Yellow Media (TSX:Y) announced today a 10 percent reduction in its overall
workforce resulting from the realignment of the Company's cost structure in
order to accelerate its transformation and continue growing digital revenues.


To further advance its digital transformation, Yellow Media will cut
approximately 300 positions across its offices, primarily in domains related to
its print and legacy operations but also including various support functions.
The majority of these positions will be phased out by the end of 2013, with the
remaining terminating by early 2014. 


"As we experience continued evolution of our digital operations, we needed to
carefully review and evaluate the operational efficiency of our organization. To
ensure we're positioned to accelerate digital revenue growth, we have made the
difficult decision to change the dynamics of our workforce," said Ginette
Maille, Chief Financial Officer of Yellow Media. "We're working to ensure all
affected employees are treated with respect and given appropriate support
throughout this phase of our transformation." 


Since January 2013, the company has recruited 175 employees in the domains of IT
and digital media. The Company also plans to add additional positions in these
areas. Yellow Media continues to focus on investing in dedicated training
programs for its existing workforce on digital skills upgrade and enhancement,
digital product training, and change management. 


Wherever possible, employees in positions affected by the announcement will be
considered for open positions in other areas of the company or its respective
divisions. 


Digital revenues of Yellow Media totaled $102 million in Q3 2013, accounting for
43% of total revenues. 


Through its various companies, Yellow Media offers digital marketing services
including mobile and online advertising, website and video creation and
production, search engine optimization and search engine marketing services, and
more. 


Daily operations including client account services will be unaffected by these
changes. 


About Yellow Media Limited 

Yellow Media Limited (TSX:Y) is a leading media and marketing solutions company
in Canada. The Company owns and operates some of Canada's leading properties and
publications including Yellow Pages.ca(TM), Canada411.ca, RedFlagDeals.com(TM),
Yellow Pages(TM) print directories, as well as Yellow Pages and ShopWise mobile
apps. Its online destinations reach over 8 million unique visitors monthly and
its mobile applications for finding local businesses and deals have been
downloaded over 6 million times. Yellow Media Limited is also a leader in
national digital advertising through Mediative, a division of Yellow Pages Group
devoted to digital marketing and performance media services for national
agencies and advertisers. For more information, visit www.ypg.com.


FOR FURTHER INFORMATION PLEASE CONTACT: 
Media
Fiona Story
Senior Manager, Public Relations
514-934-2672
fiona.story@ypg.com


Investors:
Amanda Di Gironimo
Senior Manager, Investor Relations
514-934-2680
amanda.digironimo@ypg.com
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