GTW Gateway

Gateway to Support Microsoft PlaysForSure Program; Will Offer New Digital Music Player in Time for the Holidays LOS ANGELES, Oct. 12 /PRNewswire-FirstCall/ -- Gateway today announced that it will be one of the first to support Microsoft's new PlaysForSure program with the launch of a new portable digital music player available for sale in time for the holidays. (Logo: http://www.newscom.com/cgi-bin/prnh/20020930/LAM050LOGO) Since Gateway's acquisition of eMachines, the company has been focused on strengthening and simplifying product lines, expanding distribution channels and reducing costs. Today's announcement of the upcoming digital music player delivers on Gateway's strategy to continue offering new convergence products that complement the company's core PC offerings. The new Microsoft PlaysForSure program, which was unveiled today at Microsoft's Digital Entertainment Anywhere launch event, ensures compatibility between digital audio devices and a host of online music services built on Microsoft's Windows Media technology. The new program was established to provide an easy way for consumers to find digital music players and online music services that work together and provide the best consumer experience with Windows XP. "We look forward to bringing a new digital music player to market that is feature rich, easy-to-use and readily connects with a range of the best of music services," said John Schindler, senior manager of convergence products for Gateway. "We're focused on bringing innovation to this space with a product that offers features not currently available in the market." "Gateway's support of WMA, Windows Media DRM 10 and commitment to the PlaysForSure program shows its dedication to ensuring that customers have an unsurpassed experience with their digital music player," said Chad Hodge, group product manager for the Windows Digital Media Division at, Microsoft Corp. "We plan to help music lovers enjoy their digital music even more by working closely with industry-leading companies like Gateway to provide easy to use, innovative devices and services to consumers." Also today at the Digital Entertainment Anywhere launch event, Gateway introduced the new Gateway(R) 820GM Media Center PC, a new full-featured system that is ideal for digital media enthusiasts who want a high-performance PC for digital media hobbies and entertainment applications. The system also uses Gateway's new patent-pending PC design based on Intel's BTX architecture, so it provides cooling and noise reduction benefits to complement the system's cutting edge technology and new Microsoft Windows Media Center Edition 2005 software. More details will be available about Gateway's upcoming MP3 player when the product is introduced later this month. About Gateway Since its founding in 1985, Gateway (NYSE:GTW) has been a technology pioneer, offering award-winning PCs and related products to consumers, businesses, government offices and schools. With its acquisition of eMachines now complete, Gateway is the third-largest PC company in the U.S. and among the top ten worldwide. Its products under both brands received more than 150 awards and honors last year. Gateway products are offered at major retailers, over the web and phone, and through its direct and indirect sales force. eMachines products are sold by major retailers. See http://www.gateway.com/ for more information. All offers subject to change without notice or obligation and may not be available through all sales channels. Gateway Terms and Conditions of Sale apply. Other product or service names mentioned herein are the trademarks of their respective owners. http://www.newscom.com/cgi-bin/prnh/20020930/LAM050LOGO http://photoarchive.ap.org/ DATASOURCE: Gateway, Inc. CONTACT: Erin Davern, +1-949-644-4548, , or Lisa Emard, +1-949-471-7705, , both of Gateway, Inc. Web site: http://www.gateway.com/ Company News On-Call: http://www.prnewswire.com/comp/144245.html

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