Champions Hockey League and Infront extend Partnership until 2028
December 17 2019 - 10:26PM
Infront, a Wanda Sports Group company (NASDAQ: WSG), has been
appointed as the Champions Hockey League's (CHL) exclusive media
and marketing partner after the decision was ratified by the 33 CHL
shareholders (26 clubs, 6 leagues and the International Ice Hockey
Federation) at their extraordinary General Assembly Meeting, in
Cham, Switzerland, last week.
The new agreement covers a period of five years
from 2023 to 2028 and includes media and marketing rights, overall
venue management, digital services and management of broadcast
production.
The partnership allows CHL and Infront to
continue its long-term development of the CHL building on a
foundation which has stimulated consistent growth since the
competition's launch in 2014.
Peter Zahner, CHL President said: “Signing
another five-year extension is a very strong message for fans and
media – it first of all shows that Infront strongly believes in our
product, but it also demonstrates the big commitment of all our
shareholders and partners who will continue to work hard on
establishing the CHL as Europe’s greatest hockey competition. The
prolongation gives us long-term stability to develop a premium fan
experience and club ice hockey in Europe in general."
Bruno Marty, Senior Vice President ProSports at
Infront, said: “This agreement confirms our leading position on the
global ice hockey stage as the premier source for premium rights
and properties. Infront has been part of the CHL's DNA from the
start and its continued growth is something we aim to build on
through this new agreement. We have a shared vision on what could
be achieved over the next few years and look forward to delivering
pan-European hockey to a broader audience.”
About Wanda Sports Group
Wanda Sports Group (Nasdaq: WSG) is a leading
global sports events, media and marketing platform with a mission
to unite people in sports and enable athletes and fans to live
their passions and dreams. Through our businesses, including
Infront and The IRONMAN Group, we have significant intellectual
property rights, long-term relationships and broad execution
capabilities, enabling us to deliver unrivalled sports event
experiences, creating access to engaging content and building
inclusive communities. We offer a comprehensive array of events,
marketing and media services through three primary segments: Mass
Participation, Spectator Sports and Digital, Production, Sports
Solutions (DPSS). Our full-service platform creates value for our
partners and clients as well as other stakeholders in the sports
ecosystem, from rights owners, to brands and advertisers, and to
fans and athletes.
Headquartered in Beijing, China, Wanda Sports
Group has more than 60 offices and 1,600 employees around the
world. For more information, please visit investor.wsg.cn.
About Infront
Connecting fans and consumers to the greatest
sports events, Infront, a Wanda Sports Group company, offers
everything an event or commercial partner needs to be successful.
With a team of over 1,000 experts working from 45 offices across
more than 16 countries around the world, Infront is equipped to
tackle any challenge – be it innovative digital solutions,
world-class event operations, international media rights
distribution, sponsorship sales and activations or cutting-edge
media production. Headquartered in Switzerland, Infront is
passionate and #AllAboutSports. @infrontsports
www.infront.sport.
About the Champions Hockey
League
The league is fully owned and operated by
Champions Hockey League AG/Ltd which includes, as its shareholders,
26 European clubs, six National Leagues and the International Ice
Hockey Federation. The Shareholder Leagues are from: Austria
(EBEL), Czech Republic, Finland, Germany, Sweden and Switzerland.
The best teams from the Challenger Leagues (Belarus, Denmark,
France, Great Britain, Norway, Poland and Slovakia) are extended
Wild Cards. The 2019/20 season includes 32 teams from 13 leagues
who battle in 125 games from August to February to be crowned
Europe’s club champions. The CHL season culminates in a one-game
Final showdown to be played on 4 February 2020.
Safe Harbor Statement
This announcement contains forward-looking
statements. These statements are made under the “safe harbor”
provisions of the U.S. Private Securities Litigation Reform Act of
1995. These forward-looking statements include but are not limited
to Wanda Sports management quotes and the Group’s financial
outlook. These forward-looking statements can be identified by
terminology such as “will,” “estimate,” “project,” “predict,”
“believe,” “expect,” “anticipate,” “intend,” “potential,” “plan,”
“goal” and similar statements. Wanda Sports may also make written
or oral forward-looking statements in its periodic reports to the
U.S. Securities and Exchange Commission, in its annual report to
shareholders, in press releases and other written materials and in
oral statements made by its officers, directors or employees to
third parties. Such statements involve certain risks and
uncertainties that could cause actual results to differ materially
from those expressed or implied in the forward-looking statements.
These forward-looking statements include, but are not limited to,
statements about: the Group’s goals and strategies; growth of the
Chinese e-commerce market; Chinese governmental policies relating
to the Group’s industry and general economic conditions in China;
and assumptions underlying or related to any of the foregoing as
well as risks, uncertainties, and other factors described in “Risk
Factors” and elsewhere in the Company’s registration statement on
Form F-1, which is available on the SEC’s website at www.sec.gov.
Additional information will be made available in the Company’s
annual report on Form 20-F for the year ending December 31, 2019
and other filings that the Company makes from time to time with the
SEC. In addition, any forward-looking statements contained in this
press release are based on assumptions that the Company believes to
be reasonable as of this date. The Company undertakes no obligation
to update any forward-looking statements to reflect events or
circumstances after the date of this press release or to reflect
new information or the occurrence of unanticipated events, except
as required by law.
For more information, please
contact:
Wanda Sports Group Edith Kwan Tel: +86 (10) 8558
7456 E-mail: ir@wsg.cn
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