Gateway Delivers on Retail Strategy With Notebook PCs Available for First Time at Best Buy
July 28 2004 - 5:56PM
PR Newswire (US)
Gateway Delivers on Retail Strategy With Notebook PCs Available for
First Time at Best Buy Gateway Offers Thin-and-Light Notebooks at
Great Values for Back-to-School POWAY and IRVINE, Calif., July 28
/PRNewswire-FirstCall/ -- Gateway today announced the availability
of two new Gateway-branded notebook PCs for the first time through
Best Buy's 622 retail stores nationwide. (Logo:
http://www.newscom.com/cgi-bin/prnh/20020930/LAM050LOGO) As
announced earlier this month, the move is a key step in Gateway's
strategy to offer its PCs beyond its popular direct channels. Next
month, Gateway will also offer new desktop PCs available through
Best Buy. "Back-to-school PC shopping just got better and easier
thanks to Gateway's new thin-and-light notebooks and Best Buy's
outstanding shopping experience," said Ed Fisher, Gateway's senior
vice president of product planning. "These new Gateway notebooks
are perfect for on-the-go computer users, such as students heading
off to college this fall." The new Gateway notebooks, the 4520GZ
and 4525GZ, combine the best aspects of mobile computing -- slim
size, wireless connectivity, enhanced battery life and excellent
performance -- making them ideal for college students trekking
across campus as well as road warriors traveling for business.
Weighing only 5.5 pounds(1) and measuring just over one-inch thin,
the lightweight notebooks can be taken virtually anywhere to stay
connected and productive. Plus, they boast a large 15-inch high
resolution XGA TFT display, an ideal size for viewing office
software, photos and video. Staying connected wirelessly has never
been easier, thanks to the notebooks' integrated WiFi 802.11g for
wireless connectivity at WiFi hot spots on college campuses,
restaurants, hotels, coffeehouses as well as to wireless networks
in homes and businesses. Equipped with Intel(R) Mobile Centrino(R)
Technology and Intel(R) Pentium(R) M processors, these notebooks
help computer users keep productivity high while computing
wirelessly. Plus, a single charge of the six-cell Lithium Ion
battery delivers up to 4.5 hours of battery life(2), so Gateway
customers can stay connected during long classes and meetings. For
those needing multiple connectivity options, the notebooks also
come with integrated 10/100 Ethernet and a 56K v.92 modem. In
addition to staying connected, the Gateway 4520GZ and 4525GZ
notebooks can help users make the most of their digital media
devices while on the road. Connecting devices like digital cameras
and MP3 players is a snap with the PCs' one IEEE 1394 and four USB
2.0 ports. The notebooks make accessing, storing and sharing
digital media easy, since each includes a large hard drive,
DVD-ROM/CD-RW combo drive or a DVD+/- RW drive, and a 4-in-1 media
card reader that accepts Multimedia Card, Secure Digital (SD),
Memory Stick and Memory Stick Pro memory. The new Gateway notebook
PCs start at $1,399.99 and come standard with Microsoft(R)
Windows(R) XP Home Edition. The systems are supported by Gateway's
standard limited warranty options(3). Additional service and
support options are also available. About Gateway Since its
founding in 1985, Gateway (NYSE:GTW) has been a technology and
direct-marketing pioneer, using its call centers, web site, direct
sales force and retail alliances to build great customer
relationships. Gateway offers consumers, businesses and schools a
wide range of thin TVs, home networking products, servers, storage
and other products, which work together seamlessly with its
award-winning line of eMachines and Gateway PCs. Its products and
services received nearly 130 awards and honors last year. With its
acquisition of eMachines now complete, Gateway is the third largest
PC company in the U.S. and among the top ten worldwide. Visit
http://www.gateway.com/ for more information. All offers subject to
change without notice or obligation and may not be available
through all sales channels. Prices exclude shipping and handling.
Applicable taxes extra. Gateway Terms and Conditions of Sale apply.
Intel, Pentium and Centrino are trademarks or registered trademarks
of Intel Corporation or its subsidiaries in the United States and
other countries. Other product or service names mentioned herein
are the trademarks of their respective owners. (1) Weight varies
with options. (2) Battery life will vary depending on actual use
factors. (3) Limited warranties and service agreements apply; visit
gateway.com or call 1-800-846-2000 for a free copy.
http://www.newscom.com/cgi-bin/prnh/20020930/LAM050LOGO
http://photoarchive.ap.org/ DATASOURCE: Gateway, Inc. CONTACT:
media, Lisa Emard of Gateway, +1-858-848-3426, Web site:
http://www.gateway.com/
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