SRSL Srs Labs, Inc. (MM)

SANTA ANA, Calif., July 24 /PRNewswire-FirstCall/ -- SRS Labs, Inc. (NASDAQ:SRSL), a leading provider of surround sound, audio and voice technologies, announced today that Macally, a world class designer and manufacturer of computer peripherals and iPod accessories, has licensed SRS WOW(R) audio and bass technology to enhance the sound performance of their new TunePro iPod flat-panel stereo speaker system. (Logo: http://www.newscom.com/cgi-bin/prnh/20070322/LATH036LOGO) Macally chose to feature SRS WOW in the TunePro to provide the most powerful audio performance possible from their flat panel NXT speakers. SRS WOW retrieves the ambient information present in the original recording, improving the playback quality of digitally compressed audio and delivering a dynamic and immersive multidimensional entertainment experience. Included in WOW, SRS TruBass(R) technology creates a deep, rich bass sound that projects the sonic impact of much larger speakers. "Being selected by a leading peripheral company in the booming iPod market is very exciting and a great validation of WOW," said Michael Franzi, Vice President of Sales - Licensing, SRS Labs. "Combining Macally's product with our patented technology brings together innovative design and the best possible sound technology, meeting the desires of digital music enthusiasts." SRS WOW creates a more natural listening experience, widens and raises the sound field -- bringing the soundstage to life with immersive 3D audio, and creates a deeper, more natural bass response. Because of its ability to expand and project the audio field, SRS WOW is well-suited for iPod(R) and MP3 accessories where speaker drivers are small and are typically set close together. The TunePro, an iLounge.com "Best in Show 2007 Winner", features an iPod charger, docking system, AM/FM radio and alarm clock. It is also equipped with an additional line-in jack for other portable audio devices. "SRS WOW is a perfect fit for the TunePro," said Adrian Chan, Marketing Director, Macally. "With the unique, award-winning design of this product combined with the superior audio enhancement that SRS WOW provides, consumers couldn't ask for a better listening experience." To date, more than 500 million hardware and software products featuring the SRS WOW family of audio technologies have been shipped or downloaded worldwide. The technology continues to be the first choice in audio enhancement for manufacturers due to its flexibility, ease of integration, better overall performance and cost savings benefits. TunePro began shipping in May and is available in stores throughout the United States. About SRS Labs, Inc. SRS Labs is a leader in audio signal processing for consumer electronics. Founded in 1993, SRS Labs holds 129 worldwide patents, with another 34 pending, for advanced audio, voice and surround sound technologies that optimize and improve the listening experience through techniques based on research into the human auditory system. Through partnerships with leading global manufacturers and semiconductor and software partners, over one billion products have shipped worldwide utilizing SRS audio technologies, primarily from one of three main technology families, SRS WOW(R), SRS TruSurround(R) and SRS Circle Surround(R). SRS Labs audio and voice processing provides the best possible sound from all content and in every environment including HDTVs, mobile phones, portable media devices, A/V components, PCs and automotive entertainment. And with 38 percent of the 58 million flat panel televisions shipped in 2006 featuring SRS audio processing, SRS Labs sets the standard for HDTV audio processing. Additionally, SRS Labs surround sound solutions provide the professional broadcast and recording industries with high- performance production, back-haul, storage, and transmission capability. SRS Labs supports manufacturers worldwide with offices in the US, China, Europe, Japan, Korea and Taiwan. For more information, visit http://www.srslabs.com/. Except for historical information contained in this release, statements in this release, including those by Mr. Franzi, may constitute forward-looking statements regarding our assumptions, projections, expectations, targets, intentions or beliefs about future events that are based on management's belief, as well as assumptions made by, and information currently available to, management. While the Company believes that its expectations are based upon reasonable assumptions, there can be no assurances that the Company's goals and strategy will be realized. Numerous factors, including risks and uncertainties, may affect the Company's actual results and may cause results to differ materially from those expressed in forward-looking statements made by or on behalf of the Company. Some of these factors include the acceptance of new SRS Labs' products and technologies, the impact of competitive products and pricing, the timely development and release of technologies by the Company, general business and economic conditions, especially in Asia, and other factors detailed in the Company's Form 10-K and other periodic reports filed with the SEC. SRS Labs specifically disclaims any obligation to update or revise any forward-looking statement whether as a result of new information, future developments or otherwise. SRS Labs, Inc., Contact: Press Agency Contact: Cyndee Pelino, Marketing Manager Jim Noyd 949-442-5518 310-374-8100 http://www.newscom.com/cgi-bin/prnh/20070322/LATH036LOGODATASOURCE: SRS Labs, Inc. CONTACT: Cyndee Pelino, Marketing Manager of SRS Labs, Inc., +1-949-442-5518, ; or Jim Noyd, +1-310-374-8100, , for SRS Labs, Inc. Web site: http://www.srslabs.com/

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