TIDMDTY
RNS Number : 6593S
Dignity PLC
13 March 2019
For immediate release 13 March 2019
Dignity plc
Preliminary results for the 52 week period ended 28 December
2018
Dignity plc (Dignity, the Company or the Group), the UK's only
listed provider of funeral related services, announces its
preliminary results for the 52 week period ended 28 December
2018.
Financial highlights
52 week 52 week Increase
period ended period /
28 December ended (decrease)
2018 29 December per
2017 cent
Revenue (GBPmillion) 315.6 324.0 (3)
Underlying operating profit (GBPmillion) 80.2 104.6 (23)
Underlying profit before tax (GBPmillion) 54.4 77.8 (30)
Underlying earnings per share (pence) 85.8 128.3 (33)
Underlying cash generated from
operations (GBPmillion) 101.9 115.4 (12)
Operating profit (GBPmillion) 66.3 98.0 (32)
Profit before tax (GBPmillion) 40.5 71.2 (43)
Basic earnings per share (pence) 63.0 115.8 (46)
Cash generated from operations
(GBPmillion) 94.9 112.5 (16)
Interim dividend paid in the period
(pence) 8.64 8.64 -
Final dividend proposed in respect
of the period (pence) 15.74 15.74 -
Number of deaths 599,000 590,000 2
-------------------------------------------------- -------------- ------------------- ------------------
Alternative performance measures
All measures marked as underlying in the table above and
throughout this Preliminary Announcement are alternative
performance measures. The reasons for the Group's use of
alternative performance measures, definitions and where relevant,
reconciliations are provided in the section on alternative
performance measures at the end of this announcement.
Key points
-- Number of deaths as expected;
-- Comparable funeral market share increased slightly following
significant declines in 2016 and 2017;
-- Simple funeral pricing reset;
-- Unbundled funeral replacing full service package;
-- Simplicity service offering expanded;
-- Transformation team in place;
-- 3 year detailed Transformation Plan established;
-- Good performance from crematoria; and
-- Pre-need environment remains challenging.
Mike McCollum, Chief Executive of Dignity plc, commented:
"2018 marked the beginning of a period of radical change for
Dignity. We reduced our funeral prices, created a broader range of
choices for clients and embarked on plans to transform the business
by the end of 2021.
Our vision is to lead the funeral sector in terms of quality,
standards and value-for-money. To achieve this we are building a
more coherent, cohesive and technology-enabled business, one geared
to meeting the changing needs of our customers. I am pleased with
the progress we made during the year, we built momentum and our
Transformation Plan is on track. A lot of work remains to be done,
but I am confident that with our highly experienced staff and the
new transformation expertise we have brought in, we will achieve
our goals.
2019 is likely to mark the start of the Competition and Markets
Authority's ('CMA's) investigation into our industry. Our surveys
demonstrate that the majority of clients assume the funeral
industry is regulated, when it is not. Some may assume that they
will receive the same quality of service from different operators
irrespective of price. They will not. I am proud that underpinning
all of the changes we are making to our business is a continued,
relentless commitment to the highest levels of client service. This
commitment makes me confident that we have the quality necessary to
achieve our ambition of getting ahead of the competitive curve,
leading the industry and providing sustainable growth."
For more information
Mike McCollum, Chief Executive
Steve Whittern, Finance Director
Dignity plc +44 (0)20 7466 5000
Richard Oldworth
Chris Lane
Catriona Flint
Buchanan +44 (0)20 7466 5000
www.buchanan.uk.com Dignity@buchanan.uk.com
Notes
An analysts' briefing will be held at 9:00 am this morning at
the offices of Buchanan, 107 Cheapside, London, EC2V 6DN. A live
audio webcast and conference call facility will be available.
Webcast http://webcasting.buchanan.uk.com/broadcast/5c61476be6e1d92d38f4d21b
Conference UK Toll: +44 3333000804
call UK Toll Free: 08003589473
(Listen Participant PIN code: 19727101#
only) URL for international dial in numbers:
http://events.arkadin.com/ev/docs/NE_W2_TF_Events_International_Access_List.pdf
The webcast link and conference call will be listen only. A
webcast replay facility will be available after the analyst meeting
via the same link.
Dignity's preliminary results and corporate presentation are
available at
https://www.dignityfunerals.co.uk/corporate/investors/.
For further information, please contact
dignity@buchanan.uk.com.
Chairman's statement
Overview
In 2018 we delivered a resilient performance, ahead of market
expectations in what was a challenging and transitional year.
Against a backdrop of continued change in the funeral market we
began the transformation of our business while remaining focused
and committed to our customers, shareholders and wider
stakeholders.
The Group is undergoing radical change. We have built momentum
and our plan is on track. The Board is confident that we will
achieve our goal of transforming the Group as planned over the next
three years.
Along with change has come opportunity and a renewed vision and
ambition for the Group. Quite simply, the Board's vision is to lead
the funeral sector in terms of quality, standards and
value-for-money. To achieve this we are building a more coherent,
cohesive and technology-enabled business, one geared to meet the
changing needs of our customers.
Our ambition is to fully reposition Dignity in the funeral
market and ensure a sustainable and successful long-term future.
Offering customers an enhanced and very competitive range of
services and price options is at the core of this change.
Industry regulation
More broadly, we have continued to advocate that the funeral
industry must also change. Regulation is needed and we support
moves to bring this about. Customers must be treated fairly and be
assured of minimum acceptable standards whichever funeral director
they choose.
We therefore noted with great interest the Competition and
Markets Authority's ('CMA') proposal in November 2018 to launch a
full investigation into the funeral market as part of its interim
report into the industry. At the time of writing, that full
investigation has not yet been confirmed. We have made public our
support for such an investigation if it happens and believe it
could help improve standards across the sector and deliver better
outcomes for customers. We are also keen to work closely with the
CMA and help them understand the challenges of providing a quality
funeral service.
In addition, we have made the following points to the CMA:
On competition: the funerals market is already competitive,
however, more can be done to improve the ability of customers to
exercise the choice that exists, especially through greater pricing
transparency.
On improvements in the sector: we hope that the CMA will take
more account of the lower prices and greater transparency that
already exists in the sector, including Dignity's own pricing
structure which has already changed significantly over the past
year. We believe it is essential that the CMA clearly acknowledges
the variation in quality among different funeral providers.
On vulnerable consumers: we are especially keen to work with the
CMA to improve the experience of all customers organising a
funeral, and ensure they are given the appropriate support to take
informed decisions.
On regulation: research indicates that 92 per cent of consumers
believe the industry is already regulated, and many are surprised
that it is not. We hope that the CMA investigation will examine how
regulation can improve standards and transparency in the
sector.
In short, we want to continue to play a leading role as a
responsible and progressive corporate citizen in the funeral
industry as it undergoes long overdue change.
Dividends
The Board is proposing a final dividend of 15.74 pence (2017:
15.74 pence) per share, which, subject to approval at the AGM, will
be paid on 28 June 2019 to shareholders on the register at close of
business on 17 May 2019. This will bring the total dividend for the
year to 24.38 pence (2017: 24.38 pence) per share.
Company Secretary change
During the period, Richard Portman relinquished his role as
Company Secretary while continuing as Corporate Services Director.
He was replaced as Company Secretary by Tim George, who joined the
Group in 2018.
My role as Chairman
The Board has been seeking my successor following the
announcement of my intention to retire in 2019. The Board is in the
process of conducting an extensive search and will announce my
successor in due course.
Our people and resources
I want to thank our people for continuing to deliver outstanding
customer service in what has been an uncertain and challenging
year. This speaks volumes for their professionalism and commitment
to our customers. Their continued loyalty and commitment will be
essential if we are to deliver our Transformation Plan.
Executive performance and remuneration
A new Remuneration Policy will be presented to the annual
general meeting for approval. This follows a period of consultation
with our significant shareholders and institutional voting
services.
Planned change of name
Given the increasing focus on our brands across our entire
business, the Company will, as permitted by its Articles of
Association, change its name. The Company will confirm its new name
later in the year. This change will help to remove confusion
between our trading brands and our corporate profile.
Outlook for 2019 and beyond
The Board's expectations for the year ahead are unchanged from
the most recent guidance. 2019 is likely to see underlying
profitability lower than 2018 but in line with market expectations.
In the medium-term the Board believes that targeting solid single
digit increases in underlying EPS is appropriate and
achievable.
Governance during a time of change
The Company continues to pride itself on the strength and
effectiveness of its governance. It is of particular importance
during a time of change within the Company and when there is
increasing scrutiny of the industry as a whole.
Good governance is the basis on which we as a business build an
environment of trust, transparency and accountability. As such it
provides assurance and confidence to our customers and fosters
long-term investment, financial stability and business integrity.
As a Board we are therefore committed to maintaining our high
standards of corporate governance and ensuring there is a high
level of cultural integrity embedded within the way we operate.
Board priorities
The Board provides strategic leadership to the Group within a
framework of robust corporate governance and internal control,
setting values and standards that are embedded throughout the
business to deliver long-term sustainable growth for the benefit of
our shareholders and other stakeholders.
Compliance
Our governance framework, which is shaped by the UK Corporate
Governance Code, the Companies Act 2006 and secondary legislation
and Financial Conduct Authority rules and guidance, sets out
standards of good practice in relation to Board leadership and
effectiveness, remuneration, accountability and relations with
shareholders.
Peter Hindley
Chairman
13 March 2019
Chief Executive's review
Overview
In 2018 we exceeded market expectations and following the
significant decline in funeral market share seen in the previous
two years, our comparable funeral market share increased slightly
in 2018. This was a key objective of the year and I am delighted
with the progression we made in 2018. Encouragingly, comparable
market share increased to 11.2 per cent from 11.1 per cent in the
previous year. However, as anticipated, underlying operating profit
decreased by 23 per cent (to GBP80.2 million) and average income
per funeral reduced to GBP2,973 from GBP3,222 in the previous year,
reflecting the 25 per cent reduction in our simple funeral price
and the full service price reductions we have made so far. The
funeral mix continues to evolve in the light of new service offers
and ongoing pricing trials and we have made good progress in
identifying the best balance between price and service offer.
As the Chairman has said in his statement we are on track with
our Transformation Plan; we have built good momentum and the Board
is confident of achieving its goals. The fundamentals of our
business remain compelling and strong. We are confident we have the
platform, focus and ambition to get ahead of the competitive curve
and to continue to provide sustainable growth while maintaining the
highest possible standards of client service. However, we recognise
that we are still in the early stages of a three year journey and
the Board does not underestimate the scale of the challenge the
Group faces.
In his statement the Chairman also discussed the CMA's
consultation on a full investigation into the funeral market,
following its market study. On pages 8 to 10 we publish extracts
from our responses to the CMA over the past few months. In them we
have made clear our support for such an investigation in the
interest of helping to create a properly regulated industry while
highlighting a number of important issues.
What is also clear is that such an investigation (if it takes
place) will most likely last 18 months to two years and, if other
market investigations are a guide, will generate much interest and
comment, some of it hostile towards major industry players like
ourselves. We will remain focussed on the final outcome and
findings of the investigation, not the inevitable twists, turns and
comments that such a process will trigger. We will remain calm and
helpful throughout what could be a high profile and testing period,
ensuring that the CMA sees all sides of any issues.
Where we are now
Radical transformation
In 2018 we began a period of radical transformation for the
Group. During and after this change we will remain a caring
business with core values built around quality and providing
excellent customer service. We have a long-term commitment to the
customer and we are shaping our services around their evolving
needs; we are committed to change and are responding to change.
A major opportunity
This change presents a major opportunity for the Group to become
the pre-eminent modern funeral services business in the UK once the
Transformation Plan is complete. We will build on our existing
strong market positions, quality, and scale and the Board is
determined to seize this opportunity.
How people remember their loved ones is changing which means
funerals are changing. Dignity is responding by offering greater
flexibility and choice and taking alternative types of funerals
into the mainstream. For example, in 2018 the Group launched a TV
campaign for its low-cost cremation service Simplicity.
Updates
We have made good progress in 2018 and built the momentum
necessary to begin executing our Transformation Plan:
-- Our market share stabilised following our price changes;
-- Our websites continue to improve, with increasing numbers of
people selecting our websites from searches they make;
-- We have updated our Simplicity brand, relaunching it with
modern marketing, including a TV campaign;
-- We have made great progress on our Dignity brand and expect
to report significant developments on this during 2019; and
-- Our Transformation Plan has an excellent base. As of the end
of 2018, there was a team of 17 experienced individuals in the
business to support our ambitious plans and this number is expected
to grow.
Our Transformation Plan
The core components of our Transformation Plan are:
-- Modernise the client proposition;
-- Invest in and simplify the operating model; and
-- Streamline central support and invest in technology to
centralise and automate administrative processes.
Transformation Plan summary update
So far our focus has been in the following areas:
-- Engaging the senior leadership team within Funeral Operations
including creating a new national role to focus on service
delivery;
-- Completing a thorough review of the current IT applications
and support model for the funeral business against the requirements
of the Transformation Plan and agreeing the IT architecture for the
future;
-- Monitoring and developing trials of the Group's funeral
services leading to the unbundling of services offered within
bespoke funeral arrangements;
-- Managing the ongoing development of the brand identity for
the Group's Simplicity offering; and
-- Finalising the number and structure of efficient branch
networks in advance of the testing of our new operating model.
In 2019, we began to execute the broader plan following this
detailed work.
Financial objectives
As we set out in August 2018, we expect to invest GBP50 million
(partly funded by GBP17 million of surplus property disposals) in
our business and achieve annualised net cost savings of GBP8
million per year by the end of 2021, increasing to GBP13 million
per year by the end of 2028.
Our purpose - to serve our customers
Our customers are at the heart of what we do. We are here to
help them at one of the most difficult times in their lives and we
are honoured to serve the communities we are part of.
Listening to our customers and understanding their changing
attitudes and lifestyles must drive what we do as a business.
Our brands, products, services and technology must reflect those
changes and are the reason why we now offer enhanced choice and
value-for-money. The high-quality of our offering, competitively
priced, is how we will differentiate ourselves from the
competition, both nationally and locally.
Every day we want to meet and exceed our customers'
expectations. We aim to do this by delivering excellent client
service through the continued dedication of our people and by
serving our customers with expertise, compassion and
commitment.
Our customer insights and research mean we are in a strong
position to develop the services they want and become an informed
and valuable commentator on emerging societal trends with regard to
death and funerals.
This year we have introduced the following services and price
points:
-- Simplicity extended its offering beyond unattended direct
cremation to allow options for a small gathering at the point of
cremation and for a full cremation service. With all Simplicity
offerings, traditional elements, such as the use of a hearse or
procession into the crematorium, are not provided. Simplicity is
available from GBP995 and is also available as a pre-arranged
funeral plan.
-- Dignity has been trialling a tailored funeral, where clients
can choose to pay for additional services to personalise their
requirements, rather than paying a single package price.
-- In January 2018, our Simple funeral was reduced to GBP1,995
(plus disbursements) in England and Wales and to GBP1,695 (plus
disbursements) in Scotland.
-- With effect from January 2019, all of our locations offer a
full service funeral for no more than GBP3,545 plus
disbursements.
Our vision
Our vision is to lead the funeral sector in terms of quality,
standards and value-for-money. As the Chairman said in his
statement, to achieve this we are building a more coherent,
cohesive and technology-enabled business, one geared to meet the
changing needs of our customers.
In addition, we have always taken our role as a responsible
corporate citizen extremely seriously and recognised that our
broader role in society goes beyond just creating value for our
shareholders. We will therefore continue to be a responsible and
sustainable business, determined to meet both our social
responsibilities and the expectations of all our stakeholders.
Quality of care for the deceased is a critical aspect of funeral
provision. The need for proper facilities is more important today
than ever. The biggest factor missing from conversations around the
funeral sector is quality when it comes to caring for the
deceased.
Our vision for the funeral industry is for it to be properly
regulated. There is a misconception that the funeral sector is
already regulated or operates to a minimum standard. It does not.
We therefore continue to lead the call for change as we seek a
regulated market that will be good for clients and society.
Dignity is working collaboratively with industry partners and
other stakeholders to improve standards across the sector. At the
end of 2018 we initiated a round table discussion and invited the
CMA and other representatives from the funeral sector, co-operating
together to try and find a solution. The Chairman has commented on
the CMA and its proposed full market investigation into the funeral
industry and there is more background on page 10 of this
review.
Major research on funerals and crematoria
In 2018 we commissioned and published two pieces of research,
one on funerals and the other on crematoria. The first, 'Time to
talk about quality and standards', is the most comprehensive study
of funeral directors ever in the UK, exploring how families
perceive the funeral sector and expect funeral directors to
operate. The report forms the basis of discussions and debate that
the Group wants to stimulate on the best way to protect consumers
and achieve appropriate quality standards.
We also published the results of a report on UK crematoria
entitled, 'Cost, Quality, Seclusion and Time.' Our research shows
that while price is important, customers consider time or the
length of a service as often more valuable.
As one of the leading funeral providers in the UK, we believe it
is important to understand what consumers think and to raise issues
that are of concern to them and need addressing by policy makers
and politicians beyond the funeral industry.
People and culture
We have always been a people business, helping families at an
extremely difficult time in their lives. Our plans to transform the
business mean that we are setting the bar even higher and asking
more of our staff. I am pleased with how positively employees have
responded so far and thank them for their support during this time
of change.
The CMA report into the funeral market
The Competition and Markets Authority is the UK's primary
competition authority. It is an independent, non-ministerial
government department with responsibility for carrying out
investigations into mergers, markets and the regulated industries
and enforcing competition and consumer law. In June 2018 the CMA
announced a market study into the funeral industry "to review how
well the market works and whether consumers are getting a good
deal." In November 2018 it published its interim report and
consultation, part of which proposed that the funerals market
should be referred to a CMA Group for a full market investigation.
Such an investigation has not yet been confirmed but a decision
must be reached by the end of May 2019.
As a leading player in the funeral industry and a long-standing
campaigner for its regulation, Dignity welcomed the CMA's interest
in the funeral sector and has made two public statements in
response. The first, in November 2018 was an immediate response on
the day of the release of the CMA's interim report. The second, in
January 2019, was in response to an invitation by the CMA for views
from interested parties on the issues raised in its report.
CMA funeral market study interim report: Dignity's response
November 2018 statement
These are some of the key points from Dignity's November 2018
CMA statement:
Dignity plc, the UK's only listed provider of funeral-related
services, acknowledges today's announcement from the Competition
and Markets Authority regarding the provisional findings of its
study into the funerals market and notes its proposal to carry out
a full market investigation. Dignity is considering the
recommendations in detail and notes the key findings. Dignity has
engaged constructively with the CMA since the market study was
announced in June 2018 and strongly supports the opportunity to
improve standards within the sector and meet the expectations of
consumers.
Greater choice for consumers
Dignity welcomes the focus in the report on transparency and
competition.
Dignity believes there is a need for greater transparency on
pricing, more consumer choice and high levels of quality across the
sector. The Group has acknowledged that there is rising consumer
demand for lower-cost funeral options and has already been making
considerable steps to provide a wider range of choice for its
customers.
In January 2018, in advance of the CMA market study being
announced, the Group implemented a new pricing policy and continues
to test and consider a range of new price points and services for
its customers, while preserving Dignity's unrivalled levels of
service and quality. Delivering excellent client service remains a
key strategic priority and means that the Group can offer
best-quality service at each price point and market segment in
which it chooses to operate.
Leading the call for regulation and higher standards
Dignity has led calls for greater regulation of both at need and
pre-paid funeral sectors for some time, while continuing to set the
standard for what constitutes best practice in the industry.
The CMA's work in the sector provides a significant opportunity
to improve standards and protect consumers. The Group welcomes the
CMA's initial focus on this area, and would encourage them to
explore this further.
UK consumers assume all funeral directors are the same, that
their market is already regulated and each of them is operating to
a consistent set of professional standards, when in fact none of
these statements are true. Dignity's research showed that 92 per
cent of consumers did not know that funeral directors were not
regulated in the UK, but once aware 80 per cent supported
regulation to ensure minimum standards.
Dignity believes the funeral industry will benefit significantly
from proper regulation to ensure that clients can assume minimum
standards, and effectively assess and compare what a funeral
service includes. The Group would welcome regulation which sets out
minimum standards for core activities such as the care of the
deceased, minimum standards of facilities and also operating
procedures in crematoria.
The Group has shared its research and supporting information
with the CMA and will continue to make the case for agreed minimum
higher standards. As part of this the Group is leading a
cross-industry initiative, bringing together industry, consumer
bodies and policymakers, to develop collaborative long-term
solutions to improve standards and transparency across the
sector.
These are some of the key points from Dignity's letter in
January 2019 to the CMA:
Given the concerns that the CMA has identified, Dignity supports
a market investigation which will enable the CMA to undertake a
thorough analysis of the market. We recognise that there are
specific challenges relating to vulnerable customers, particularly
those who are financially vulnerable and would welcome thoughts
about how to ensure the market works better for them.
A competitive market that works for customers
In many respects the funeral market is highly competitive: there
are many competitors; no single provider has a market share greater
than approximately 16 per cent; and the number of funeral directors
has increased significantly in recent years. There is also growing
evidence that customers have started to more actively 'shop
around', driven in part by an increase in online searches for
funeral directors.
In our view, a key issue the CMA should address is how best to
improve the ability of customers to exercise the choice that
already exists, providing them with clear and relevant information
on prices, the range of different products available, and quality,
in a way that will make comparisons easy for customers, allowing
them to make informed choices.
Price lists are available in our locations and over the phone.
We have already posted our crematoria prices online and have basic
pricing available online for all funeral services.
Central to transparency and greater information for customers
must be a recognition that there is significant variation in the
quality of funeral services, and quality differentials are not
always visible to customers. Funeral services are not a homogenous
commodity. We would encourage the CMA to explore ways to allow
customers to compare the different service providers and their
respective facilities and services.
Resulting in better outcomes for customers for the long-term
We note that there is a significant focus on historic pricing in
their interim report. Price is hugely important for our customers,
and we are committed to offering fairness and transparency in our
pricing structure. While we understand the CMA has some concerns in
this area, we believe there are some key points that warrant
further consideration and clarification in a market
investigation.
First, we have taken steps to reduce prices and change our
pricing structure both on simple and full funeral services.
Structural factors that contributed to historic price rises in the
sector are now changing. We therefore envisage a sustained,
long-term change of approach to pricing and have communicated this
to our investors.
Second, we believe that many of our customers are price aware
and actively exercise informed choice. In many cases where death is
anticipated, the decision process can begin earlier.
Third, we believe it is important to take into account quality
in any analysis of how competition works in this market. Many
aspects of quality are not observable to the customer in advance,
and it may be the case that customers use pricing as a guide to
quality in addition to recommendations from others. We would
encourage the CMA to think about how best to measure customers'
preferences for quality and to understand the costs of quality in
terms of operating costs, capital expenditure on maintenance and
investment in both front of house and back of house facilities.
We consider that their interim report does not sufficiently
consider these issues and see the full investigation as an
opportunity to undertake a more thorough analysis.
Supporting financially vulnerable customers
We recognise that some customers face particular challenges in
relation to funeral affordability.
We already have processes in place to support these customers,
including affordability checks and signposting to more affordable
options where appropriate. We have a longstanding policy of
providing child funerals for free across both our funeral and
crematoria businesses, with around 1,000 child funerals performed
at no cost each year. We have introduced a number of new low-cost,
affordable options which increase choice for customers and in
October 2018 introduced the lowest price, nationally available,
attended cremation service through our Simplicity proposition.
HM Treasury's consultation on the funeral plan sector
HM Treasury is continuing its consultation into the pre-paid
funeral plan market, which it announced in June 2018. Dignity has
led calls in recent years for regulation and its research,
published together with Fairer Finance, has highlighted the poor
sales practices and financial management risks that certain
providers engage in. An update from HM Treasury is expected in the
first half of 2019 and Dignity hopes HM Treasury acts swiftly to
regulate the market and minimise further consumer detriment.
The UK funeral market
The UK funeral market is getting more complex. The internet
continues to change everything, and consumer behaviour is evolving
rapidly. Until 2015, the death rate slowly decreased while the
number of funeral directors has increased rapidly.
Scale and structure of the market
The funeral director market remains very fragmented, with
approximately two thirds of funeral directors being small owner-
manager businesses. There are approximately 290 crematoria in the
UK, with around 66 per cent owned by local authorities. It is
estimated that three quarters of all funerals result in a cremation
with the remainder being burials.
In 2018 the initial publication of recorded total estimated
deaths in Britain for 52 weeks was 599,000, a small increase on
2017. Some of the Group's key performance indicators rely on the
total number of estimated deaths for each period and this
information is obtained from the Office for National Statistics
(ONS). The ONS expects long-term increases in the number of deaths,
reaching approximately 700,000 per year by 2040.
Increasing competition
The funeral market is already extremely competitive, however,
more can be done to improve the ability of customers to exercise
the choice that exists, especially through greater pricing
transparency.
The pre-paid funeral plan market environment
The UK pre-paid funeral plan market declined in 2018. New plan
sale volumes for providers registered with the Funeral Planning
Authority, which represents more than 90 per cent of the market,
were 177,000 in 2018, a reduction of 15 per cent against the
207,700 plans sold in 2017.
Consumers have become wary of the market following heightened
negative press surrounding poor industry practices and HM Treasury
announcing a consultation considering formal FCA regulation of the
market.
Price competition intensified in 2018, with many of the leading
providers cutting their prices. The majority of plans continue to
be sold directly through funeral directors, but significant plan
volumes are still being written by online lead generators and
outbound call centre operations.
Our Transformation Plan
Our Transformation Plan has been developed following a major
strategic review in 2018. The Board has appointed a Transformation
Director who is driving change with full project management
support. Execution of the Transformation Plan is scheduled to be
complete by the end of 2021.
The need for change
The combination of increased price competition and more
demanding consumers requires a new approach, namely, a radical
transformation of our business and business model.
The landscape in our industry has changed, with a growth in
lower-quality providers, lower-cost funeral alternatives and with
online channels driving increased price transparency.
Consumers are becoming more demanding and sophisticated. Values
are changing, there is increased secularism and a growing demand
for personalised, lower-cost services, supported with online
resources. There are fewer visits to the High Street and more
online research and shopping around.
Market opportunity
While this degree of change could be seen as unnerving, we chose
to see it as an opportunity. Our response will be to build a
lower-cost model and build recognisable national brands associated
with quality in support of competitive prices. Specifically, we
will grow our presence in the low-cost cremation market.
We will embrace online and build a leading digital presence;
unbundling our full service funeral pricing to create a more
compelling proposition and greater flexibility for clients; and
further develop our low-cost Simplicity Cremations service.
Strategic review
The strategic review took place over the first half of 2018. It
involved focus groups and quantitative surveys with clients,
consumers and other stakeholders from across the market. The
company analysed data spanning the last 10 years on clients,
transactions, fleet, property and people. It involved a review of
our branch network footprint and service delivery model. And we
engaged, naturally, with staff to gather their insights and
perspectives.
1. Modernise the client proposition
Adapting our service model to better suit evolving client needs
and to improve efficiency
We will provide client-facing staff with better tools to improve
service levels and efficiency. This will include having vehicles
and mobile devices to support arrangements at a location of the
client's choice.
We will reward the delivery of key objectives such as
exceptional client service and will drive increased front line
productivity through more flexible ways of working.
A new tiered proposition providing greater flexibility to meet
individual client needs
We will implement across our business a structure of services
that gives clients the most appropriate range of choices. This will
be achieved through ongoing testing of different propositions to
ensure their appropriateness.
Building our national brands leverages our scale and addresses
the needs of increasingly digital clients
We will build known, national brands to leverage our scale
advantage in the digital age. We will market our commitment to high
standards of care, quality of service delivery and competitive
entry prices.
In our full service offer we will increase the prominence of the
national brand over local brands while retaining strong local
names. In the low-cost market we will grow Simplicity into the
leading national provider of low-cost cremations.
Areas of focus in 2019
Building on the successes of 2018, the focus will be on:
-- Implementing trials of new technologies in simplified forms
to test client responses;
-- Further trials of different service propositions;
-- Relaunch the Dignity brand; and
-- Further support and marketing of the Simplicity brand.
2. Invest in and simplify the operating model
Enabling specialisation and efficiency gains by separating front
and back of house activities
Front of house
This will increase the focus on client service and community
engagement, will establish a flexible arrangement model to meet
changing consumer needs as these migrate from local to digital, and
will enable us to move to more appropriately-sized locations.
Back of house
This will increase the focus on operational efficiency, create a
superior operational platform for future growth and leverage
organisational scale to realise operational efficiency
benefits.
The existing network will be right-sized and enhanced and
greater efficiency in funeral delivery will be achieved by
leveraging scale and better allocating resources.
We expect to reduce the number of branch networks we operate
from more than 120 to approximately 75. The average number of
funeral locations per network will increase and we plan to move
from a mix of distributed and centralised operations to centralised
operations where appropriate.
3. Streamline central support and invest in technology to
centralise and automate administrative processes
Consistency and focus in management roles
We will introduce consistent management roles nationwide in
support of the strategy. There will be operational focus with
managers unencumbered by non-management tasks. We will create
specialised front and back of house roles to support process
excellence and introduce clearly defined KPIs to assist management.
We will also provide greater recognition of strong performance and
reduce overall costs.
Central investment will enable improved support function
effectiveness
Finance will automate and centralise supplier/client payments
and produce standardised reporting. The marketing function will
produce centrally created marketing materials and improve the
targeting of digital spend. There will be centralised HR
capabilities to reduce management time spent on non-core
activities. We will also realise savings in key procurement
activities such as mortuary equipment and stationery.
New IT capabilities to improve operational efficiency and enable
delivery of plan
Our CRM System will enable consistent and informed communication
and support for clients along the full journey from initial contact
to final follow up, potential referrals or returning clients.
Our tablet based arrangement software will capture funeral
arrangement data digitally to maximise accuracy and efficiency
(versus the existing paper based process) and provide rich,
relevant visual content e.g. choice of flowers. A workflow
management tool will implement a new end-to-end workflow system to
optimise funeral arrangements and the delivery process. Resource
management will optimise the scheduling of limousines and hearses
to maximise usage and also optimise the rostering of funeral
director and support staff.
Areas of focus in 2019
In order to support efficient operational activity, it is
essential that central processes are streamlined. Focus will
therefore be on:
-- Introduction of consistent management roles nationwide;
-- Finalisation of the overall IT strategy and selection of
relevant IT partners to support change;
-- Modernisation of business intelligence reporting to support
operational activities; and
-- Implementation of a modern purchase-to-pay solution for all
procurement activities.
IT roadmap established
As so much of our Transformation Journey will rely on having the
right IT solutions we have laid out a clear IT roadmap.
This addresses:
-- A full maturity assessment of our IT systems and services today;
-- The plan of where we will invest in our IT capabilities to
support the delivery of our strategy;
-- Review of alternative overarching architecture options;
-- Prioritisation and selection of individual applications to
enable the strategy; and
-- Selection of partners to work with on our implementation plans.
People are central to realising our Transformation
Our people
Our people will be central to the success of our Transformation.
Perhaps the most crucial group will be those who have direct
contact with our customers. It is essential that our service
levels, of which we are justly proud, do not falter.
Managers across the business also have a major responsibility
during this time of change to keep close to their teams. To
encourage and to lead by example. The same is true of the Board. We
have a duty to make the best decisions we can but also to make sure
that we communicate well and lead by example. This may well be the
biggest test that we have faced in the last 20 years.
A strong management team
The Board acted decisively at the beginning of 2018, recognising
that the business had to change radically. Since that decision was
taken the senior management team across the Group has responded
swiftly and well in supporting this decision. I am confident that
we are on the front foot as we face what will be a challenging and
testing time.
An enhanced communications strategy
One of the consequences of the decisions taken last year has
been to review the way we communicate and explain ourselves. While
we have always done this with investors, we are now increasingly
reaching out to other groups; policy makers, regulators and the
general public, to cite just three. Above all, we are looking to
improve the quality of our dialogue internally.
Why culture matters
The culture of a company matters, no more so than in one which
is in contact with people at one of the most difficult times of
their lives. We already have a strong and caring culture. It is
essential that this culture remains rooted and strong as the Group
transforms. The transformation is about the type of service and
value-for-money that we offer customers. We have demonstrated
significant flexibility with our prices over the past year and this
will continue. What is not negotiable is the care and attention we
give our customers. That compassionate culture has grown and
strengthened over many years and is the cornerstone of who we
are.
Engaging with and managing the expectations of wider
stakeholders
While our employees are crucial to the success of our plan we
are also mindful of our wider stakeholders. These include
shareholders, customers, industry bodies and politicians and as
industry scrutiny grows, this last group will become increasingly
important. Explaining ourselves and the industry, while also
continuing to call for regulation, will remain an important strand
to our communications.
Shaping the future
Leadership
Our focus at present is on transforming the Group and securing a
sustainable and successful future. But we also want to help shape
the future beyond the four walls of our Group. We see the bigger
picture of a changing industry, one in need of minimum standards
and regulation.
Standards, quality and regulation
We are proud of the stand we have taken with regard to
campaigning and arguing for minimum standards, quality and
regulation in our industry. But we will not be content until this
becomes a reality.
As an industry leader
We are one of the largest companies in the funeral sector and as
such have a responsibility as a good corporate citizen to lead.
This means listening to customers and finding out what they want,
along with making their and our case to the powers that be.
Our broader societal purpose
As a leader we have to take account of broader issues than just
our own performance as a business. Of course it is essential that
we deliver value to our shareholders. But it is also important that
we provide value to our customers and make a positive contribution
to society at large. As a funeral company, we are involved in a
fundamental and timeless human ritual and we are mindful of the
responsibility this places on us.
Research and insight
Societal trends over the next ten years
Our recent research projects mean that we have a good
understanding of trends in society with regard to funerals. One
might assume that in the next ten years almost universal
digitisation and individualisation of funerals is inevitable and
becomes the norm. One might predict a rapid increase in "green"
funerals. But we might be wrong on at least one of those counts,
which means we will continue to research and test our assumptions
and remain alert to the unexpected.
In 2018 we published two significant research projects which
helped us understand the big picture as well as crucial smaller
details. For example, our major research project into funerals
revealed that 92 per cent of people were unaware that funeral
directors are not already regulated and 80 per cent of participants
supported regulation of minimum professional standards. At a more
granular level, our crematoria research revealed that 59 per cent
of people felt that 30 minutes for a service was not long enough.
13 per cent of all crematoria have times of 30 minutes or less and
30 per cent have times of less than 45 minutes. Approximately 72
per cent of Dignity's own crematoria allocate 60 minutes, with the
remainder of locations offering 45 minutes for a standard
service.
Operating Review
FUNERAL SERVICES
Performance
As at 28 December 2018, the Group operated a network of 831
(2017: 826) funeral locations throughout the United Kingdom,
generally trading under local established names.
During the period, the Group conducted 72,300 funerals compared
to 68,800 in 2017.
Underlying operating profit was GBP62.2 million (2017: GBP79.5
million), reflecting lower average incomes from the Group's
strategic changes in January 2018.
Non-underlying items of GBP7.4 million (2017: GBP2.5 million)
excluded from underlying operating profit resulted in statutory
operating profit of GBP54.8 million (2017: GBP77.0 million).
Progress and Developments
Market share
Approximately one per cent of all funerals were conducted in
Northern Ireland. Excluding Northern Ireland, these funerals
represented approximately 11.9 per cent (2017: 11.5 per cent) of
total estimated deaths in Britain. Whilst funerals divided by
estimated deaths is a reasonable measure of our market share, the
Group does not have a complete national presence and consequently,
this calculation can only ever be an estimate.
On a comparable basis, excluding any funerals from locations not
contributing to the whole of 2017 and 2018, market share was 11.2
per cent, compared to 11.1 per cent in 2017. Given market share has
reduced in previous periods, this shows a very positive response to
the Group's introduction of a broader range of funeral choices,
combined with lower prices. It demonstrates significant progress in
a key objective of the year: to understand the changing
relationship between price, choice and consumer demand.
Funeral mix
The trial in part of the country of a limited funeral in 2018
resulted in a smaller proportion of full service funerals than
expected. Given the introduction of the Group's Tailored funeral,
which provides even greater choice to customers and which will be
introduced to all locations during 2019, the limited service
funeral is no longer necessary and trials of this type of service
have ceased.
Average income
In the final quarter of 2018, average income per funeral reduced
to GBP2,897, slightly ahead of the Board's expectations at the
start of the year. Higher than anticipated average incomes
throughout the year resulted in a full year performance
approximately GBP100 per funeral higher than originally
anticipated.
Funeral mix and average income
FY FY2018 H1 Q4 FY
2017 Board's 2018 2018 2018
Funeral type Actual original Actual Actual Actual
expectation
Average revenue (GBP) Full service 3,800 3,800 3,800 3,590 3,735
Simple and limited service 2,700 1,965 2,240 2,435 2,350
Pre-need 1,650 1,650 1,680 1,750 1,705
Other (including Simplicity) 500 500 560 610 570
Volume mix (%) Full service 60 44 52 43 48
Simple and limited service 7 20 15 24 19
Pre-need 27 30 27 27 27
Other (including Simplicity) 6 6 6 6 6
Weighted average (GBP) 2,945 2,590 2,799 2,637 2,734
Ancillary revenue (GBP) 277 280 224 260 239
Average revenue (GBP) 3,222 2,870 3,023 2,897 2,973
Investment
Significant cash resources continue to be used to maintain the
Group's locations and fleet. In 2018, GBP10.4 million was invested
in maintenance capital expenditure.
The Group also acquired four funeral locations for consideration
of GBP5.4 million. There were a total of nine other openings and
eight closures in the year.
In November 2018, the Group announced that acquisitions of small
funeral businesses were inconsistent with the Group's strategy and
current plans for the future. Should opportunities of larger, more
established businesses become available, the Group will consider
these on a case by case basis.
Transparency
The Group is very supportive of improving transparency across
the industry to ensure consumers can properly understand
differences in facilities, standards of care, service and price.
Since the year end, the Group's website publishes prices for the
various types of services offered.
Outlook
The Group plans to continue trialling various changes to its
service offerings during 2019. As part of this, it anticipates
continuing to roll out its Tailored funeral offering, where
customers can select relevant services for their needs with support
from the Group's outstanding funeral arranging staff. The Group
anticipates overall average income per funeral to be approximately
GBP2,940.
CREMATORIA
Performance
The Group remains the largest single operator of crematoria in
Britain, operating 46 (2017: 45) crematoria as at 28 December 2018.
The Group performed 65,200 cremations (2017: 63,400) in the period,
representing 10.9 per cent (2017: 10.7 per cent) of total estimated
deaths in Britain.
The Group did not increase its cremation fees during the
year.
Sales of memorials and other items have been robust, equating to
approximately GBP276 per cremation compared to GBP270 in the
previous period.
These factors, combined with costs increasing in line with the
Group's expectations resulted in underlying operating profit of
GBP40.3 million (2017: GBP40.0 million), broadly flat
year-on-year.
Non-underlying items of GBP0.7 million (2017: GBP1.8 million)
excluded from underlying operating profit resulted in statutory
operating profit of GBP39.6 million (2017: GBP38.2 million).
Progress and Developments
The Group has invested GBP4.5 million maintaining its locations
in the period.
The Group's 46th crematorium opened in July 2018, representing a
total investment of GBP5.2 million.
The Group now has planning permission for three new crematoria,
following the acquisition of a third location in 2018. Two of these
locations are due to open in late 2019 and the third is expected to
be operational in 2020. The total capital commitment for these
three projects is expected to be approximately GBP20 million to
GBP21 million, with GBP4.3 million of this amount having already
been invested. Each of the locations with planning permission will
take five to seven years to reach maturity, performing 800 to 1,000
cremations per year.
The Group has two locations where it is appealing the planning
decisions and another two that are currently in the planning
process.
During the period, the Group re-branded its crematoria business
as 'The Crematorium and Memorial Group'.
Outlook
We remain confident about the future of our crematoria business.
The continued growth of the Group's Simplicity Cremations business
should generate further opportunity to help more families in a way
that suits them.
The capital invested in new crematoria developments is expected
to generate an after tax return of approximately 13 per cent.
Developments will take five to seven years to reach maturity.
PRE-ARRANGED FUNERAL PLANS
Performance
The Group continues to have a strong market presence in
pre-arranged funeral plans. These plans represent potential future
incremental business for the funeral division, as the Group expects
to perform the majority of these funerals.
Underlying operating profit was GBP2.8 million compared to
GBP8.0 million in the previous year. As previously announced, this
reflects the Group's conclusion that it should reduce the level of
marketing allowance it seeks to claim from the trusts when it makes
a plan sale, thereby leaving a greater proportion of the plan's
sales value in the trust available for when the plan holder dies
and the plan is used. The Group believes that it has long led the
industry in best practice and given its calls for higher levels of
capital solvency to protect consumers, feels this is the
appropriate course of action.
Non-underlying items of GBP0.2 million (2017: GBP0.2 million)
excluded from underlying operating profit resulted in statutory
operating profit of GBP2.6 million (2017: GBP7.8 million).
In overall terms, approximately 58,000 (2017: 69,000) new plan
sales were made and the number of active pre-arranged funeral plans
increased to 486,000 (2017: 450,000) as at 28 December 2018. Trust
based sales in the year were 24,000 (2017: 34,000).
Of the sales in the period 34,000 (2017: 35,000) represent plans
linked to life assurance plans with third parties rather than trust
based plan sales and 134,000 (2017: 102,000) active insurance plans
are in place at 28 December 2018. Not all of these insurance backed
plans include an obligation to provide a guaranteed funeral and we
anticipate the cancellation experience to be significantly higher
than is witnessed on trust based sales.
Whilst the contribution to this year's operating profit from the
marketing activity is reported at the time of sale, it is important
to recognise that the sales made represent significant potential
future revenues for the funeral division.
These amounts will be recognised as and when the funerals are
performed. As with all the Group's divisions, pre-arranged funeral
plan profits broadly reflect the cash generated by that activity.
This will change in 2019 when the Group adopts IFRS 15.
The adoption of IFRS 15 will change the Group's accounting
policy for the pre-need business, impacting statutory and
non-statutory measures of financial performance.
Progress and Developments
The increase in the number of active plans follows plans sold in
the year. The market has been particularly competitive, with the
internet and 'cold calling' featuring extensively in activity by
competitors. Dignity has remained focused on selling high-quality
business, in ways that support the strong reputation of the
Group.
The Group has continued to work hard at developing its portfolio
of affinity partners and has formed a number of new partnerships in
the period with organisations in the retail and financial services
arena with further trials expected in 2019.
The financial position of the independent trusts holding
members' monies is crucial, given the Group ultimately guarantees
the promises made to members. At the end of 2018, the Trusts held
approximately GBP928 million of assets in respect of 308,000 trust
based funeral plans. Average assets per plan are greater than the
amount currently received for performing a funeral.
The latest actuarial valuations of the pre-arranged funeral plan
trusts (at 28 September 2018) showed them to have a surplus of
GBP33.0 million, based on prudent assumptions. If the discount rate
used had equalled the long-term investment target of the trust
funds, then the trusts would have reported aggregate surpluses of
approximately GBP160 million.
Crucially, each plan sold creates additional headroom, since the
funds paid in are more at the point of sale than those received by
the Group if the member died immediately.
Outlook
The Group's approach to lower marketing allowances will continue
for the foreseeable future, meaning the Group's trust based
pre-need marketing activity is expected to be cash flow neutral in
2019 and beyond.
As detailed elsewhere, the consultation and likely regulation of
the pre-need division is likely to develop in 2019 and the Group
will actively participate in that process.
The Trusts' investment strategies are expected to provide
returns in excess of inflation in the longer-term but will,
however, potentially result in greater volatility year-on-year in
the reported value of the Trusts' assets. The current allocation
that is subject to annual review by the independent Trustees with
support from their investment advisers, is summarised below.
Example investment types Target
(%)
Index linked gilts and
Defensive investments corporate bonds 18
Illiquid investments Private investments 16
Core growth investments Equities 23
Growth fixed income and alternative Property funds and emerging
investments market debt 43
Pre-arranged funerals represent a stable source of incremental
funerals for the Group, providing high-levels of certainty of cash
flows as existing plans mature.
The Group intends to continue to sell as many plans as is
commercially possible and economically sensible.
CENTRAL OVERHEADS
Overview
Central overheads relate to central services that are not
specifically attributed to a particular operating division. These
include the provision of IT, finance, personnel and Directors'
emoluments. In addition and consistent with previous periods, the
Group records centrally the costs of incentive bonus arrangements,
such as Long-Term Incentive Plans ('LTIPs') and annual performance
bonuses, which are provided to over 100 managers working across the
business.
Developments
Underlying costs in the period were GBP25.1 million (2017:
GBP22.9 million).
Non-underlying items of GBP5.6 million (2017: GBP2.1 million)
excluded from underlying costs resulted in costs of GBP30.7 million
(2017: GBP25.0 million).
On-going marketing activity represented an increased cost of
approximately GBP3 million year-on-year. This investment will
continue to increase.
Investment in central overheads continues in order to respond to
the activities of the Group. Additional staff costs of
approximately GBP1.5 million were incurred to support ongoing
activities. Other costs, including depreciation and general
administrative costs were approximately GBP1 million higher
year-on-year. Offsetting this, incentive costs, including LTIP
costs and cash bonuses, were GBP1.7 million (2017: GBP5.2 million).
The current period includes a release of GBP1.7 million in respect
of Executive Directors' bonuses earned in 2017 but waived in
2018.
Maintenance capital expenditure of GBP1.2 million has been
incurred on central projects predominantly relating to IT that will
help the business as a whole operate more efficiently.
Outlook
The Group will continue to invest in central functions and
marketing activity to support the Group's plans, through the
recruitment of more employees and increased marketing online and in
other media. Underlying central overheads are therefore anticipated
to increase by 25 to 30 per cent in 2019.
Mike McCollum
Chief Executive
13 March 2019
Financial Review
Introduction
These results have been prepared in accordance with
International Financial Reporting Standards ('IFRS') as adopted in
the EU.
Financial highlights
The Group's financial performance is summarised below:
52 week 52 week
period period
ended ended
28 December 29 December Decrease
2018 2017 %
Revenue (GBP million) 315.6 324.0 3
Underlying operating profit(a)
(GBP million) 80.2 104.6 23
Underlying profit before tax(a)
(GBP million) 54.4 77.8 30
Underlying earnings per share(a)
(pence) 85.8 128.3 33
Underlying cash generated from
operations (a) (GBP million) 101.9 115.4 12
Operating profit (GBP million) 66.3 98.0 32
Profit before tax (GBP million) 40.5 71.2 43
Basic earnings per share (pence) 63.0 115.8 46
Cash generated from operations
(GBP million) 94.9 112.5 16
Dividends paid in the period:
Interim dividend (pence) 8.64 8.64 -
Final dividend (pence) 15.74 15.74 -
(a) Further details of alternative performance measures can be found on page 44.
The Board has proposed a dividend of 15.74 pence per Ordinary
Share as a final distribution of profits relating to 2018 to be
paid on 28 June 2019, subject to shareholder approval.
Alternative performance measures
The Group's alternative performance measures exclude
non-underlying items. These items have been adjusted for in
determining underlying measures of profitability as these
underlying measures are those used in the day-to-day management of
the business and allow for greater comparability across periods.
Detailed information on non-underlying items is set out on pages 44
and 45.
Accordingly, the following information is presented to aid
understanding of the performance of the Group:
52 week period 52 week period
ended ended
28 December 29 December
2018 2017
GBPm GBPm
Operating profit for the period as reported 66.3 98.0
Add the effects of:
Loss on sale of fixed assets 0.3 0.1
External transaction costs in respect of
completed and aborted transactions 0.8 4.7
Acquisition related amortisation 4.9 1.8
Transformation Plan costs 2.7 -
Operating and competition review costs 2.7 -
GMP past service cost 1.4 -
Trade name write-off 1.1 -
Underlying operating profit (a) 80.2 104.6
Net finance costs (25.8) (26.8)
Underlying profit before tax (a) 54.4 77.8
Tax charge on underlying profit before tax (11.5) (13.8)
Underlying profit after tax (a) 42.9 64.0
Weighted average number of Ordinary Shares
in issue during the period (million) 50.0 49.9
Underlying EPS (pence) (a) 85.8 128.3
(Decrease)/increase in underlying EPS (per
cent) (33) 7
(a) Further details of alternative performance measures can be
found on page 44.
Earnings per share
The Group's statutory profit after tax was GBP31.5 million
(2017: GBP57.8 million). Basic earnings per share were 63.0 pence
per share (2017: 115.8 pence per share). Underlying profit after
tax was GBP42.9 million (2017: GBP64.0 million), giving underlying
earnings per share of 85.8 pence per share (2017: 128.3 pence per
share), a reduction of 33 per cent.
Key changes in the profitability of the Group's funeral
business
Underlying operating profit was GBP62.2 million (2017: GBP79.5
million), a reduction of 22 per cent. In broad terms, this can be
explained by the following factors:
Full
H1 H2 year
This is analysed as: GBPm GBPm GBPm
Underlying operating profit - 2017 45.1 34.4 79.5
Impact of:
Number of deaths 5.5 (3.0) 2.5
Market share (1.5) 3.0 1.5
Lower average incomes (5.5) (11.5) (17.0)
Cost base increases (3.5) (3.8) (7.3)
Acquisition activity 2.0 1.0 3.0
Underlying operating profit - 2018 42.1 20.1 62.2
Transformation Plan
Costs incurred in 2018
The Group incurred significant costs in 2018 to support the
revisions to its strategy and to start the Transformation Plan.
They can be summarised as follows:
28 December
2018
GBPm
External advisers' fees 1.1
Brand development and marketing costs 1.1
Costs of additional staff to support the
Transformation 0.5
Total costs incurred 2.7
The overall cost and benefit of the Transformation Plan
The Group's view of the overall cost of the Plan remain
unchanged from that detailed in its 2018 interim results:
Costs
The Group anticipates a total investment of GBP50 million by the
end of 2021 to deliver the Transformation Plan:
Total
GBPm
IT systems 6
Property and equipment 35
Other costs to implement plan 9
50
GBP35 million of this investment is expected to be capital in
nature. Approximately GBP17 million of this investment will be
funded from surplus property disposals.
In addition to these non-recurring amounts, the Group
anticipates GBP7 million per year of incremental costs:
Short-term Long-term
(2021) (2028)
GBPm GBPm
Extending coverage (branch and
service delivery network) 2 1
Investment in marketing and demand
generation (central support) 5 6
7 7
Benefits
The Transformation Plan is expected to realise the following net
operating profit benefits:
Short-term Long-term
(2021) (2028)
GBPm GBPm
Branch and service delivery network 7 12
Streamlined management and administration 5 5
Investments in central support
and IT (4) (4)
8 13
Other items excluded from underlying operating profit
Amortisation of acquisition related intangibles
Amortisation of acquisition related intangibles reflects the
write-off of acquired intangibles over the term of its useful
life.
External transaction costs
External transaction costs reflects amounts paid to external
parties for legal, tax and other advice in respect of the Group's
acquisitions.
Operating and competition review costs
In the first half of 2018 the Group incurred costs with external
advisors to aid its operational review. Costs were also incurred
with external advisors to support the Group's response to the CMA's
funeral market study and HM Treasury's consultation on the funeral
plan sector.
GMP past service cost
This represents the estimate for the impact of the
implementation of Guaranteed Minimum Pension ('GMP')
equalisation.
Trade name write-off
During the period, the Group closed the last location trading
under a particular trading name. As this trading name had specific
intangible assets related to it, they were required to be
written-off.
Loss on sale of fixed assets
Losses from the sale of fixed assets are excluded as they are
unconnected with the trading performance in the period.
Capital expenditure
Capital expenditure on property, plant and equipment and
intangible assets was GBP25.0 million (2017: GBP27.0 million).
This is analysed as:
28 December 29 December
2018 2017
GBPm GBPm
Maintenance capital expenditure:
Funeral services 10.4 12.7
Crematoria 4.5 4.6
Other 1.2 2.9
Total maintenance capital expenditure(a) 16.1 20.2
Branch relocations 0.8 2.2
Satellite locations 1.4 1.1
Development of new crematoria and cemeteries 6.7 3.5
Total property, plant and equipment 25.0 27.0
Partly funded by:
Disposal proceeds (0.4) (0.6)
Net capital expenditure 24.6 26.4
(a) Maintenance capital expenditure includes vehicle replacement
programme, improvements to locations and purchases of other
tangible and intangible assets.
The Group will continue to invest in the maintenance of its
existing portfolio of vehicles and funeral and crematoria
locations. The Group's Transformation Plan will capture the
majority of planned capital expenditure on its funeral business.
Consequently capital maintenance expenditure in 2019 is expected to
be lower than 2018.
Cash flow and cash balances
Underlying cash generated from operations was GBP101.9 million
(2017: GBP115.4 million).
During the period, the Group invested GBP6.5 million in the
acquisition of established funeral businesses. GBP5 million was
invested in acquiring a further equity stake in Funeral Zone
Limited which is a UK online funeral resource for funeral directors
and clients. This brought the Group's total equity interest in
Funeral Zone Limited to 23.8 per cent. Consequently, this
investment is accounted for as an associate.
Other working capital changes were consistent with the Group's
experience of converting profits into cash. These changes fluctuate
year-on-year as a result of timings of the Group's year end and the
level of bonuses paid.
Cash balances at the end of the period were GBP66.9 million
(2017: GBP49.3 million). In its planning, the Group sets aside
approximately GBP22.2 million for future corporation tax and
dividend payments expected to be spent in 2019.
Further details and analysis of the Group's cash balances are
included in note 15 to the consolidated financial statements.
Pensions
The balance sheet shows a deficit of GBP25.2 million before
deferred tax (2017: deficit of GBP24.0 million). As previously
announced, during the period, the Group agreed a schedule of
contributions with the pension scheme trustees following completion
of the triennial valuation to April 2017. This has resulted in an
annual cash obligation of GBP2.2 million with effect from 2018.
Following the Lloyds GMP equalisation case in October 2018,
which ruled that treatment of men and women be brought in line for
schemes with a guaranteed minimum pension, the Group has been
required to recalculate member benefits. This has resulted in the
Group recognising a past service cost of GBP1.4 million in the
current year income statement, representing approximately 1.1 per
cent of the Group's defined benefit pension liability.
Taxation
The Group's effective tax rate on underlying profits in the
period was 21.2 per cent (2017: 17.7 per cent).
The current period underlying effective tax rate is higher due
to the effects of prior year items, option schemes and permanent
disallowables, with a tax impact totalling GBP1.4 million.
In 2019, the Group expects its underlying effective tax rate to
be approximately one and a half to two per cent above the headline
rate of corporation tax. This translates to an underlying effective
rate of between 20.5 per cent and 21.0 per cent.
Capital structure and financing
Secured Notes
The Group's principal source of long-term debt financing is the
Secured A Notes and the Secured B Notes. The principal is repaid
completely over the life of the Secured Notes and is therefore
scheduled to be repaid by 2049. The interest rate is fixed for the
life of the Secured Notes and interest is calculated on the
principal.
The key terms of the Secured Notes are summarised in the table
below:
Secured A Notes Secured B
Notes
Total new issuance at par GBP238.9 million GBP356.4 million
Legal maturity 31 December 31 December
2034 2049
Coupon 3.5456% 4.6956%
Rating by Fitch A BBB-
Rating by Standard & Poor's A BB
The Secured Notes have an annual debt service obligation
(principal and interest) of circa GBP33.2 million.
It is not currently possible to issue further Secured Notes, as
such an issue would require the rating of the Secured B Notes to
raise to BBB by both rating agencies. In any event, the Group does
not have any requirement to issue any further Secured Notes for the
foreseeable future. This position will be reassessed following the
completion of the Group's Transformation Plan.
Financial Covenant
The Group's primary financial covenant under the Secured Notes
requires EBITDA to total debt service to be above 1.5 times. The
ratio at 28 December 2018 was 2.55 times (2017: 3.24 times). This
covenant calculation uses a prescribed definition of EBITDA
detailed in the loan documentation and only represents the profit
of a sub group of the Group which is party to the loans (the
'securitisation group'). EBITDA for this calculation can be
reconciled to the Group's statutory operating profit as
follows:
28 December
2018
GBPm
EBITDA per covenant calculation - Securitisation
Group 86.8
Add: EBITDA of entities outside Securitisation
Group 13.9
Add: Non cash items(a) (1.5)
Underlying operating profit before depreciation
and amortisation - Group 99.2
Underlying depreciation and amortisation (19.0)
Non-underlying items (13.9)
Operating profit 66.3
(a) The terms of the securitisation require certain items (such
as pensions) to be adjusted from an accounting basis to a cash
basis.
Revolving Credit Facility
The Group has the benefit of a GBP50 million Revolving Credit
Facility ('RCF'), provided by the Royal Bank of Scotland, which is
secured against certain trade and assets held by legal entities
outside of the Group's securitisation structure. The RCF can be
drawn down subject to a set of financial tests applied to these
legal entities.
The facility is available until July 2021, with the option to
renew, subject to the bank's consent at the time, by a further
year. The margin on the facility ranges from 150 to 225 basis
points depending on the resulting gross leverage.
This provides the Group ongoing flexibility in a cost effective
manner, as if undrawn, the facility represents an annual cost of
approximately GBP0.3 million. Given the Group's healthy cash
balances, the RCF is undrawn at the time of the release of this
announcement and as at the year end.
Net debt
The Group's net debt is analysed as:
28 December 29 December
2018 2017
GBPm GBPm
Net amounts owing on Secured Notes (560.6) (565.1)
Add: unamortised issue costs (0.6) (0.6)
Gross amounts owing (561.2) (565.7)
Accrued interest on Secured Notes (12.3) (0.3)
Accrued interest on Crematoria Acquisition
Facility and Revolving Credit
Facility (0.2) (0.2)
Cash and cash equivalents 66.9 49.3
Net debt (506.8) (516.9)
The Group's gross debt outstanding was GBP561.2 million (2017:
GBP565.7 million). Net debt was GBP506.8 million (2017: GBP516.9
million).
The market value of the Secured Notes at the balance sheet date
was GBP531.6 million (2017: GBP686.5 million).
Whilst the Group has no plans to do so, should it wish to repay
all amounts due under the Secured Notes, the cost to do so at the
year end would have been approximately GBP751.6 million.
Net finance costs
The Group's underlying finance costs substantially consist of
the interest on the Secured Notes and ancillary instruments. The
net finance cost in the period relating to these instruments was
GBP24.8 million (2017: GBP25.1 million).
Finance costs of GBPnil million (2017: GBP0.4 million) were
incurred in respect of the Crematoria Acquisition Facility.
Other ongoing finance costs incurred in the period amounted to
GBP1.2 million (2017: GBP1.4 million), including the unwinding of
discounts on the Group's provisions and other financial
liabilities.
Interest receivable on bank deposits was GBP0.2 million (2017:
GBP0.1 million).
IFRS 15, Revenue from contracts with customers
The Group has completed its assessment of this accounting
standard, which is effective for its 2019 accounting period. The
standard will result in a change to the Group's accounting policies
for the sale of trust based pre-arranged funeral plans.
The Group plans to apply the modified retrospective application
approach, meaning that comparative periods will not be restated
according to IFRS 15. Instead, the cumulative effect of the
application of the standard will be recognised in the opening
balance sheet reserves for 2019.
Further details are included on page 43.
The Group intends as a consequence of these changes to update
its definition of underlying operating profit. This is set out in
the section on alternative performance measures on page 44 and
details the revised underlying operating profit that will be used
by the Group for comparative purposes when it announces its 2019
results, beginning with the first quarter trading update in May
2019.
Steve Whittern
Finance Director
13 March 2019
Our key performance indicators
We use non-financial and financial KPIs to both manage the
business and ensure that the Group's strategy and objectives are
being delivered.
KPI KPI definitions 52 week 52 week Developments
period ended period ended in 2018
28 December 29 December
2018 2017
This is
underlying
profit after
tax divided The reduction
by the weighted follows the
Underlying average number decrease in
earnings of Ordinary underlying
per share Shares in issue operating
(pence) in the period. 85.8p 128.3p profit.
Underlying This is the GBP80.2m GBP104.6m Underlying
operating statutory operating
profit (GBP operating profit declined
million) profit of the year-on-year,
Group excluding but was ahead
non-underlying of market
items. expectations.
Underlying This is the GBP101.9m GBP115.4m The Group
cash generated statutory cash continues
from operations generated from to convert
(GBP million) operations operating
excluding profit into
non-underlying cash
items. efficiently.
Average income Net funeral GBP2,973 GBP3,222 This reduced
per funeral revenue divided year-on-year
(GBP) by the number in line with
of funerals the Group's
performed in strategic price
the relevant changes.
period.
Total estimated This is as Deaths were
number of reported higher than
deaths in by the Office originally
Britain for National anticipated
(number) Statistics. 599,000 590,000 in the period.
Growth in
market
This is the share reflects
number of acquisition
funerals activity and
performed by the
the Group in stabilisation
Britain divided of comparable
Funeral market by the total funeral market
share excluding estimated share driven
Northern number by price and
Ireland (per of deaths in service
cent) Britain. 11.9% 11.5% changes.
This is the
number of Changes are
funerals a consequence
performed of the total
Number of according number of
funerals to our deaths
performed operational and the Group's
(number) data. 72,300 68,800 market share.
Market share
has increased,
reflecting the
effect of
increases
This is the in the number
number of of locations
cremations combined with
performed by an increase
the Group in the number
divided of Simplicity
by the total and other
estimated direct
Crematoria number cremations
market share of deaths in being
(per cent) Britain. 10.9% 10.7% performed.
This is the
number of Changes are
cremations a consequence
performed of the total
Number of according number of
cremations to our deaths
performed operational and the Group's
(number) data. 65,200 63,400 market share.
This is the
number of This increase
pre-arranged reflects
funeral plans continued
where the Group sales activity
has an offset by the
Active obligation crystallisation
pre-arranged to provide a of plans sold
funeral plans funeral in the in previous
(number) future. 486,000 450,000 periods.
Maintaining consistently high-quality and standards
We closely monitor the results of our client surveys which are
conducted by our Funeral Services division. In the last five years,
we have received approximately 160,000 responses. This is our
measure of how these services meet or exceed client
expectations.
Our consistently high satisfaction scores reflect the strength
of our relationships with our clients. We listen to our clients and
use our survey responses to focus on areas in which we can improve
and add value.
The Dignity Client Survey 2018
Reputation and recommendation
98.9% (2017: 99.0%)
98.9 per cent of respondents said that we met or exceeded their
expectations.
97.7% (2017: 97.7%)
97.7 per cent of respondents would recommend us.
Quality of service and care
99.9% (2017: 99.9%)
99.9 per cent thought our staff were respectful.
99.6% (2017: 99.7%)
99.6 per cent thought our staff listened to their needs and
wishes.
99.1% (2017: 99.1%)
99.1 per cent agreed that our staff were compassionate and
caring.
High Standards of facilities and fleet
99.8% (2017: 99.8%)
99.8 per cent thought our premises were clean and tidy.
99.7% (2017: 99.8%)
99.7 per cent thought our vehicles were clean and
comfortable.
In the detail
99.2% (2017: 99.3%)
99.2 per cent of clients agreed that our staff had fully
explained what would happen before and during the funeral.
99.1% (2017: 99.0%)
99.1 per cent said that the funeral service took place on
time.
98.4% (2017: 98.0%)
98.4 per cent said that the final invoice matched the estimate
provided.
Consolidated income statement
for the 52 week period ended 28 December 2018
52 week 52 week
period period
ended ended
28 December 29 December
2018 2017
Note GBPm GBPm
Revenue 1 315.6 324.0
Cost of sales (135.0) (130.6)
Gross profit 1 180.6 193.4
Administrative expenses (114.3) (95.4)
Operating profit 66.3 98.0
Finance costs 2 (26.0) (26.9)
Finance income 2 0.2 0.1
Profit before tax 1 40.5 71.2
Taxation 3 (9.0) (13.4)
Profit for the period attributable
to equity shareholders 31.5 57.8
Earnings per share for profit attributable to equity shareholders
- Basic (pence) 4 63.0p 115.8p
- Diluted (pence) 4 63.0p 115.6p
Consolidated statement of comprehensive income
for the 52 week period ended 28 December 2018
52 week 52 week
period period
ended ended
28 December 29 December
2018 2017
Note GBPm GBPm
Profit for the period 31.5 57.8
Items that will not be reclassified
to profit or loss
Remeasurement (loss)/gain on retirement
benefit obligations 9 (0.6) 3.2
Tax credit/(charge) on remeasurement
on retirement benefit obligations 0.1 (0.5)
Other comprehensive (loss)/ income (0.5) 2.7
Comprehensive income for the period 31.0 60.5
Attributable to:
Equity shareholders of the parent 31.0 60.5
Consolidated balance sheet
as at 28 December 2018
28 December 29 December
2018 2017
Note GBPm GBPm
Assets
Non-current assets
Goodwill 232.6 226.1
Intangible assets 152.3 159.4
Property, plant and equipment 254.1 248.0
Investments in associated undertakings 6.0 -
Financial and other assets 15.7 14.3
660.7 647.8
Current assets
Inventories 8.5 7.3
Trade and other receivables 32.9 38.3
Cash and cash equivalents 6 66.9 49.3
108.3 94.9
Total assets 769.0 742.7
Liabilities
Current liabilities
Financial liabilities 9.3 4.5
Trade and other payables 68.9 57.8
Current tax liabilities 4.8 6.2
Provisions for liabilities 1.7 1.5
84.7 70.0
Non-current liabilities
Financial liabilities 551.9 561.2
Deferred tax liabilities 29.2 30.3
Other non-current liabilities 2.1 2.3
Provisions for liabilities 9.9 8.5
Retirement benefit obligation 9 25.2 24.0
618.3 626.3
Total liabilities 703.0 696.3
Shareholders' equity
Ordinary share capital 6.2 6.2
Share premium account 12.4 11.1
Capital redemption reserve 141.7 141.7
Other reserves (5.1) (4.6)
Retained earnings (89.2) (108.0)
Total equity 66.0 46.4
Total equity and liabilities 769.0 742.7
Consolidated statement of changes in equity
for the 52 week period ended 28 December 2018
Ordinary Share Capital
share premium redemption Other Retained Total
capital account reserve reserves earnings equity
GBPm GBPm GBPm GBPm GBPm GBPm
Shareholders'
equity as at
30 December
2016 6.1 8.5 141.7 (3.5) (156.3) (3.5)
Profit for the
52 weeks
ended
29 December
2017 - - - - 57.8 57.8
Remeasurement
gain on
defined
benefit
obligations - - - - 3.2 3.2
Tax on
pensions - - - - (0.5) (0.5)
Total
comprehensive
income - - - - 60.5 60.5
Effects of
employee
share
options - - - 1.3 - 1.3
Tax on
employee
share options - - - 0.1 - 0.1
Proceeds from
share
issue(1) 0.1 2.6 - - - 2.7
Gift to
Employee
Benefit Trust - - - (2.5) - (2.5)
Dividends
(note 5) - - - - (12.2) (12.2)
Shareholders'
equity as at
29 December
2017 6.2 11.1 141.7 (4.6) (108.0) 46.4
Profit for the
52 weeks
ended
28 December
2018 - - - - 31.5 31.5
Remeasurement
loss on
retirement
benefit
options - - - - (0.6) (0.6)
Tax on
pensions - - - - 0.1 0.1
Total
comprehensive
income - - - - 31.0 31.0
Effects of
employee
share
options - - - 0.8 - 0.8
Proceeds from
share
issue(2) - 1.3 - - - 1.3
Gift to
Employee
Benefit Trust - - - (1.3) - (1.3)
Dividends
(note 5) - - - - (12.2) (12.2)
Shareholders'
equity as at
28 December
2018 6.2 12.4 141.7 (5.1) (89.2) 66.0
(1) Relating to issue of 184,672 shares under 2014 LTIP scheme
and 9,079 shares under 2013 SAYE scheme.
(2) Relating to issue of 77,038 shares under 2015 LTIP scheme.
The above amounts relate to transactions with owners of the
Company except for the items reported within total comprehensive
income.
Capital redemption reserve
The capital redemption reserve represents GBP80,002,465 B Shares
that were issued on 2 August 2006 and redeemed for cash on the same
day, GBP19,274,610 B Shares that were issued on 10 October 2010 and
redeemed for cash on 11 October 2010, and GBP22,263,112 B Shares
that were issued on 12 August 2013 and redeemed for cash on 20
August 2013 and GBP20,154,070 B Shares that were issued and
redeemed for cash in November 2014.
Other reserves
Other reserves includes movements relating to the Group's SAYE
and LTIP schemes and associated tax, together with a GBP12.3
million merger reserve.
Consolidated statement of cash flows
for the 52 week period ended 28 December 2018
52 week 52 week
period period
ended ended
28 December 29 December
2018 2017
Note GBPm GBPm
Cash flows from operating activities
Cash generated from operations 94.9 112.5
Finance income received 0.2 0.1
Finance costs paid (13.1) (25.7)
Transfer from restricted bank accounts
for finance costs 0.3 0.3
Payments to restricted bank accounts for
finance costs 6 (12.3) (0.3)
Total payments in respect of finance costs (25.1) (25.7)
Tax paid (11.6) (11.9)
Net cash generated from operating activities 58.4 75.0
Cash flows from investing activities
Investment in financial asset and associated
undertakings (5.0) (1.0)
Acquisition of subsidiaries and businesses
(net of cash acquired) (6.5) (28.3)
Proceeds from sale of property, plant and
equipment 0.4 0.6
Maintenance capital expenditure(1) (16.1) (20.2)
Branch relocations (0.8) (2.2)
Satellite locations (1.4) (1.1)
Development of new crematoria and cemeteries (6.7) (3.5)
Purchase of property, plant and equipment
and intangible assets (25.0) (27.0)
Net cash used in investing activities (36.1) (55.7)
Cash flows from financing activities
Issue costs in respect of debt facility - (0.4)
Proceeds from share issue - 0.1
Repayment of Crematoria Acquisition Facility - (15.8)
Payments due under Secured Notes (4.5) (8.8)
Payments to restricted bank accounts for (4.6) -
repayment of borrowings
Total payments in respect of borrowings (9.1) (24.6)
Dividends paid to shareholders on Ordinary
Shares 5 (12.2) (12.2)
Net cash used in financing activities (21.3) (37.1)
Net increase/(decrease) in cash and cash
equivalents 1.0 (17.8)
Cash and cash equivalents at the beginning
of the period 49.0 66.8
Cash and cash equivalents at the end of
the period 50.0 49.0
Restricted cash 16.9 0.3
Cash and cash equivalents at the end of
the period as reported in the
consolidated balance sheet 6 66.9 49.3
(1) Maintenance capital expenditure includes vehicle replacement
programme, improvements to locations and purchases of other
tangible and intangible assets.
1 Revenue and segmental analysis
Operating segments are reported in a manner consistent with
internal reporting provided to the chief operating decision maker
who is responsible for allocating resources and assessing
performance of the operating segments. The chief operating decision
maker of the Group has been identified as the three Executive
Directors. The Group has three reporting segments, funeral
services, crematoria and pre-arranged funeral plans. The Group also
reports central overheads, which comprise unallocated central
expenses.
Funeral services relate to the provision of funerals and
ancillary items, such as memorials and floral tributes.
Crematoria services relate to cremation services and the sale of
memorials and burial plots at the Dignity operated crematoria and
cemeteries.
Pre-arranged funeral plans represent the sale of funerals in
advance to customers wishing to make their own funeral arrangements
and the marketing and administration costs associated with making
such sales.
Substantially all Group revenue is derived from, and
substantially all of the Group's net assets and liabilities are
located in, the United Kingdom and Channel Islands and relates to
services provided. Overseas transactions are not material.
Underlying operating profit is stated before non-underlying
items as defined on page 44.
The revenue and operating profit/ (loss), by segment, was as
follows:
52 week period ended 28 December 2018
Underlying
operating
profit/
(loss)
before Underlying Underlying
depreciation depreciation operating
and and profit/ Non-underlying Operating
Revenue amortisation amortisation (loss) items profit/(loss)
GBPm GBPm GBPm GBPm GBPm GBPm
Funeral
services 214.9 75.0 (12.8) 62.2 (7.4) 54.8
Crematoria 78.0 44.9 (4.6) 40.3 (0.7) 39.6
Pre-arranged
funeral
plans 22.7 2.8 - 2.8 (0.2) 2.6
Central overheads - (23.5) (1.6) (25.1) (5.6) (30.7)
Group 315.6 99.2 (19.0) 80.2 (13.9) 66.3
Finance costs (26.0) - (26.0)
Finance income 0.2 - 0.2
Profit before tax 54.4 (13.9) 40.5
Taxation (11.5) 2.5 (9.0)
Underlying earnings
for the period 42.9
Non-underlying
items (11.4)
Profit after
taxation 31.5
Earnings per share for profit attributable
to equity shareholders
- Basic (pence) 85.8p 63.0p
- Diluted (pence) 63.0p
52 week period ended 29 December 2017
Underlying
operating
profit/
(loss)
before Underlying Underlying
depreciation depreciation operating
and and profit/ Non-underlying Operating
Revenue amortisation amortisation (loss) items profit/(loss)
GBPm GBPm GBPm GBPm GBPm GBPm
Funeral
services 221.8 91.7 (12.2) 79.5 (2.5) 77.0
Crematoria 74.0 43.9 (3.9) 40.0 (1.8) 38.2
Pre-arranged
funeral
plans 28.2 8.0 - 8.0 (0.2) 7.8
Central overheads - (21.9) (1.0) (22.9) (2.1) (25.0)
Group 324.0 121.7 (17.1) 104.6 (6.6) 98.0
Finance costs (26.9) - (26.9)
Finance income 0.1 - 0.1
Profit before tax 77.8 (6.6) 71.2
Taxation (13.8) 0.4 (13.4)
Underlying earnings
for the period 64.0
Non-underlying
items (6.2)
Profit after
taxation 57.8
Earnings per share for profit attributable
to equity shareholders
- Basic (pence) 128.3p 115.8p
- Diluted (pence) 115.6p
2 Net finance costs
52 week 52 week
period period
ended ended
28 December 29 December
2018 2017
GBPm GBPm
Finance costs
Secured Notes 24.1 24.4
Amortisation of issue costs - 0.1
Crematoria Acquisition Facility - 0.4
Other loans 1.2 1.3
Net finance cost on retirement benefit
obligations 0.6 0.6
Unwinding of discounts 0.1 0.1
Finance costs 26.0 26.9
Finance income
Bank deposits (0.2) (0.1)
Finance income (0.2) (0.1)
Net finance costs 25.8 26.8
3 Taxation
52 week period 52 week period
ended ended
28 December 29 December
2018 2017
Analysis of charge in the period GBPm GBPm
Current tax - current period 9.6 13.3
Adjustments for prior period 0.3 (0.7)
Total corporation tax 9.9 12.6
Deferred tax - current period (0.8) 2.1
Adjustments for prior period (0.1) (1.3)
Total deferred tax (0.9) 0.8
Taxation 9.0 13.4
4 Earnings per share
The calculation of basic earnings per Ordinary Share has been
based on the profit attributable to equity shareholders for the
relevant period.
For diluted earnings per Ordinary Share, the weighted average
number of Ordinary Shares in issue is adjusted to assume conversion
of any dilutive potential Ordinary Shares.
The Group has two classes of potentially dilutive Ordinary
Shares being those share options granted to employees under the
Group's SAYE Scheme and the contingently issuable shares under the
Group's LTIP Schemes. At the balance sheet date, the performance
criteria for the vesting of the awards under the LTIP Schemes,
including any deferred annual bonus, are assessed, as required by
IAS 33, and to the extent that the performance criteria have been
met those contingently issuable shares are included within the
diluted EPS calculations.
The Group's underlying measures of profitability exclude
non-underlying items as set out on page 44. These items have been
adjusted for in determining underlying measures of profitability as
these underlying measures are those used in the day-to-day
management of the business and allow for greater comparability
across periods.
Accordingly, the Board believes that earnings per share
calculated by reference to this underlying profit after taxation is
also a useful indicator of financial performance.
Reconciliations of the earnings and the weighted average number
of shares used in the calculations are set out below:
Weighted
average
number Per share
of
Earnings shares amount
GBPm millions pence
52 week period ended 28 December
2018
Underlying profit after taxation
and EPS 42.9 50.0 85.8
Add: Non-underlying items (net of
taxation of GBP2.5 million) (11.4)
Profit attributable to shareholders
- Basic EPS 31.5 50.0 63.0
Profit attributable to shareholders
- Diluted EPS 31.5 50.0 63.0
52 week period ended 29 December
2017
Underlying profit after taxation
and EPS 64.0 49.9 128.3
Add: Non-underlying items (net of
taxation of GBP0.4 million) (6.2)
Profit attributable to shareholders
- Basic EPS 57.8 49.9 115.8
Profit attributable to shareholders
- Diluted EPS 57.8 50.0 115.6
5 Dividends
52 week 52 week
period period
ended ended
28 December 29 December
2018 2017
GBPm GBPm
Final dividend paid: 15.74p per Ordinary
Share (2017: 15.74p) 7.9 7.9
Interim dividend paid: 8.64p per Ordinary
Share (2017: 8.64p) 4.3 4.3
Dividend on Ordinary Shares 12.2 12.2
The interim dividend represents the interim dividend that was
approved and paid in the period out of earnings generated in the
same period.
The final dividend represents the final dividend that was
approved and paid in the period relating to the earnings generated
in the previous period.
Consequently, total dividends recognised in the period were
GBP12.2 million, 24.38 pence per share (2017: GBP12.2 million,
24.38 pence per share).
A final dividend of 15.74 pence per share, in respect of 2018,
has been proposed by the Board. Based on the number of shares in
issue at the date of signing this report the total final dividend
payment is approximately GBP7.9 million. This will be paid on 28
June 2019 provided that approval is gained from shareholders at the
Annual General Meeting on 13 June 2019 and will be paid to
shareholders on the register at close of business on 17 May
2019.
6 Cash and cash equivalents
28 December 29 December
2018 2017
GBPm GBPm
Operating cash as reported in the consolidated
statement of cash flows as cash and cash equivalents 50.0 49.0
Amounts set aside for debt service payments 16.9 0.3
Cash and cash equivalents as reported
in the balance sheet 66.9 49.3
Amounts set aside for debt service payments
This amount was transferred to restricted bank accounts which
could only be used for the payment of the interest and principal on
the Secured Notes, the repayment of liabilities due on the Group's
commitment fees due on its undrawn borrowing facilities and for no
other purpose. Consequently, this amount did not meet the
definition of cash and cash equivalents in IAS 7, Statement of Cash
Flows. This amount was used to pay these respective parties on 31
December 2018. Of this amount, GBP12.3 million (2017: GBP0.3
million) is shown within the Statement of Cash Flows as 'Payments
to restricted bank accounts for finance costs' and GBP4.6 million
(2017: GBPnil million) is shown within 'Financing activities' as
'Payments to restricted bank accounts for repayment of
borrowings'.
7 Net debt
28 December 29 December
2018 2017
GBPm GBPm
Net amounts owing on Secured Notes per financial
statements (560.6) (565.1)
Add: unamortised issue costs (0.6) (0.6)
Gross amounts owing (561.2) (565.7)
Accrued interest on Secured Notes (12.3) (0.3)
Accrued interest on Crematoria Acquisition Facility
and Revolving Credit Facility (0.2) (0.2)
Cash and cash equivalents (note 6) 66.9 49.3
Net debt (506.8) (516.9)
In addition to the above, the consolidated balance sheet also
includes finance lease obligations which totalled GBP0.6 million
(2017: GBP0.6 million). These amounts do not represent sources of
funding for the Group and are therefore excluded from the
calculation of net debt.
The Group's primary financial covenant in respect of the Secured
Notes requires EBITDA to total debt service ('EBITDA DSCR'), in the
securitisation group, to be at least 1.5 times. At 28 December
2018, the actual ratio was 2.55 times (2017: 3.24 times).
These ratios are calculated for EBITDA and total debt service on
a 12 month rolling basis and reported quarterly. In addition, both
terms are specifically defined in the legal agreement relating to
the Secured Notes. As such, they cannot be accurately calculated
from the contents of this report.
8 Reconciliation of cash generated from operations
52 week period 52 week
period
ended ended
28 December 29 December
2018 2017
GBPm GBPm
Net profit for the period 31.5 57.8
Adjustments for:
Taxation 9.0 13.4
Net finance costs 25.8 26.8
Loss on sale of fixed assets 0.3 0.1
Depreciation charges 18.7 17.0
Amortisation of intangibles 5.1 1.9
Movement in inventories (1.2) (1.2)
Movement in trade receivables 5.5 (0.1)
Movement in trade payables (1.0) 0.9
Net pension charges less contribution 0.6 1.2
Trade name write-off 1.1 -
Changes in other working capital (excluding acquisitions) (1.4) (6.5)
Employee share option charges 0.9 1.2
Cash flows from operating activities 94.9 112.5
9 Analysis of the movement in the retirement benefit obligation
2018 2017
GBPm GBPm
At beginning of period (24.0) (25.9)
Total expense as above charged to the income statement (2.7) (1.6)
Remeasurement (losses)/gains and administration expenses (charged)/credited to other comprehensive
income (0.6) 3.2
Contributions by Group 2.1 0.3
At end of period (25.2) (24.0)
10 Basis of preparation
European law requires that the Group's consolidated financial
statements for the 52 week period ended 28 December 2018 are
prepared in accordance with all applicable International Financial
Reporting Standards ('IFRSs'), as adopted by the European Union.
These financial statements have been prepared in accordance with
IFRS, International Financial Reporting Interpretations Committee
('IFRIC') interpretations (as issued by the International
Accounting Standards Board) and those parts of the Companies Act
2006 applicable to companies reporting under IFRS.
In the current period, the Group's consolidated financial
statements have been prepared for the 52 week period ended 28
December 2018. For the comparative period, the Group's consolidated
financial statements have been prepared for the 52 week period
ended 29 December 2017.
The financial information set out above does not constitute the
Company's statutory accounts for the years ended 28 December 2018
or 29 December 2017 but is derived from those accounts. Statutory
accounts for 2017 have been delivered to the registrar of
companies, and those for 2018 will be delivered in due course. The
auditors have reported on those accounts; their reports were (i)
unqualified, (ii) did not include a reference to any matters to
which the auditors drew attention by way of emphasis without
qualifying their report and (iii) did not contain a statement under
Section 498 (2) or (3) of the Companies Act 2006 in respect of the
accounts for 2017 and 2018.
There are no IFRSs or IFRIC interpretations that are effective
for the first time for the financial year that have a material
impact on the Group.
The Group's consolidated financial statements are prepared on a
going concern basis and have been prepared under the historical
cost convention.
The principal accounting policies adopted in the preparation of
these financial statements have been consistently applied to all
periods presented.
11 Securitisation
In accordance with the terms of the Secured Notes issued October
2014, Dignity (2002) Limited (the holding company of those
companies subject to the securitisation) has today issued reports
to the Rating Agencies (Fitch Ratings and Standard & Poor's),
the Security Trustee and the holders of the Secured Notes issued in
connection with the securitisation, confirming compliance with the
covenants established under the securitisation.
Copies of these reports are available at
www.dignityfuneralsplc.co.uk.
12 Principal risks and uncertainties
Risk management is embedded throughout the business with all
employees aware of the role they play.
Risk appetite
Risk appetite is the level of risk the Group is willing to take
to achieve its strategic objectives and is set by the Board. The
Board looks at the Group's appetite to risk across a number of
areas including market, financing, operations, strategy and
execution, developments, cybersecurity and technology and
brand.
There has been no change to the Group's risk appetite in the
period.
Our approach to risk management
The Group has a well established governance structure with
internal control and risk management systems. The risk management
process:
-- Provides a framework to identify, assess and manage risks,
both positive and negative, to the Group's overall strategy and the
contribution of its individual operations.
-- Allows the Board to fulfil its governance responsibilities by
making a balanced and understandable assessment of the operation of
the risk management process and inputs.
Responsibilities and actions
The Board
The Board is responsible for monitoring the Group's risk and
their mitigants.
Risk process
Every six months the Audit Committee formally considers the risk
register and approves it for adoption by the Board.
Risk assessment
Executive Directors and senior management are responsible for
identifying and assessing business risks.
Identify
Risks are identified through discussion with senior management
and incorporated in the risk register as appropriate.
Assess
The potential impact and likelihood of occurrence of each risk
is considered.
Mitigating activities
Mitigants are identified against each risk where possible.
Review and internal audit
The link between each risk and the Group's policies and
procedures is identified. Where relevant, appropriate work is
performed by the Group's internal audit function to assist in
ensuring the related procedures and policies are appropriately
understood and operated where they serve to mitigate risks.
Risk governance
The Board has overall responsibility for the Group's internal
control systems and for reviewing their effectiveness. This has
been designed to assist the Board in making more risk-informed,
strategic decisions with a view to creating and protecting
shareholder value.
Risk status summary and new risks
The ongoing review of the Group's principal risks focuses on how
these risks may evolve.
Increasing risk trends
The impact of the Group's decisive response in January 2018 to
changes in the competitive landscape highlight increased risk from
its ability to maintain average incomes.
Regulation could also result from both the CMA investigation and
HM Treasury's review of pre-arranged funeral plans. Whilst the
Group believes that regulation would be beneficial, there remains a
risk that regulation could be imposed that may result in a
significant cost burden to the Group.
New risks
2018 marked the start of a period of change for the Group
following changes in the markets in which it operates. This has
therefore resulted in the following new risks being identified:
-- The implementation of the Transformation Plan;
-- Direct cremations; and
-- The CMA investigation into the funeral market.
Cyber risk
The increasing prevalence of cyber attacks across the world,
means that along with all large corporates, our business systems
are under increasing level of attack. Over the last few years we
have invested significantly in this area both in upgrading all
aspects of our systems and our internal resources and also using
external consultants to perform regular external and internal
penetration tests and using the results to drive a continuous
improvement programme.
Our principal risks and uncertainties
Outlined here are the principal risks facing the Group. In
assessing which risks should be classified as principal, we assess
the probability of the risk materialising and the financial or
strategic impact of the risk.
The principal risks we have identified
We maintain a detailed register of principal risks and
uncertainties covering strategic, operational, financial and
compliance risks. We rate them according to likelihood of
occurrence and their potential impact.
In the tables below we provide a summary of each risk, a
description of the potential impact and a summary of mitigating
actions.
Operational risk management
Risk description and Mitigating activities and commentary Change
impact
Significant reduction The profile of deaths has historically No change
in the death rate seen intra year changes of +/-
There is a risk that 1 per cent giving the Group the
the number of deaths ability to plan its business
in any year significantly accordingly. The ONS long term
reduces. This would have projection is for deaths to increase.
a direct result on the The risk is mitigated by the
financial performance ability to control costs and
of both the funeral and the price structure and the ability
crematoria divisions. to acquire funerals and crematoria,
although this would not mitigate
a short term significant reduction
in the number of deaths.
The number of deaths in 2018
was higher than originally anticipated.
---------------------------------------------------- -------------
Nationwide adverse publicity This risk is addressed by the No change
Nationwide adverse publicity strategic decision made as part
for Dignity could result of the Transformation Plan to
in a significant reduction support development of strong
in the number of funerals national brands via the Group's
or cremations performed websites, TV and radio advertising
in any financial period. and prominent signage at our
For pre-arranged funeral funeral locations leading to
plans, adverse publicity increased awareness of the Group
for the Group or one and its services.
of its partners could With significant investment committed
result in a reduction already and planned for subsequent
in the number of plans years, we are building and positioning
sold or an increase in a strong brand that will be more
the number of plans cancelled. resilient to adverse publicity
This would have a direct should that arise.
and significant impact
on the financial performance
of that division and
the Group as a whole.
---------------------------------------------------- -------------
Fall in average revenues The Group's Transformation Plan Increased
per funeral or cremation will result in a more efficient
Operating profit growth business that can accommodate
has in part historically more competitive pricing, but
been attributable to which continues to provide clients
increases in the average with a greater range of choice,
revenue per funeral or underpinned by excellent client
cremation. There has service.
been increasing price This will be supported by strong
competition in the funeral reputational management together
market, resulting in with significant investment in
material price reductions both marketing and the Group's
by the Group in 2018. online profile and presence.
It is highly likely that The Group will continue to adapt
pricing pressure will to serve evolving client needs.
remain for the foreseeable
future and it may not
therefore be possible
to maintain average incomes
per funeral or cremations
at the current level.
---------------------------------------------------- -------------
Disruptive new business The Group believes that this No change
models leading to a significant risk is mitigated by its reputation
reduction in market share as a high quality provider and
It is possible that external with recommendation being a key
factors such as new competitors driver to the choice of funeral
and the increased impact director being used. In addition,
of the internet on the the Group's actions in January
sector, could result 2018 on pricing and promotion
in a significant reduction sought to protect the Group's
in market share within funeral market share by offering
funeral and crematoria more affordable options. This
operations. This would focus on affordability has allowed
have a direct result our market share to start to
on the financial performance recover.
of those divisions. For crematoria operations this
is mitigated by the Group's experience
and ability in managing the development
of new crematoria.
Additionally, the combination
of the development of strong
national brands and significant
investment in digital capability
together with a range of product
and price offerings to clients
will strengthen the Group's competitiveness.
---------------------------------------------------- -------------
Demographic shifts in In such situations, Dignity would No change
population seek to follow the population
There can be no assurance shift by rebalancing the funeral
that demographic shifts location network together with
in population will not meeting the developing cultural
lead to a reduced demand requirements.
for funeral services
in areas where Dignity
operates.
---------------------------------------------------- -------------
Operational risk management (continued)
Risk description and Mitigating activities and commentary Change
impact
Competition Under the Transformation Plan, Increased
The UK funeral services, the funeral service model will
crematoria and pre-need be adapted to better suit evolving
markets are currently client needs and to improve
fragmented. efficiency. We will provide
There could be further customers with a more tailored
consolidation or increased service, allowing them to choose
competition in the industry, how they wish to interact with
whether in the form of Dignity in arranging a funeral
intensified price competition, through more mobile staff and
service competition, improved digital capabilities.
over capacity facilitated We have developed a new tiered
by the internet or otherwise, funeral pricing proposition,
which could lead to an specifically targeting different
erosion of the Group's market segments that will provide
market share, average greater flexibility to meet
revenues or costs and individual client needs.
consequently a reduction By unbundling our prices and
in its profitability. services to provide our customers
Failure to replenish with greater flexibility to
or increase the bank create the right funeral, we
of pre-arranged funeral will be able to provide greater
plans could affect market consistency and competitiveness
share of the funeral on price, while reflecting Dignity's
division in the longer premium service levels.
term. Building national brands with
a significant online presence
and visibility leverages our
scale and addresses the needs
of increasingly digitally focused
clients. Through the Dignity
and Simplicity names, we plan
to build known, national brands
to leverage scale advantages
in the digital age. We will
develop our marketing proposition
to promote the Group's commitment
to high standards of care, quality
of service delivery and competitive
entry prices. We also recognise
that our established local funeral
trading names continue to have
significant value in the communities
they serve.
Through better allocation of
our resources, the resultant
efficiencies will allow us to
reduce the number of funeral
operating networks and their
associated cost. Support functions
are being centralised where
appropriate to ensure a cost
effective and consistent high
standard of service.
There are challenges to opening
new crematoria due to the need
to obtain planning approval
and the costs of development.
Dignity has extensive experience
in managing the development
of new crematoria and continues
to be very active in that market.
The Group offers a market leading
pre-need product, the marketing
of which will benefit from the
current and future significant
investment in marketing and
enhanced digital presence.
-------------------------------------------- -------------
Regulation of pre-arranged Any changes would apply to the Increased
funeral plans industry as a whole and not
Pre-arranged funeral just the Group. Regulation could
plans are not currently materially change the business
a regulated product although model and would likely increase
this is being reviewed costs.
by HM Treasury. The risk is mitigated through
Regulation could affect the high standards of selling
the Group's opportunity and administration of market
to sell pre-arranged leading pre-arranged funeral
funeral plans in the plans operated by the Group
future or could result which will benefit from the
in the Group not being significant investment in marketing
able to draw down the and an enhanced digital presence.
current level of marketing We continue to seek appropriate
allowances. regulation of our markets and
welcome the consultation by
HM Treasury, in which we are
actively engaged.
-------------------------------------------- -------------
Regulation of the funeral The Group already operates at Increased
industry a very high standard, using
Regulation could result facilities appropriate for the
in increased compliance dignified care of the deceased.
costs for the industry
as a whole or other unforeseen
consequences.
-------------------------------------------- -------------
Operational risk management (continued)
Risk description and Mitigating activities and commentary Change
impact
Changes in the funding There is considerable regulation No change
of the pre-arranged funeral around insurance companies which
plan business is designed, amongst other things,
In the current regulatory to ensure that the insurance
environment, the Group companies meet their obligations.
has given commitments The Trusts hold assets with
to pre-arranged funeral the objective of achieving returns
plan members to provide slightly in excess of inflation.
certain funeral services The latest actuarial valuation
in the future. of the pre-arranged funeral
Funding for these plans plan Trusts demonstrates an
is reliant on either actuarial surplus. This is supported
insurance companies paying by robust average assets per
the amounts owed or the plan.
pre-arranged funeral
plan Trusts having sufficient
assets.
If this is not the case
then the Group may receive
a lower amount per funeral
than expected and thus
generate lower profits.
--------------------------------------------- -------------
Implementation of the This risk has been and will New risk
Transformation Plan be mitigated by executive leadership
In 2018, Dignity conducted in the business supported by
an operational review the Transformation Director
which resulted in the who was appointed in August
development of a Transformation 2018 and who reports to the
Plan. Chief Executive.
The core components of The Transformation team has
the Transformation Plan made substantial progress within
are: a clearly defined and accountable
-- Modernise the client project framework.
proposition
-- Invest in and simplify
the operating model;
and
-- Streamline central
support and invest in
technology to centralise
and automate administrative
processes.
A risk exists that the
Plan is either not implemented
correctly or proves to
be materially disruptive
to the funeral business.
--------------------------------------------- -------------
Direct cremations The Group has addressed this New risk
Growth in the direct with Simplicity Cremations which
cremation market could offers low cost direct cremations
reduce average income without any initial funeral
in the funeral business service that are both respectful
and adversely affect and dignified. They are an affordable
the business mix in the alternative to a full funeral
crematoria business. or for those who wish to have
a simple cremation. The Group
also now offers a Simplicity
pre-arranged funeral plan option.
Simplicity Cremations is being
promoted via a strong online
presence together with television
advertising. Other media advertising
is also planned.
--------------------------------------------- -------------
Competition and Markets Dignity has pro-actively been New risk
Authority (CMA) investigation making changes to its business
into the Funerals Market for some time in response to
The CMA investigation changing customer demand and
into the funeral market will continue to review its
will examine whether operations to ensure that the
the information provided CMA's concerns are addressed.
by funeral directors The Group is focused on enhancing
on prices and services the customer proposition, its
is clear enough for people service and pricing model and
to be able to choose will continue to adapt to serve
the best option for them. evolving client needs.
Price is a factor when making
It will also look at a decision, but quality is also
how prices have changed a vital component and ultimately
over time and the factors ensures that consumers are happy
that affect them. with services provided. Whilst
Dignity's Simplicity service
Cremation fees will be is the lowest price, nationally
considered as part of available, attended funeral
the review. service, our research demonstrates
that consumers consider the
The initial CMA report smooth running of the funeral
indicates possible remedies and proper care of the deceased
including pricing controls, more than cost. Our business
which, if implemented, has been built with a focus
could have a significantly on high quality service delivery
detrimental impact on and we closely monitor the results
the Group. of our client surveys to ensure
we continue to maintain the
highest levels of excellent
client service and standards
of care.
--------------------------------------------- -------------
Financial risk management
Risk description and Mitigating activities and commentary Change
impact
Financial Covenant under The nature of the Group's debt Increased
the Secured Notes means that the denominator is
The Group's Secured Notes now fixed unless further Secured
requires EBITDA to total Notes are issued in the future.
debt service to be above This means that the covenant
1.5 times. If this financial headroom will change proportionately
covenant (which is applicable with changes in EBITDA generated
to the securitised subgroup by the securitised subgroup.
of Dignity) is not achieved, Current trading continues to
then this may lead to support the Group's financial
an Event of Default under obligations, however lower reported
the terms of the Secured profitability increases the
Notes, which could result risk of breaching covenants.
in the Security Trustee
taking control of the
securitisation group
on behalf of the Secured
Note holders.
In addition, the Group
is required to achieve
a more stringent ratio
of 1.85 times for the
same test in order to
be permitted to transfer
excess cash from the
securitisation group
to Dignity plc. If this
stricter test is not
achieved, then the Group's
ability to pay dividends
would be impacted.
-------------------------------------------- -------------
13 Pre-arranged funeral plans
(a) Contingent liabilities and commitments
Dignity Pre-arrangement Limited, Dignity Securities Limited and
Advance Planning Limited are fellow members of the Dignity Group in
the United Kingdom. These companies have sold pre-arranged funeral
plans to their clients in the past. All monies from these sales are
held and controlled by three independent Trusts, being the National
Funeral Trust, the Dignity Limited Trust Fund and the Trust for Age
UK Funeral Plans respectively (the 'Principal Trusts'). Further
details of the transactions can be found in the financial
statements of these companies, which are available from 4 King
Edwards Court, King Edwards Square, Sutton Coldfield, West
Midlands, B73 6AP.
The Group has given commitments to these clients to perform
their funeral. The agreed amounts payable to either the Group or to
third party funeral directors will be paid out of the funds held in
the Trusts. The majority of the Trustees of each of the
pre-arranged funeral plan trusts are unconnected to the Group, as
required by current UK legislation. The investment strategy is set,
implemented and monitored by the Trustees.
It is the view of the Directors that none of the commitments
given to these clients, which are explained further below, are
onerous to the Group. However ultimately, the Group is obligated to
perform these funerals in exchange for the assets of the Trust,
whatever they may be.
Similar commitments have arisen following acquisitions of
businesses, since 2013, which have sold pre-arranged funeral plans
through similar trust based structures (the 'Recent Trusts'). Only
the National Funeral Trust and the Trust for Age UK Funeral Plans
receive funds relating to the sale of new plans (the 'Active
Trusts').
(b) Pre-arranged funeral plan trust assets
As noted above, the Group has given commitments to perform the
funerals covered by the pre-arranged plans, regardless of whether
or not the Trusts have available assets to fund the funeral. The
Group, therefore, has a potential exposure in the form of a reduced
fee should the Trusts investment strategy, over which it has no
control, fail to deliver an appropriate return or result in a fall
in underlying asset values, or if the cost of delivery for a
funeral increases at rates in excess of investment returns.
The Trustees have informed the Group that they continue to take
independent advice regarding the Trust's investment strategy. As a
result, it is anticipated that the investment allocation by class
will develop further during 2019 and beyond, gradually resulting in
a portfolio in the following profile:
Target
Example investment types (%)
Index linked gilts and
Defensive investments corporate bonds 18
Illiquid investments Private investments 16
Core growth investments Equities 23
Growth fixed income and alternative Property funds and emerging
investments market debt 43
The Trusts' investment strategies are expected to provide
returns in excess of inflation in the longer-term but will,
however, potentially result in greater volatility year-on-year in
the reported value of the Trusts' assets.
The Trustees have advised that the market value of the assets of
the pre-arranged funeral plan trusts were approximately GBP928
million at 28 December 2018 (2017: approximately GBP940 million) in
respect of 308,000 (2017: 306,000) active pre-arranged funeral
plans. 134,000 (2017: 102,000) of the remaining active pre-arranged
funeral plans related to those backed by Insurance Plans, as
described in note 1 to the consolidated financial statements, with
the balance of 44,000 (2017: 42,000) being plans arising from
acquisitions.
The Trustees of the Principal Trusts are required to have the
Trusts' liabilities actuarially valued once a year (once every
three years in the case of the Recent Trusts). This actuarial
valuation is of liabilities of the Trusts to secure funerals
through Dignity and other third party funeral directors and does
not, in respect of those funerals delivered by the Group represent
the cost of delivery of the funeral. It is only in the event that
there are insufficient funds within the Trusts to cover the cost of
delivery to Dignity that the commitment would become onerous to
Dignity as described in (a) above.
The Trustees have advised that the latest actuarial valuations
of the Principal Trusts were performed as at 28 September 2018
(2017: 29 September) using assumptions determined by the Trustees.
Actuarial liabilities in respect of the pre-arranged funeral plan
trusts have increased to GBP899.9 million as at 28 September 2018
(2017: GBP877.2 million). The corresponding market value of the
assets of the pre-arranged funeral plan trusts was GBP932.9 million
(2017: GBP904.5 million) as at the same date. Consequently the
actuarial valuations recorded a total surplus of GBP33.0 million at
28 September 2018 (2017: surplus of GBP27.3 million). The Group
considers these to be prudent assumptions. If the valuation had
been performed using a discount rate equal to the long-term
investment strategy target of the Trustees, then the valuations
would have reported an aggregate surplus of approximately GBP160
million (2017: GBP160 million).
Nonetheless, the Trustees have advised that the Trusts hold
assets of approximately GBP3,000 (2017: GBP3,100) per active plan
at the balance sheet date. On average the Group received
approximately GBP2,700 (2017: GBP2,600) in the period for the
performance of each funeral (including amounts to cover
disbursements such as crematoria fees, ministers' fees and doctors'
fees).
The Trustees have advised that the Recent Trusts have
approximately GBP15 million (2017: GBP17 million) of net assets as
at the balance sheet date and no material actuarial surplus or
deficit.
Transactions with the Group
During the period, the Group entered into transactions with the
National Funeral Trust, the Trust for Age UK Funeral Plans and the
Dignity Limited Trust Fund (the 'Principal Trusts') and the Trusts
related to businesses acquired since 2013 ('Recent Trusts') (and
collectively, the 'Trusts') associated with the pre-arranged
funeral plan businesses. The nature of the relationship with the
Trusts is set out above. Amounts may only be paid out of the Trusts
in accordance with the relevant Trust Deeds.
Transactions principally comprise:
-- The recovery of marketing and administration allowances in
relation to plans sold net of cancellations (which are recognised
by the Group as revenue within the pre-arranged funeral plan
division at the time of the sale); and
-- Receipts from the Trusts in respect of funerals provided
(which are recognised by the Group as revenue within the funeral
division when the funeral is performed).
Transactions also include:
-- Receipts from the Trusts in respect of cancellations by existing members; and
-- Reimbursement by the Trusts of expenses paid by the Group on behalf of the respective Trusts.
Transactions are summarised below:
Amounts due to the
Transactions during the period Group at the period end
--------------------------------- --------------------------
2018 2017 2018 2017
GBPm GBPm GBPm GBPm
Dignity Limited Trust Fund 0.2 0.3 - -
National Funeral Trust 49.3 49.0 8.5 8.2
Trust for Age UK Funeral Plans 33.7 35.0 3.4 3.9
Recent Trusts 1.3 3.7 - -
Total 84.5 88.0 11.9 12.1
Amounts due to the Group from the Trusts are included in Trade
and other receivables.
The above transactions were included within revenue under the
following captions:
Transactions during the period
---------------------------------
2018 2017
GBPm GBPm
Funeral services revenue 48.4 45.6
Pre-arranged funeral plans revenue 21.7 26.7
In addition to the transactions recognised within revenue in the
table above, there were GBP14.4 million (2017: GBP15.7 million) of
transactions between the Group and the Trusts which represented
amounts paid to the Group to reimburse them for trust expenses,
monies repaid to members on cancellation and monies paid to third
parties for the performance of some funeral services; all of which
have no impact on the income statement.
14 IFRS 15, Revenue from Contracts with Customers
In its 2019 financial statements, the Group will adopt IFRS 15,
issued by the International Accounting Standard Board. IFRS 15
establishes principles for reporting the nature, amount and timing
of revenue arising from contracts with customers and replaces IAS
18, Revenue Recognition. The Group's intention is to apply the
modified retrospective approach upon adoption of the standard. This
approach will mean that the Group will not restate comparative
periods but will record a cumulative transition adjustment to
equity within opening reserves on 29 December 2018. The Group has
performed a detailed analysis in order to establish the impact of
IFRS 15 on the Group's accounting policy for revenue recognition
and to quantify this impact.
Adoption of IFRS 15 will result in a change in accounting policy
in respect of income received related to pre-arranged funeral plans
("pre-need"). The Group will no longer separately recognise revenue
for pre-need marketing activities at the inception of a pre-need
plan and for the performance of the funeral on the utilisation of
the plan. Under IFRS 15 all pre-need activities are deemed to
relate to a single performance obligation, being the delivery of a
funeral, with all revenue associated with the plan being recognised
on the performance of the funeral.
As a result, marketing allowances received at the inception of a
pre-need plan will be held as deferred income in the consolidated
balance sheet up to the time the funeral is performed. Having
deferred all the marketing allowances received, it is no longer
necessary to maintain a separate cancellation provision in this
respect. This represents a change from the current approach applied
under IAS 18, where marketing allowances are recognised as revenue
at the inception of a pre-need plan. IFRS 15 also requires that the
directly attributable costs associated with the inception of a
pre-need plan, in the form of commissions payable either to
employees or third parties, are also held as deferred costs in the
consolidated balance sheet up to the time the associated funeral is
performed. Once the funeral is performed both deferred marketing
allowance revenues and deferred commission costs will be released
and recognised in the income statement.
The timing of revenue recognised by the Group from the Trusts
for the ongoing administration services performed on behalf of the
Trusts is unaffected by IFRS 15, with revenue continuing to be
recognised in the period to which it relates.
The Group's initial assessment of the expected impact of IFRS 15
to be recorded as a cumulative transition adjustment to equity on
29 December 2018 will be a net reduction of GBP81.8 million to
retained earnings, which reflects the recognition of GBP201.2
million of deferred revenue in respect of marketing allowances, the
derecognition of the GBP0.8 million cancellation provision and
GBP101.8 million of deferred costs in respect of commissions paid
and a deferred tax adjustment of GBP16.8 million.
There are no further adjustments required on the adoption of
IFRS 15.
The Group will present its revised accounting policy, updated
for the application of IFRS 15, in its interim results report for
the 26 week period ended 28 June 2019.
Non-GAAP measures
(a) Alternative performance measures
The Board believes that whilst statutory reporting measures
provide a useful indication of the financial performance of the
Group, additional insight is gained by excluding non-underlying
items which comprise certain non-recurring or non-trading
transactions.
Non-underlying items
The Group's underlying measures of profitability exclude:
-- amortisation of acquisition related intangibles;
-- external transaction costs;
-- profit or loss on sale of fixed assets;
-- Transformation Plan costs (see below);
-- operating and competition review costs;
-- one-off costs in respect of the defined benefit pension obligations;
-- trade name write-off and impairments; and
-- the taxation impact of the above items together with the
impact of taxation rate changes.
Non-underlying items have been adjusted for in determining
underlying measures of profitability as these underlying measures
are those used in the day-to-day management of the business and
allow for greater comparability across periods.
Transformation Plan costs
Given the on-going transformation of the Group's business will
result in significant, directly attributable non-recurring costs
over the period of the Transformation Plan, these amounts are
excluded from the Group's underlying profit measures and treated as
a non-underlying item.
These costs will include, but are not limited to:
-- external advisers' fees;
-- directly attributable internal costs, including staff costs
wholly related to the Transformation (such as the Transformation
Director and project management office);
-- costs relating to any property openings, closures or relocations;
-- rebranding costs;
-- speculative marketing costs; and
-- redundancy costs.
Calculation of underlying reporting measures
Underlying profit measures (including divisional measures) are
calculated as profit before non-underlying items.
Underlying earnings per share is calculated as profit after
taxation, before non-underlying items (net of tax), divided by the
weighted average number of Ordinary Shares in issue in the
period.
Underlying cash generated from operations excludes
non-underlying items on a cash paid basis.
(b) Non-underlying items
Funeral services Crematoria Pre-arranged funeral plans Central overheads Group
52 week period ended 28 GBPm GBPm GBPm GBPm GBPm
December 2018
Non-trading
Amortisation of acquisition
related intangibles 4.4 0.4 0.1 - 4.9
External transaction costs 0.6 - - 0.2 0.8
Loss on sale of fixed assets 0.3 - - - 0.3
Non-recurring
Transformation Plan costs - - - 2.7 2.7
Operating and competition
review costs - - - 2.7 2.7
GMP past service cost 1.0 0.3 0.1 - 1.4
Trade name write-off 1.1 - - - 1.1
7.4 0.7 0.2 5.6 13.9
Taxation (2.5)
11.4
52 week period ended 29
December 2017
Amortisation of acquisition
related intangibles 1.1 0.5 0.2 - 1.8
External transaction costs 1.3 1.3 - 2.1 4.7
Loss on sale of fixed assets 0.1 - - - 0.1
2.5 1.8 0.2 2.1 6.6
Taxation (0.4)
6.2
(c) Non-underlying cash flow items
28 December 29 December
2018 2017
GBPm GBPm
External transaction costs 1.7 2.9
Transformation Plan costs 2.6 -
Operating and competition review costs 2.7 -
7.0 2.9
(d) 2019 alternative performance measures
In 2019, the Group will change its alternative performance
measures in two ways:
Adjustment to the definition of underlying operating profit
Non-underlying items in 2019 will also include the Group's share
of profit or loss of associates following the first such investment
by the Group in Funeral Zone Limited in 2018. Given the nature of
the investment, the results of the investment are not considered by
the Directors to be part of their day-to-day management of the
business.
The impact of adopting IFRS 15
On adoption of IFRS 15 the Group will no longer separately
recognise revenue for pre-need marketing activities, as for revenue
recognition purposes, all pre-need activities are deemed to relate
to a single performance obligation, being the performance of a
funeral. All revenues will therefore be recorded within the funeral
segment.
To aid a user of the financial statements, for the foreseeable
future, the Group will amend its definition of underlying operating
profit so that the effects of adopting IFRS 15 are removed.
Like-for-like annualised operating profit ('LFL annualised
operating profit')
The Group recognises that its current measure of underlying
operating profit and statutory measures of financial performance
will not provide a transparent view of financial performance whilst
the Group's Transformation Plan is being implemented. This is
because such existing measures will not give clarity of the
economic impact of changes made part way through the period (e.g.
new investments, location closures and staff changes). The Group
therefore plans to introduce an additional alternative performance
measure for the period of the Transformation Plan.
LFL annualised operating profit will adjust underlying operating
profit in such a way as to reflect a best estimate of the Group's
sustainable profitability into the following year. An explanation
of the changes to underlying operating profit in arriving at LFL
annualised operating profit will be provided in each reporting
period.
As there have not been any changes in locations or staffing in
2018, LFL annualised operating profit is considered to be the same
as underlying operating profit for 2018.
Forward-looking statements
This Preliminary Announcement and the Dignity plc investor
website may contain certain 'forward-looking statements' with
respect to Dignity plc ("the Company") and the Group's financial
condition, results of its operations and business, and certain
plans, strategy, objectives, goals and expectations with respect to
these items and the economies and markets in which the Group
operates.
Forward-looking statements are sometimes, but not always,
identified by their use of a date in the future or such words as
'anticipates', 'aims', 'due', 'could', 'may', 'should', 'will',
'would', 'expects', 'believes', 'intends', 'plans', 'targets',
'goal' or 'estimates' or, in each case, their negative or other
variations or comparable terminology. Forward-looking statements
are not guarantees of future performance. By their very nature
forward-looking statements are inherently unpredictable,
speculative and involve risk and uncertainty because they relate to
events and depend on circumstances that will occur in the future.
Many of these assumptions, risks and uncertainties relate to
factors that are beyond the Group's ability to control or estimate
precisely. There are a number of such factors that could cause
actual results and developments to differ materially from those
expressed or implied by these forward-looking statements. These
factors include, but are not limited to, changes in the economies
and markets in which the Group operates; changes in the legal,
regulatory and competition frameworks in which the Group operates;
changes in the markets from which the Group raises finance; the
impact of legal or other proceedings against or which affect the
Group; changes in accounting practices and interpretation of
accounting standards under IFRS, and changes in interest and
exchange rates.
Any forward-looking statements made in this Preliminary
Announcement or the Dignity plc investor website, or made
subsequently, which are attributable to the Company or any other
member of the Group, or persons acting on their behalf, are
expressly qualified in their entirety by the factors referred to
above. Each forward-looking statement speaks only as of the date it
is made. Except as required by its legal or statutory obligations,
the Company does not intend to update any forward-looking
statements.
Nothing in this Preliminary Announcement or on the Dignity plc
investor website should be construed as a profit forecast or an
invitation to deal in the securities of the Company.
This information is provided by RNS, the news service of the
London Stock Exchange. RNS is approved by the Financial Conduct
Authority to act as a Primary Information Provider in the United
Kingdom. Terms and conditions relating to the use and distribution
of this information may apply. For further information, please
contact rns@lseg.com or visit www.rns.com.
END
FR CKBDQOBKDNND
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