--DirecTV books modest profit gain as LatAm subscribers surge

--U.S. business sheds subscribers

--Company expects to gain subscribers over all in U.S. during the second half

(Adds further details from conference call in paragraphs two through four and 12-13, and updates share price in eighth paragraph.)

 
   By William Launder and Chelsea Stevenson 
 

DirecTV Group Inc.'s (DTV) second-quarter earnings edged up as the satellite-television provider added a record number of subscribers in its Latin America business, offsetting subscriber losses in its maturing U.S. market.

The second-quarter results come less than two weeks after DirecTV and Viacom Inc. (VIA, VIAB) ended a blackout of channels including MTV and Nickelodeon for DirecTV subscribers, sparked by a standoff over programming fees.

DirecTV Chief Executive Michael White told analysts the company had reached a "fair deal" with Viacom, and blamed the dispute in part on DirecTV's size relative to that of other pay-TV providers.

"Perhaps because of our size we get picked on to try and reset the market more often than I think is appropriate," Mr. White told analysts during a conference call.

DirecTV said its churn rate, or subscriber turnover, would rise in the third quarter due to the Viacom blackout, but the company still expects to gain subscribers over all in the U.S. business during the second half of the year.

Meanwhile, DirecTV said it added a record 645,000 subscribers in its Latin America division in the latest quarter, up from 472,000 subscribers acquired a year earlier. The gain brings its total to 9.1 million subscribers in the region by the end of the quarter, a 36% jump from the year earlier.

Latin America has become DirecTV's main source of growth as the satellite-TV operator tacks on new customers from the emerging middle classes in countries like Brazil, Colombia and Mexico. Those gains help overshadow a slowing U.S. pay-TV market, where DirecTV is focused more on customer retention and high-value subscribers. The company has set a plan to boost the number of Latin America subscribers to more than 16 million and increase annual revenue to more than $10 billion over the next five years.

Net subscriber losses in DirecTV's larger U.S. business totaled 52,000, compared with 26,000 subscribers added a year earlier. The total subscriber base stood at 19.9 million at the end of the quarter, up slightly from 19.4 million a year earlier. The U.S. still generates considerably more revenue per subscriber than the Latin America operations, however.

DirecTV shares slid 2.6% to $48.80 Thursday; the shares have fallen 0.5% over the past year.

"DirecTV is staying true to its message of carefully balancing growth in favor of profitability as the U.S.," wrote ISI analyst Vijay Jayant.

The El Segundo, Calif., company reported a profit of $711 million, or $1.09 a share, compared with year-earlier profit of $701 million, or 91 cents a share. The latest quarter included a $43 million pretax, noncash loss due to revaluing U.S.-dollar-denominated liabilities at its Brazil operations.

Revenue increased 9.5% to $7.22 billion, driven by a roughly 20% revenue increase in Latin America. Analysts were looking for earnings of $1.14 a share on $7.21 billion in revenue, according to a poll conducted by Thomson Reuters.

DirecTV said it was on track to meet its financial targets for its U.S. business and is even "more bullish" on growth in the Latin America business for the full year.

Mr. White said he was confident a pending programming deal with CBS Corp. (CBS, CBSA) would go more smoothly than the negotiations with Viacom. "I'm very optimistic that that will be wrapped up and we won't have any significant issues."

Write to William Launder at william.launder@dowjones.com and Chelsea Stevenson at chelsea.stevenson@dowjones.com

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