NEW
YORK, Sept. 28, 2022 /PRNewswire/ -- Omnicom
Group Inc. ( NYSE: OMC) has been recognized as the most
effective marketing communications company in the world in the 2021
Global Effie Effectiveness Index. The Effie Awards are one of the
industry's most prestigious honors celebrating "ideas that work" in
the industry.
Four Omnicom agency networks – BBDO Worldwide, DDB Worldwide,
OMD and TBWAWorldwide – placed in the top six of the Most Effective
Agency Network category. At the local level, DDB Colombia, Sancho
BBDO and Colenso BBDO ranked in the top ten of the Most Effective
Agency Offices in the world.
These notable rankings demonstrate Omnicom's standout talent
among the 4,500 global finalists involved.
"This is an incredible honor to be recognized by the Effies,
especially during a very difficult period where our people had to
contend with a global pandemic among other geopolitical
challenges," commented John Wren,
Chairman and CEO of Omnicom Group. "I'm so proud of all of our
winners and want to congratulate them. Our ranking is a reflection
of our people's dedication to upholding the most effective and
creative work in the industry."
"The 2021 Effie Index reflects work achieved during one of the
most challenging periods in recent history. The brands and agencies
included in these rankings have shown a relentless commitment to
marketing effectiveness, and represent the tenacity, agility and
creativity across our global industry," said Traci Alford, Global CEO, Effie Worldwide. "Congratulations to all of the
top ranked companies for continuing to deliver ideas that work and
grow your businesses."
About Effie
Effie is a global 501c3 non-profit whose mission is to
lead and evolve the forum for marketing effectiveness.
Effie leads, inspires and champions the practice and
practitioners of marketing effectiveness through education,
awards, ever-evolving initiatives and first-class insights
into marketing strategies that produce results. The
organization recognizes the most effective brands, marketers
and agencies globally, regionally and locally through its 50+ award
programs across the world and through its coveted effectiveness
rankings, the Effie Index. Since 1968, Effie is
known as a global symbol of achievement, while serving as
a resource to steer the future of marketing success. For
more details, visit effie.org.
About Omnicom Group Inc.
Omnicom Group
(www.omnicomgroup.com) is a leading global marketing and corporate
communications company. Omnicom's branded networks and
numerous specialty firms offer services in advertising, strategic
media planning and buying, precision marketing, commerce and brand
consulting, experiential, customer relationship marketing (CRM),
public relations, healthcare marketing and other specialty
communications services to over 5,000 clients in more than 70
countries.
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SOURCE Omnicom Group Inc.