MAIDENHEAD, England,
July 6, 2011 /PRNewswire/ --
Cisco Significantly Reduces
Time-to-Market and Localization
Costs and Improves Quality for New
Products, Technical Documents and Web Content
SDL (LSE:SDL), the leading provider of
Global Information Management solutions, today announced that Cisco
Systems G.K. has chosen SDL to improve its Global Information
Management processes across its portfolio of software products,
technical documents and web content. The new solution has
allowed Cisco to reduce time-to-market for new products and
decrease localization costs by 30%.
As the world's leading provider of
networking products and services, Cisco deploys its solutions
around the globe with approximately 15% of its revenue coming from
the Asia Pacific region. The new
Global Information Management process supports the delivery of
Cisco products and services to the Japanese market as well as
providing customers and sales partners with over 100,000 pages of
related documentation in Japanese.
SDL and Cisco have a long standing
global relationship that sees Cisco utilize SDL's technologies and
services to underpin its worldwide Global Information Management
strategy. Cisco Systems G.K are now taking advantage of this
central infrastructure by utilizing Cisco's SDL Translation
Management System™ to apply translation memory and terminology
management for increased global brand consistency. Stringent
ISO quality assurance measures have also been introduced to improve
overall translation quality and SDL is conducting full functional
and user testing for local language products before launch.
SDL Japan worked with Cisco's
translation optimization team, also located in Japan, to perform a comprehensive review of
its Global Information Management processes. In partnership
with SDL, this group identified areas for improvement and undertook
a transformation of the localization workflow. Centralizing
translation management and streamlining the translation workflow
has reduced turn-around times and translation costs of web content
and new software products on average by 30%.
"The technical documents that accompany
software products need to be translated, localized and tested from
the earliest possible stage of development, not after development.
This will enable us to shorten the time from product development to
time-to-market, but also improves quality as a result. Localizing
content in the early stages of development will also reveal any
bugs that need to be dealt with before it is launched to market. We
feel confident entrusting our Global Information Management
requirements to SDL, and as a result we are able to focus on our
core competency," says Ichiro
Onishi, Senior Manager of WW PARTNER ORGANIZATION, BMO Ops,
ETSG-Japan, Cisco Systems G.K.
"For a global company to expand and
accelerate its business operations worldwide, it is essential to
localize its products and product-related documentation into local
languages. High-quality localization establishes the brand,
improves customer satisfaction and ultimately leads to business
growth. SDL is delighted to have supported the transformation of
Cisco's Global Information Management processes and to have
contributed to true internationalization and globalization," says
Dominic Kinnon, Joint CEO, SDL
Language Services Division.
Full press release:
http://www.sdl.com/en/about-us/press-room/news/2011/cisco-extends-partnership-with-sdl.asp
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About SDL
SDL is the leader in Global Information Management. Global
Information Management enables companies to engage with their
customers throughout the customer journey -from brand awareness, to
sales and after-sales support- and across languages, cultures and
channels.
SDL's best-of-breed Web Content Management, eCommerce, Structured
Content and Language Technologies, combined with its Language
Services drive down the cost of content creation, management,
translation and publishing. SDL solutions increase conversion
ratios and customer satisfaction through targeted information
across all customer touch points.
Global industry leaders who rely on SDL include ABN-Amro, Bosch,
Canon, CNH, FICO, GlaxoSmithKline, Hewlett-Packard, KLM, Microsoft,
NetApp, Philips, SAP and Sony. SDL has over 1500 enterprise
customers, has deployed over 170,000 software licenses and provides
access to on-demand portals for 10 million customers per month. It
has a global infrastructure of more than 60 offices in 35
countries. For more information, visit http://www.sdl.com.
Contact Information
SDL Europe and Corporate Headquarters - Amy
Hall
+44(0)1628-410120
amyhall@sdl.com
SDL ASIA Pacific - Richard
Delanty
+81-90-6695-5313
rdelanty@sdl.com
SDL Americas - Kara Creer
+1-303-402-2448
kcreer@sdl.com