India's top auto makers continued to gain from robust demand for new vehicles in January, notching up higher sales despite an increase in prices to offset higher input costs.

Maruti Suzuki India Ltd. (532500.BY), Tata Motors Ltd. (500570.BY) and Mahindra & Mahindra Ltd. (500520.BY) sold 15%-25% more cars in the month, when compared with a year earlier.

The Indian units of Ford Motor Co. (F), Volkswagen AG (VOW.XE) and General Motors Co. (GM) reported strong sales as well, primarily backed by higher demand for their small car models.

But Hyundai Motor Co.'s (005380.SE) local unit posted a sales volume fall.

Overall economic growth, a wide range of new car models, higher personal incomes and easier availability of loans have been key growth drivers in India, one of the fastest-growing automotive markets in the world.

Maruti Suzuki, India's largest car maker by sales, said it sold 109,743 vehicles in January, up 15% from a year earlier. Local sales at the Indian unit of Suzuki Motor Corp. (7269.TO) increased 24% to 100,422 vehicles, but exports fell 36% to 9,321 units.

The company sold 72,479 small cars--its bread-and-butter segment--during the month, up 24% from a year earlier. It sells several small car models including the Alto, Swift and A-Star.

Rival Hyundai Motor India Ltd.'s sales fell 18% to 43,316 vehicles. Local sales rose 2.4% to 30,306 units, but exports dropped 44% to 13,010 units, dragging down overall sales.

Tata Motors sold 75,423 vehicles in January, up 15% from a year earlier. Local sales grew 13% to 70,475 units, while exports increased 51% to 4,948 vehicles.

The company sold 40,263 trucks and buses during the month, up 12%, while sales of passenger cars grew 15% to 30,212. The sales of its Nano small car rose 68% to 6,703 units.

In January, Tata Motors raised prices of its commercial vehicles by INR1,500-INR30,000 and of passenger vehicles by INR3,000 to INR15,000.

Maruti increased prices by INR1,000-INR10,000 on some models, while Mahindra raised vehicle prices by up to 2.5%.

Mahindra said it clocked its highest-ever monthly sales of 36,718 units in January, a rise of 22% from a year earlier.

Local sales of its mainstay utility vehicles rose 11% to 16,088 units. Total exports surged 82% to 2,117 units.

"While sales of Maruti were in line with what we had thought, Tata Motors' sales of heavy commercial vehicles lagged our estimates," said Surjit Arora, a Mumbai-based analyst with Prabhudass Liladher Pvt. Ltd.

"The lag was because there was a lot of pre-buying in the first half of the fiscal year [which started April 2010] as well as because of the recent price increases," he added.

Total vehicle sales in India rose 31% in 2010 to 14.82 million units. But industry body Society of Indian Automobile Manufacturers expects growth in 2011 to moderate to between 15% and 18%.

Hero Honda Motors Ltd. (500182.BY) said sales in January crossed the 400,000 mark for the ninth month in a row. India's biggest two-wheeler maker by sales despatched 466,524 two-wheelers in the month, up 20% from a year earlier.

TVS Motor Co. (532343.BY) said vehicle sales grew 30% to 165,152 units in January. Local motorcycle and scooter sales rose 30% to 142,227 units, while three-wheeler sales more than doubled to 3,427 units. Two-wheeler exports climbed 21% to 19,498 units, it said.

Also Tuesday, Ford India Ltd. said it sold 10,026 vehicles in January, compared with 2,453 units a year earlier, while General Motors' India sales grew 6% to 9,984 units.

Demand for Toyota Motor Corp.'s (TM) vehicles surged 53% to 9,185 units as it benefited from higher sales of the Etios sedan, introduced in December. Toyota Kirloskar Motor Pvt. Ltd., the Japanese auto maker's Indian unit, said it has booked 22,000 Etios sedans so far and sold 1,651 units in January.

Volkswagen India sold 5,601 units in the month. It didn't give year-earlier figures.

Nissan Motor Co.'s India unit sold 1,857 vehicles in the month, compared with only 40 units a year earlier. Demand was driven by its Micra small car, which was introduced last year.

Honda Motor Co's (HMC) local unit reported a 6% rise in sales to 6,358 cars.

-By Anirban Chowdhury, Dow Jones Newswires; +91-11-4356-3306; nikhil.gulati@dowjones.com

 
 
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