SDL PLC SDL a Leader in Gartner's 2015 Magic Quadrant
August 10 2015 - 4:00AM
RNS Non-Regulatory
TIDMSDL
SDL PLC
10 August 2015
SDL Positioned as a Leader in Gartner's 2015 Magic Quadrant for
Web Content Management
Evaluation Based on Completeness of Vision and Ability to
Execute
Wakefield, MA and Maidenhead, UK - August 10, 2015 - SDL (LSE:
SDL) today announced that it has been positioned by Gartner, Inc.
in the Leaders quadrant of the "Magic Quadrant for Web Content
Management" 1 for the sixth time.
According to the report, the Web Content Management (WCM) market
continues to benefit from factors such as: highly mature
technology, the ease with which non-IT professionals can access and
use the technology and the highly ambitious goals of
line-of-business users' digital strategies. These factors have
fuelled annual growth of more than 11 percent, and in 2014 the
market achieved total software revenue of $1.4 billion. However,
these figures tell only a small part of the success story of
developments in this area. The report further states that "Multiple
areas of focus are now converging around WCM, allowing
organizations to achieve their ambitions for customer satisfaction,
marketing, CRM and digital commerce by including WCM in the
mix."
"Customers today expect brands to engage with them where and how
they prefer, which is increasingly on digital channels," said Mark
Lancaster, CEO and Founder, SDL. "We consider our positioning in
the Leaders quadrant by Gartner confirmation of our mission to help
global organizations drive contextual digital experiences for
customers across channels, devices and languages."
Those scored as Leaders should drive market transformation.
Leaders have the highest combined scores for Ability to Execute and
Completeness of Vision. They are doing well and are prepared for
the future with a clear vision and a thorough appreciation of the
broader context of digital business. They have strong channel
partners, a presence in multiple regions, consistent financial
performance, broad platform support and good customer support. In
addition, they dominate in one or more technologies or vertical
markets. Leaders are aware of the ecosystem in which their
offerings need to fit. Leaders can:
-- Demonstrate enterprise deployments
-- Offer integration with other business applications and content repositories
-- Provide a vertical-process or horizontal-solution focus
For more information and to view a copy of the report in its
entirety, please visit the Gartner Magic Quadrant for Web Content
Management page on SDL.com.
Gartner Disclaimer
Gartner does not endorse any vendor, product or service depicted
in its research publications, and does not advise technology users
to select only those vendors with the highest ratings or other
designation. Gartner research publications consist of the opinions
of Gartner's research organization and should not be construed as
statements of fact. Gartner disclaims all warranties, expressed or
implied, with respect to this research, including any warranties of
merchantability or fitness for a particular purpose.
About SDL
SDL (LSE: SDL) is the leader in global customer experience. With
a completely integrated cloud solution for content management,
analytics, language and documentation, SDL solves the complexity of
managing your brand's digital footprint as it grows across multiple
languages, cultures, websites, devices and channels. Seventy-nine
of the top 100 global companies trust SDL to help them create
authentic, in-context customer experiences that drive demand and
loyalty. SDL brings your brand to the world, and the world to your
brand. Learn more at SDL.com. Follow SDL on Facebook and
Twitter.
___________
1 Gartner "Magic Quadrant for Web Content Management" by Mick
MacComascaigh and Jim Murphy, July 29, 2015.
###
Contacts:
SDL
Jessica Hohn-Cabana
+1 508-353-3454
jcabana@sdl.com
PAN Communications
Jenny Gardynski
+1 617-502-4300
sdl@pancomm.com
This information is provided by RNS
The company news service from the London Stock Exchange
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