CMG Croma Grp

RNS Number:4324T
CMG PLC
2 November 2000


TNO and CMG start EMFORE, a joint venture in the field of 
strategic mobile-business

Amstelveen, 2 November 2000 - TNO and CMG announce the creation of EMFORE, a
joint venture in the field of strategic mobile-business ("m-business"). EMFORE
will provide advisory and IT architectural services aimed at assisting
organisations to make use of the opportunities offered by mobile 
communications to innovate their businesses and differentiate themselves in
the market place. EMFORE expects to grow into a company with 20 to 30 highly
qualified consultants within two years.The next few years will see the
creation of a large market for new business models where users are 
connected wirelessly to applications via a service provider.  Sectors EMFORE
will target include financial, government, transport, social services, tourism
and construction. EMFORE offers creativity, knowledge and practical experience
in the design and implementation of m-business models for clients.

TNO is a leading, independent knowledge company whose extensive expertise and
research makes a major contribution to the competitiveness of businesses and
organisations as well as to the Benelux economy as a whole. TNO holds a unique
position in the market because of its versatility and its capacity for
translating knowledge into meaningful applications. TNO is staffed by over
5,000 professionals.

This joint venture combines both TNO and CMG's strategic, creative, R&D and
management strengths.In doing so EMFORE will focus on developing the
commercial and operational aspects of the technology, as well as the user
interface.  The starting point for EMFORE is the development of future-
proof, robust, mobile solutions which take technological and social
developments into account.

EMFORE is an independent company. Its staff are experienced wireless advisors
and specialist m-business architects who work from their own knowledge and
relationship networks. EMFORE has complete access to the knowledge and
resources of CMG and TNO, giving the new company a solid foundation. EMFORE
today consults organisations like the RABO Bank Group on the development of e-
and m-commerce projects.

TNO and CMG decided to establish the joint venture because of their
complementary expertise in the field of m-business and their joint ambition to
play a leading role in this market. TNO provides the strategic direction and
long-term advice, as well as in-depth knowledge of telecommunications 
developments, usability of systems, content management, information security,
human factors and the Internet economy. CMG, as an expert and experienced ICT
company, combines business knowledge, and technical and market expertise with
a pragmatic approach in order to achieve project goals. At the 
same time, CMG has in-depth knowledge of mobile infrastructures and is the
worldwide market leader in products for SMS, mobile e-mail and WAP. 

Peter Zuidema, a member of the Board of Directors of CMG  Netherlands stated:
"EMFORE crowns our complete portfolio of mobile services. The co-operation
with TNO strengthens and accelerates our ability to successfully exploit these
services."

Jan Dekker, Chairman of the TNO Board of Management:
"This joint venture with one of the leading players in the ICT service sector
offers TNO a promising opportunity to further materialise our strategy in
knowledge commercialisation an ICT."

Geleyn Meijer, Managing Partner EMFORE, added: 
"A person's desire for freedom coupled with the potential of mobile terminals
are the keys to growth in mobile applications. All this can be seen in the
leisure and entertainment market.  As soon as capacity, reliability, security
and ease of use are improved, other markets are likely to follow. The players
who will lead in this are now setting their courses".

TNO
TNO consists of around 5,100 people, professionals who together form a
leading, independent knowledge company. From its expertise and research TNO
delivers a significant contribution to the competitive power of companies and
organisations, to the economy and to the quality of our society as a whole.
Its versatility and capacity for the integration of this knowledge and
expertise puts TNO in a unique position. As a major knowledge organisation,
TNO fulfils a bridging function between fundamental research and practical
adaptability. TNO wants to be a high value, creative, accessible, business
oriented organisation, which actively offers its products to a wide 
range of businesses, organisations and governments.

TNO markets TNO-knowledge and learning via TNO Management B.V. (TMB), a 100%
subsidiary company of TNO. TMB is the central holding company, holding all
shares in TNO.

CMG
CMG is an Information & Communications Technology (ICT) group, working around
the world, which has a leading position both in business ICT service provision
and in mobile messaging and billing products. Using management consultancy,
system development and integration, software applications and outsourcing, CMG
is building up the reliable ICT infrastructures which organisations require
for their new electronic and mobile commerce adaptations. CMG, established in
1964, has head offices in London and Hoofddorp and is currently active from
its bases in 16 countries. CMG has knowledge, solutions and products for
clients in the financial sector, trade, transport, petrochemical,
telecommunications, media, retail, production and public utilities industries
and governments. The Group also supplies business outsourcing services as well
as salary processing, the management of call centres, networks,infrastructures
and applications, and hosting.

CMG Telecommunications has obtained a leading position in wireless messaging
and gateway products, mobile Internet and e-mail, cell broadcast and customer
care & billing systems. These products are supplied world wide to mobile
telecommunications operators and service providers from offices in Europe,
North and South America and the Asian-Pacific region. CMG is quoted on the
stock exchanges in London (FTSE 100 and techMark 100 index) and in Amsterdam
(AEX Midkap index). Further information on CMG can be found at
http://www.cmg.nl.

For more information:

Tony Richards, Group Communications,  (London)              
Tel: +44 20 7592 4000

Jan Massier, Group Communications, (Amsterdam)              
Tel: +31 20 672 0444

Toby Mountford, Citigate Dewe Rogerson                     
Tel: +4420 7638 9571

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