Glisser Optimizes Customer Journeys and Increases Retention with Medallia Strikedeck Platform for Customer Success
August 12 2021 - 8:00AM
Business Wire
Virtual, in-person, and hybrid customer event company to
centralize previously siloed customer information and automate
workflows and playbooks.
Medallia, Inc. (NYSE: MDLA), the global leader in customer and
employee experience, today announced Glisser, known for its
award-winning tech platform powering engaging virtual, in-person,
and hybrid customer event experiences, has selected the Medallia
Strikedeck platform to optimize customer journeys and increase
customer retention.
Being in a highly competitive market that has gone through
tumultuous change through the pandemic, Glisser wanted to ensure
the best customer experiences for the highest levels of
satisfaction and loyalty.
“The event sector is entering yet another challenging new era
and throughout this change it is important to maintain a complete
view of each customer and how they are using our platform, to
provide the best experiences and ensure they are getting the most
out of their investment in Glisser,” said Vanessa Lovatt, Chief
Evangelist, Glisser. “We use Medallia Strikedeck to unify customer
information and have a current and complete understanding of their
health and satisfaction. We also use the platform to manage our
team to provide a customized onboarding experience and respond
to—and even stay ahead of—customer needs.”
Medallia Strikedeck is a powerful and comprehensive customer
success solution, enabling businesses to increase customer trust
and loyalty, improve retention and expand sales potential. The
platform takes a fresh approach to increasing customer engagement
with the latest technologies, including automated workflow, machine
learning, predictive analytics, usage tracking, surveys, swift
personalization and integration with other systems.
“With the Medallia Strikedeck platform, Glisser has visibility
into each customer and the progress of their journey,” said
Shreesha Ramdas, Senior Vice President & General Manager,
Medallia Strikedeck. “Glisser can work with each customer to help
ensure they attain the greatest value from their platform for event
experiences and achieve the level of success they deserve.”
The Medallia Strikedeck platform has enabled standardized
workflows and playbooks to provide consistent, high quality
customer experiences while also having the flexibility to treat
each according to their specific needs. The combination of customer
visibility, more standardized processes and better organization and
collaboration for the customer success team makes the team both
more efficient and effective.
To learn more about Medallia Strikedeck view this short video,
or visit: https://www.medallia.com/platform/customer-success/.
About Medallia
Medallia (NYSE: MDLA) is the pioneer and market leader in
customer, employee, citizen and patient experience. The company’s
award-winning SaaS platform, Medallia Experience Cloud, is becoming
the experience system of record that makes all other applications
customer and employee aware. The platform captures billions of
experience signals across interactions including all voice, video,
digital, IoT, social media and corporate messaging tools. Medallia
uses proprietary artificial intelligence and machine learning
technology to automatically reveal predictive insights that drive
powerful business actions and outcomes. Medallia customers reduce
churn, turn detractors into promoters and buyers, create
in-the-moment cross-sell and up-sell opportunities and drive
revenue-impacting business decisions, providing clear and potent
returns on investment. For more information visit
www.medallia.com.
© 2021 Medallia, Inc. All rights reserved. Medallia®, the
Medallia logo, and the names and marks associated with Medallia’s
products are trademarks of Medallia. All other trademarks are the
property of their respective owners.
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PR Contact: Austin DeArman press@medallia.com +1
(202)-341-9181
IR Contact: Carolyn Bass ir@medallia.com
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