SmileDirectClub Expands Oral Care Line With Launch Of Two New Water Flossers
October 25 2021 - 9:28AM
SmileDirectClub, Inc. the innovative, next generation oral care
company with the first medtech platform for teeth straightening,
today announced the addition of two new water flossers to help
customers maintain a healthy smile wherever they go. The innovative
new Large Tank and Compact Water Flossers are more effective than
string floss and complement SmileDirectClub’s award-winning
existing product offerings, including the bestselling whitening
systems and various other premium oral care products which are
available at Walmart, Amazon and the company’s own website.
Water Flossers Now Available:
- Large Tank Water Flosser: Deep clean your
teeth with the new innovative design that’s 50% more effective than
string floss*. The XL reservoir holds enough water for 90 seconds
of flossing, removing 99% of the plaque in between teeth and below
the gumline**. All of the benefits of a big countertop flosser with
the convenience of a handheld device. Featuring 3 pressure modes –
normal, soft and pulse – this water flosser is perfect for people
with braces or other hard-to-clean dental work. This easy-to-use
cordless design will also last you up to a month between charges,
and is water-resistant for easy flossing in the shower.
- Compact Water Flosser: Looks can be deceiving
and this flosser is no exception. Standing at just slightly over 5”
closed, it slides open to a full-size water flosser with a
surprisingly big water reservoir. Don’t let the compact size fool
you, the Compact flosser removes 99% of plaque between teeth and
below the gumline**, where traditional brushing and flossing can’t
reach. Perfect for travel, the Compact Water Flosser also comes
with a built-in storage spot for your flossing tip and is also
water-resistant.
“The Large Tank and Compact Water Flossers are an extension of
our expanding, premium oral care product line,” said Amy Keith, GM
of Global Oral Care at SmileDirectClub. “SmileDirectClub is
committed to pushing boundaries and increasing access to affordable
and convenient smile solutions, which is why we are excited to
continue providing customers with the latest and greatest in the
oral care industry. With the category growth of the water flosser
segment, we look forward to reaching new customers with this
expansion.”
The Large Tank Water Flosser ($39.98) and Compact Water Flosser
($39.98) are now available online at Shop.SmileDirectClub.com and
at Amazon, Walmart and Walmart.com.
SmileDirectClub is the only clear aligner brand that offers
customers an end-to-end solution to keep teeth straighter, brighter
and cleaner. Since launching in the U.S. in 2014, SmileDirectClub
has become one of the fastest-growing health technology companies
and continues to be the leading telehealth platform for
orthodontia, serving well over 1.5 million customers around the
world.
To learn more about SmileDirectClub’s product offerings and
availability, visit: Shop.SmileDirectClub.com
*“50% more effective” claim is based on a comparison against
string floss after 14 days where water flossing was found to be 50%
more effective for improving gum health (reduction in gingival
bleeding). Results from independent study, data on file.
**Based on clinical study. See SmileDirectClub.com/claims for
details.
About SmileDirectClub SmileDirectClub,
Inc. (“SmileDirectClub”) is an oral care company and creator of the
first medtech platform for teeth straightening. Through its
cutting-edge telehealth technology and vertically integrated model,
SmileDirectClub is revolutionizing the oral care industry, offering
consumers the ability to get clinically safe and effective
treatment but without the 3x markup. SmileDirectClub’s mission is
to democratize access to a smile each and every person loves by
making it affordable and convenient for everyone. SmileDirectClub
is headquartered in Nashville, Tennessee and operates in the U.S.,
Canada, Australia, New Zealand, United Kingdom, Ireland, Germany,
Netherlands, Austria, Hong Kong, Singapore, Spain, France and
Mexico. For more information, please visit SmileDirectClub.com.
Contact: SmileDirectClub Media
Relations: Press@SmileDirectClub.com
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