MAYNARD, Mass., June 12, 2017 /PRNewswire/ -- Kaon
Interactive, the leading provider of 3D marketing and sales
applications for global B2B brands, took home three Dx Creative
Awards at this year's DxMA Global Marketing Summit. Each award
recognized Kaon Interactive for conceptualizing and developing 3D
interactive customer engagement applications for the following
customers:
- GE Healthcare (NYSE: GE) – Kaon Interactive developed
the 'True Discovery Application' which enables GE's global sales
channel teams to communicate complex product benefits with engaging
demonstrations that showcase its capabilities to clinicians and
hospital administrators.
- Becton Dickinson Diagnostics (NYSE: BDX) – Kaon
Interactive developed the 'BD Diagnostic – Molecular Product Tour'
application to dramatically improve the effectiveness and
efficiency of how BD's global sales channels and marketing teams
communicate their unique value proposition across the globe.
- A Global Medical Diagnostics Company – Kaon Interactive
developed a 3D Product Model of an automated blood screening
system, as a way to launch the product and train their domestic
sales team on the unique value differentiation it brings to the
market.
"These awards illustrate the dedication of our entire staff on
behalf of our customers GE Healthcare, Becton Dickinson Diagnostics
and more," said Kaon Interactive president and CEO Gavin Finn. "Our customers recognize the
inherent sales and marketing advantage of turning to Kaon
Interactive to convey the value messaging of their complex stories
in a simple, interactive and visual way."
These three DxMA awards are the latest for Kaon Interactive,
which has been widely recognized by technology and marketing
organizations for its innovative High Velocity Marketing Platform
and 3D sales and marketing applications that drive customer
engagement. These interactive applications enable Kaon's customers
to demonstrate complex stories without having to physically ship
products, while engaging users in real-world scenarios that show
how products and solutions can solve real-world business
challenges. These applications, in turn, lead to shortened sales
cycles, increased win rates, faster channel training and greater
customer engagement.
About Kaon Interactive
Kaon Interactive is a B2B
software company. Kaon's interactive sales and marketing
applications simplify complex product and solution stories in a
visually engaging way anywhere, anytime, turning prospects into
customers. The company's interactive 3D sales and marketing
applications transform product and solution marketing content into
visual storytelling experiences to deepen customer engagement,
reduce marketing expenses and accelerate the sales cycle. More than
5,000 Kaon Interactive applications are being used worldwide at
trade shows, remote sales demonstrations, product launches,
executive briefing centers, and websites by leading global product
manufacturing companies. For more information about Kaon,
visit www.kaon.com.
Media Contact for Kaon Interactive
Deanna Haas
deanna@hollywoodpr.net
(781) 749-0077
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SOURCE Kaon Interactive