Heartland Launches e-Commerce Merchant Data Protection Solution
September 29 2015 - 8:01AM
Business Wire
Heartland Merchant Ordereze Helps
Restaurants Build and Grow Their Businesses Through Secure Online
Transactions via Heartland SecureSubmit
Heartland Payment Systems (NYSE: HPY), one of the nation’s
largest payment processors, today announced the availability of
Heartland SecureSubmit, a data protection solution e-commerce
merchants use to protect sensitive consumer cardholder data entered
via a consumer’s browser.
This Smart News Release features multimedia.
View the full release here:
http://www.businesswire.com/news/home/20150929005238/en/
Michael Lawler (Photo: Business Wire)
Heartland SecureSubmit allows merchants to quickly and
seamlessly integrate cardholder data encryption and tokenization
into their respective e-commerce websites and checkout pages
without redirection or loss of brand identity. All exchanges of
sensitive data occur directly between the consumer and Heartland. A
shopper’s personal account information or sensitive data does not
touch the merchant’s servers and helps minimize an e-commerce
merchant’s total cost of payment acceptance.
CLICK TO TWEET: @HeartlandHPY unveils #ecommerce #merchant data
protection solution. @Ordereze helps #restaurants via #SecureSubmit
http://bit.ly/1OCgb1p
Key Highlights/Facts
- E-commerce will grow over the next
three years as shoppers continue to shift their spending from
physical stores to online ones. U.S. online retail sales will grow
57 percent by 2018, according to Forrester Research. E-retail’s
share of total sales will continue to inch upward, from eight
percent in 2013 to 11 percent in 2018. The dollar growth from the
actual 2013 figure of $263 billion to the forecast $414 billion for
2018 is 57.4 percent.
- Ordereze Web Marketing of Bohemia,
N.Y., has used the Heartland SecureSubmit solution since January
2014 and specializes in the restaurant business. Ordereze offers a
digital platform for restaurants that allows them to operate an
online ordering system including take-out orders for pickup and
delivery, to promote the restaurant’s services via online
marketing, to manage a restaurant’s website, and to integrate,
monitor and manage a restaurant’s social media channels through
Ordereze’s “Do It For Me Concierge” service.
- The Heartland SecureSubmit solution
also helps e-commerce merchants in other market segments to:
- Reduce the risk that sensitive consumer
cardholder data could be compromised and eliminate the risk of
exposure of plain text cardholder data by transmitting the
encrypted data through a merchant’s network directly from the
consumer’s browser;
- Withstand vulnerabilities and threats
similar to that of a direct-post method (DPM) application
programming interface (API) solution; and
- Decrease payment card industry data
security standard (PCI DSS) controls and validation requirements
similar to merchants implementing a DPM API solution.
- Once a consumer’s data is tokenized,
the merchant can then reference the order and card using the unique
token to perform various actions such as:
- Returns;
- Card verifications;
- Refunds;
- Voiding transactions;
- Editing transactions;
- Transaction reporting; and
- Allowing returning buyers who pay with
an account on file (multi-use tokenization).
- The Heartland SecureSubmit solution can
be easily deployed by merchants in several ways.
- A JavaScript that is integrated into a
merchant’s checkout page and encrypts sensitive customer data.
- A Heartland Portico Gateway software
development kit (SDK) and sample code, which is offered in the most
popular programming languages.
- A downloadable plugin compatible with
more than 70 percent of the major shopping carts used by merchants
globally. Merchant developers can download, configure and begin
sending test transactions to Heartland in less than 10
minutes.
- Heartland SecureSubmit is available
today for e-commerce merchants wanting to connect to the Heartland
Portico Gateway. Merchants can contact their Heartland relationship
manager or a member of the Heartland e-commerce specialists’ team
at +1.844.814.4026 or Insidesales_ecomm@e-hps.com.
Supporting Quotes
- Tim Carr, vice president of sales,
Ordereze“The Heartland SecureSubmit solution allows us to
provide restaurants with a secure online ordering platform that
gives them exactly what they need—the ability to seamlessly engage
with, promote and provide exceptional products and services to
their customers. Heartland helps us be the one-stop digital
dashboard that restaurants have come to rely on from
Ordereze.”
- Ryan Meo, chief innovation officer,
Baseline Webworks“Our development team and our clients like
Heartland SecureSubmit. Integrating online payment into small
business websites has always been expensive and painful. Heartland
SecureSubmit has completely changed that and now our clients can
get an amazing and secure online payment portal without breaking
the bank.”Editor’s note: Based in Cincinnati, Ohio, Baseline
Webworks is a prominent website designer specializing in custom and
e-commerce website development, branding and online marketing.
- Michael Lawler, president, strategic
markets group, Heartland“Our Heartland SecureSubmit solution is
designed to help e-commerce merchants increase shopper conversions,
encourage repeat purchases and minimize total cost of payment
acceptance. Heartland is enabling e-commerce merchants, including
Ordereze, to grow their businesses, demonstrated by the fact than
more than 1,800 merchants have deployed our Heartland SecureSubmit
solution. Heartland has also recruited more than 50 companies to
serve as referral partners.”
Digital Assets
- [Photo] Michael Lawler
- [Video] Secure Your Online
Transactions with Heartland
Supporting Resources
- Read about Heartland.
- Read about Heartland SecureSubmit.
- Read about Ordereze.
- Read about Baseline Webworks.
- For more information about Heartland’s
news and activities, follow the company via Twitter, LinkedIn,
Google+, Facebook and YouTube.
Tags/Keywords: Heartland Payment Systems, Heartland,
Heartland SecureSubmit, SecureSubmit, e-commerce, Heartland Portico
Gateway, Portico Gateway, Michael Lawler, Ordereze, Tim Carr,
Baseline Webworks, Ryan Meo
RSS Feed for Heartland news releases:
http://www.snl.com/irweblinkx/rss/prfeed.aspx?iid=4094417
About Heartland
Heartland Payment Systems, Inc. (NYSE: HPY), one of the largest
payment processors in the United States, delivers
credit/debit/prepaid card processing and security technology
through Heartland Secure™ and its comprehensive Heartland breach
warranty. Heartland also offers point of sale, mobile commerce,
e-commerce, marketing solutions, payroll solutions, and related
business solutions and services to more than 300,000 business and
educational locations nationwide.
A FORTUNE 1000 company, Heartland is the founding supporter of
the Merchant Bill of Rights, a public advocacy initiative that
educates merchants about fair credit and debit card processing
practices. Heartland also established the Sales Professional Bill
of Rights to advocate for the rights of sales professionals
everywhere.
View source
version on businesswire.com: http://www.businesswire.com/news/home/20150929005238/en/
HeartlandKevin Petschow,
+1-312-205-1607Kevin.Petschow@e-hps.comorG&S Business
CommunicationsChandra Hayslett, +1-212-697-2600, ext.
1267chayslett@gscommunications.com
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