RNS Number:5827V
CMG PLC
8 May 2002


8 May 2002


       OPTIMUS SELECTS CMG FOR LAUNCH OF MULTIMEDIA MESSAGING IN PORTUGAL


CMG plc, the ICT services and wireless data solutions group, today announced it
has signed a multimedia messaging contract with Optimus, one of Portugal's
leading mobile phone operators. Optimus selected CMG for the delivery and
implementation of CMG's total multimedia messaging solution, including CMG's
Multimedia Messaging Service Centre (MMSC), Wireless Service BrokerTM, Prepaid
mCharger and Business Tools.

Frans Veen, Senior Vice President Global Sales & Services at CMG Wireless Data
Solutions commented:


        "Portugal has a highly competitive messaging market, so we are very
        proud to have been selected by Optimus as an innovative and creative
        partner for the launch of their multimedia messaging services in
        Portugal. Our total multimedia messaging solution will enable Optimus to
        offer its clients a rich suite of multimedia services that include
        photographs, images, animation, sound and text. We will also provide
        Optimus with next generation WAP functionality, extensive rating and
        charging capabilities and a suite of business intelligence tools that
        offer reporting and analysis along with customer care capabilities for
        data services."

CMG has been working with Optimus since 1998, when Optimus implemented CMG's
Short Message Service Centre (SMSC). Since then, Optimus has been very
successful and innovative in developing and launching short messaging services.

Miguel Almeida , VP Marketing & Sales of Optimus, commented:


        "We selected CMG because their solution enables us to offer our
        subscribers state-of-the-art multimedia messaging with a rich user
        experience. Together we have successfully developed the short messaging
        business and we trust that we can do the same for multimedia messaging
        as well."


                                     <ENDS>

About CMG's total multimedia messaging solution

MMS enables the transmission of messages containing high-resolution colour
pictures, full stereo audio sound, drawings, animations and video-in any
combination, between mobile devices and from applications to these devices.
CMG's Wireless Service BrokerTM offers WAP functionality that enables secure,
managed, targeted services and makes them intuitive to employ and easy to
customise. The Prepaid mCharger offers the opportunity to harness the full
revenue potential of messaging, by offering and charging prepaid subscribers for
a broad range of value added services, making use of SMS, MMS and WAP. CMG's
Business Tools allows mobile operators to process, aggregate and analyse
information on their data services generated by multiple SMSCs and MMSCs. The
suite empowers operators with the ability to monitor and control the
introduction of data services, spotlight user trends and identify customer
segments that may be receptive to purchasing existing and future products based
on their user profile.



For more information, please contact:

Tony Richards, Investor Relations                    Tel: +44 (0)20 7592 4442

Toby Mountford, Citigate Dewe Rogerson               Tel: +44 (0)20 7638 9571



About Optimus

Launched in September 1998, Optimus is the third Portuguese operator with a
market share of 22,2% and a customer base of nearly 2 million subscribers.
Optimus is the only telecommunication's operator in the world to be awarded with
a GSM Award for three consecutive years and has been recently recognised by the
national telecommunications regulator as the best network operator in the
Portuguese Market. Optimus has been strengthening its content and service
offering with launches such as SMS information Services, entertainment Services
and SMS vending solutions amongst others. Optimus also launched world-wide
multi-platform chat Services, over WAP, SMS, Web and PDA. Optimus is also in the
lead on the deployment of new technologies, being the first Portuguese operator
to make an SMS Marketing Campaign, to launch GPRS and to present MMS on a
experimental basis. Going forward, Optimus aims to lead new markets and services
in mobile telecommunications



About CMG

CMG, established in 1964, works closely alongside its customers in long-term
relationships to generate success for them. CMG is a global information &
communication technology company with leading positions in the provision of
Mobile Business, Advanced Security, Business and Process Outsourcing and
Advanced Payroll solutions. The combination of our capabilities produces a
compelling proposition for enterprises seeking to add the mobile channel to
their operations and marketing strategies. We are at the heart of our customers'
critical activities, combining industry knowledge, technical expertise and
practical innovation. With some 13,500 employees, CMG implements and supports
applications for customers worldwide from bases in 21 countries.

CMG is listed on both the London and Amsterdam Stock Exchanges.



                      This information is provided by RNS
            The company news service from the London Stock Exchange

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