Liberty Global Lights up TV Screens with Global Netflix Partnership
September 14 2016 - 9:10AM
Business Wire
Liberty Global and Netflix agree to integrate Netflix app
into devices in more than 30 countries
Liberty Global plc (“Liberty Global”), the world’s largest
international cable TV and broadband company, today revealed a
multi-year partnership with Netflix Inc. (“Netflix”) which will
lead to Netflix’s content being made available to Liberty Global
video customers across more than 30 countries around the world. The
launch of the Netflix service on Liberty Global’s advanced digital
television platforms will bring critically acclaimed original
Netflix series and wide range of movies and kids’ programming to
Liberty Global’s video subscribers across Europe, Latin America and
the Caribbean.
The partnership follows the successful UK launch of Netflix on
Virgin Media in 2013. It is the latest example of Liberty Global’s
commitment to its customers to bring them the very best in
entertainment, all conveniently available on their TV, tablet or
mobile phone. Liberty Global’s digital TV platforms, like Horizon,
bring together the world of broadcast, on demand and online content
in a fully integrated and multi-device user experience.
The agreement with Netflix complements Liberty Global’s
investment in content through acquisitions, partnerships and
original commissions alongside the $2.5 billion spent each year on
licensed content for its video platforms.
Mike Fries, CEO of Liberty Global, said, “We are committed to
bringing the best content to our customers, and are thrilled to
expand our partnership with Netflix. This deal will provide even
more freedom to our subscribers – allowing them to access a
goldmine of amazing TV and films at the click of a button, fully
integrated into their usual TV viewing set-up.”
Reed Hastings, Netflix CEO, said, “This partnership builds on
our strong relationship with Virgin Media in the UK, allowing
millions of our mutual customers around the world to easily access
the broadest range of TV shows and movies without having to search
for that other remote control. Combining the Netflix app - and all
the great content it provides - into the familiar, easy-to-use
cable box makes both more appealing.”
The Netherlands will be the first new Liberty Global territory
to launch Netflix on the Horizon box as part of this partnership.
The rollout will advance to other countries as technological
upgrades across all of Liberty Global’s operations continue through
2017.
When the Netflix app launches on Liberty Global’s advanced
digital platforms, existing Netflix members will be able to log-in
and easily search and browse through Netflix's line-up on the main
TV screen, eliminating the need to have a separate device and to
switch between TV inputs and remote controls. New customers to
Netflix can simply sign up via the app right on the TV and begin to
immediately enjoy this easy and convenient user experience.
The launch of the new Netflix app expands Liberty Global’s deep
and rich collection of On Demand entertainment, with up to 6,000
hours of movies, TV series and documentaries ready to watch via
services such as MyPrime and Play enhanced through popular
innovations like catch-up and Replay TV which provide immediate
access to the best shows from the most popular broadcast and cable
channels.
About Liberty Global
Liberty Global is the world’s largest international TV and
broadband company, with operations in more than 30 countries across
Europe, Latin America and the Caribbean. Liberty Global invests in
the infrastructure that empowers its customers to make the most of
the digital revolution. Liberty Global’s scale and commitment to
innovation enables it to develop market-leading products delivered
through next-generation networks that connect its 29 million
customers who subscribe to over 59 million television, broadband
internet and telephony services. Liberty Global also serves 11
million mobile subscribers and offer WiFi service across seven
million access points.
Liberty Global’s businesses are comprised of two stocks: the
Liberty Global Group (NASDAQ: LBTYA, LBTYB and LBTYK) for its
European operations, and the LiLAC Group (NASDAQ: LILA and LILAK,
OTC Link: LILAB), which consists of its operations in Latin America
and the Caribbean.
The Liberty Global Group operates in 12 European countries under
the consumer brands Virgin Media, Ziggo, Unitymedia, Telenet and
UPC. The LiLAC Group operates in over 20 countries in Latin America
and the Caribbean under the consumer brands VTR, Flow, Liberty, Mas
Movil and BTC. In addition, the LiLAC Group operates a subsea fiber
network throughout the region in over 30 markets.
For more information, visit www.libertyglobal.com and follow
Liberty Global on twitter, LinkedIn, Facebook and Instagram.
About Netflix
Netflix is the world’s leading Internet television network with
over 83 million members in over 190 countries enjoying more than
125 million hours of TV shows and movies per day, including
original series, documentaries and feature films. Members can watch
as much as they want, anytime, anywhere, on nearly any
Internet-connected screen. Members can play, pause and resume
watching, all without commercials or commitments.
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Liberty GlobalInvestor Relations:Oskar Nooij, +1
303 220 4218Christian Fangmann, +49 221 8462 5151John Rea, +1 303
220 4238orCorporate Communications:Matt Beake, +44 20 8483
6428Andrew Mitchell, +44 79 4628 6586orNetflixCorporate
Communications:Anna Marie Squeo, +1 202 470 3060
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