Social Media Icon and Fitness Advocate Jen Selter Stars as Face of GUESS Spring 2021 Activewear Advertising Campaign
February 05 2021 - 9:00AM
Business Wire
This Spring 2021, GUESS is proud to introduce social media icon,
motivator and fitness advocate Jen Selter as the face of GUESS’s
newest Activewear collection. As one of the most influential social
media stars, fitness advocates and lifestyle experts, Jen Selter
has brought together the next generation of young women by her
commitment to uplifting her social media followers. Jen exemplifies
to her community that dedicating energy and effort to their own
well-being is something that should be embraced daily.
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Social Media Icon and Fitness Advocate
Jen Selter Stars as Face of GUESS Spring 2021 Activewear
Advertising Campaign (Photo: Business Wire)
Shot by fashion photographer Josh Ryan, the campaign was
photographed in El Mirage Dry Lake, CA. Jen is accompanied in the
campaign by model, Nic Palladino. The duo is photographed wearing
key styles from the Spring 2021 activewear collection.
The Spring activewear collection is dominated by a mixture of
high-performance sports bras, leggings, tank tops and zip jackets
in comfy, light-weight fabrics. Matching two-piece sports bra and
legging sets in a variety of solid colors allows you to mix and
match various tops and bottoms in the collection and breathe new
life into your fitness routine. Cool-girl track jackets and pants
in muted hues are comfy separates that create the perfect
athleisure look and add comfort to your wardrobe. Each design
featured in the spring activewear delivery is made with the best
technical fabrics to maximize functionality, performance and
comfort.
Look for these GUESS images beginning February 2021 at
www.GUESS.com and on GUESS’ social media platforms.
About GUESS?, Inc.
Established in 1981, GUESS began as a jeans company and has
since successfully grown into a global lifestyle brand. Guess?,
Inc. designs, markets, distributes and licenses a lifestyle
collection of contemporary apparel, denim, handbags, watches,
eyewear, footwear and other related consumer products. Guess?
products are distributed through branded Guess? stores as well as
better department and specialty stores around the world. As of
October 31, 2020, the Company directly operated 1,068 retail stores
in the Americas, Europe and Asia. The Company’s partners and
distributors operated 536 additional retail stores worldwide. As of
October 31, 2020, the Company and its partners and distributors
operated in approximately 100 countries worldwide. For more
information about the Company, please visit www.guess.com.
About Jen Selter
Jen Selter - social media icon, fitness advocate, motivator and
women’s empowerment leader. As one of the most influential social
media stars, fitness advocates and lifestyle experts, Jen Selter
has brought together the next generation of young women by her
commitment to uplifting each and everyone of them. Jen exemplifies
to her community that dedicating energy and effort to their own
well-being is something that should be embraced on a daily basis.
Jen, the OG in social media fitness began her career as a teenager
posting pictures on several social media platforms including
Instagram, which at the time was new and virtually unknown. Selter,
recognized the desire for young adults everywhere to connect and
seek motivation from those who had the ability to share and teach.
Selter, is a global icon known in 195+ countries around the world
by both women and girls who search for motivation, insights, and
workouts readily available on their phones or computers. Jen has
consistently put her community first in order to grow a close-knit
group of multi-ethnic individuals around the globe.
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Kaitlyn Quail GUESS?, Inc. 212.852.0568 kquail@guess.com
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