ATLANTA, Nov. 13, 2018 /PRNewswire/ -- The world famous
Harlem Globetrotters and Champion Athleticwear today
announced a landmark global partnership that will make Champion the
Official Uniform and Apparel Provider of the Globetrotters, and
will include a new, re-imagined Globetrotters uniform beginning
with the tip-off of the team's 2018-19 Fan Powered Tour of
North America this month.
As part of their new, multi-year partnership, Champion will
outfit the Globetrotters with all of their on-court and travel
apparel, which includes player uniform, warm-ups, t-shirts,
jackets, pants, hoodies, jerseys, shorts and socks. The deal also
provides Champion with the opportunity to sell official
Globetrotter apparel in their existing stores and retailers
worldwide. Headwear and footwear are not included in the
partnership.
The Globetrotters will also be outfitted by Champion for this
year's tour with their first new uniform design, outside of special
events, in 20 years. The program with Champion aligns with the
Globetrotters strategy to partner with innovators and category
leaders. The franchise's iconic red, white and blue
look will feature the following updates:
- High-quality micro mesh for improved durability
- Heat-infused sublimated design to provide a flawless team
look
- New fitted design for female players
- Lightweight fabric to perform tricks with ease
- Designed with Moisture Management Technology
- Produced with soft thread for enhanced comfort
"Getting the opportunity to outfit an iconic organization like
the Harlem Globetrotters has been a phenomenal experience for us at
Champion," said Tyler Lewison,
general manager of Champion Teamwear. "From their continued
innovation in basketball to their community outreach, this team
embodies what it means to be a Champion, and we are thrilled about
working with them going forward. Their shows are a memorable
experience for the entire family, so we can't wait for fans to see
them in their new Champion uniforms this season."
"Champion is the perfect partner to refresh the uniform of the
world's most beloved sports team," said Howard Smith, president of Harlem Globetrotters
International. "As we travel the globe, our stars are excited to be
wearing the iconic C logo on their uniforms. The innovative
technology that Champion has designed into every piece of Harlem
Globetrotters team gear will bring an exciting new look to our
collection."
Champion and the Globetrotters will also give fans the
opportunity to purchase and take home their own iconic
Globetrotters jersey, with commemorative limited edition Champion
jerseys available for retail purchase at the New York City Champion
store located at 434 Broadway on Tuesday,
November 13th from 3pm-5pm where Harlem Globetrotters stars will
sign autographs and take photos.
Official commemorative jerseys will become available for
purchase in-arena during the Fan Powered tour beginning in
mid-December. Champion will also create Globetrotter hoodies and
t-shirts for purchase in –arena during the upcoming tour and online
at harlemglobetrotters.com. The tour will also feature
Champion sponsor benefits that include show integration, signage,
social media promotion, merchandise stand integration, VIP
experiences and hospitality.
The Globetrotters will play in more than 250 North American
markets, as well as 30 countries worldwide, during the Fan Powered
World Tour. Tickets are now available at
harlemglobetrotters.com.
The Harlem Globetrotters® are legendary worldwide, synonymous
with one-of-a-kind family entertainment and great basketball skills
for the past 92 years. Throughout their history, the Original
Harlem Globetrotters have showcased their iconic talents in 123
countries and territories on six continents, often breaking down
cultural and societal barriers while providing fans with their
first-ever basketball experience. Proud inductees of the Naismith
Memorial Basketball Hall of Fame, the Globetrotters have
entertained hundreds of millions of fans – among them popes, kings,
queens, and presidents – over nine thrilling decades. Sponsored by
Entenmann's ® Donuts, Tum-e Yummies and Baden Sports, Harlem Globetrotters
International, Inc. is a wholly-owned subsidiary of Herschend
Enterprises, the largest family-owned themed entertainment company
in the U.S. For the latest news and information about the Harlem
Globetrotters, visit the Globetrotters' official Web site:
www.harlemglobetrotters.com and follow them on Twitter
@Globies.
About Champion®
Since 1919, Champion Athleticwear has offered a full line of
innovative athletic apparel for men and women including activewear,
sweats, tees, sports bras, team uniforms and accessories. Champion
uses innovative design and state-of-the-art product testing to
ensure uncompromised quality and innovative apparel for our
consumers. Champion Athleticwear can be purchased at department
stores, sporting goods, specialty retailers, and at
Champion.com. For more information, please contact us at
1-800-315-0563 or at Facebook.com/Champion, follow us on Twitter
@Championusa or on Instagram @Champion. Champion is a brand of
Hanesbrands Inc. (NYSE:HBI).
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SOURCE Harlem Globetrotters