Nationally Recognized Brain Health Expert Dr. Daniel Amen Joins Healthy Directions’ Team of Experts
November 05 2015 - 8:00AM
Business Wire
Healthy Directions, a direct-to-consumer nutritional supplement
retailer and wholly-owned subsidiary of Helen of Troy Limited
(NASDAQ: HELE), today announced it has joined with Daniel Amen, MD,
one of America’s leading brain health experts, to bring consumers
the guidance and nutritional support they need to maintain this
critical element of well-being. A board-certified psychiatrist,
neuroscientist, brain imaging expert and 10-time New York Times
best-selling author, Dr. Amen utilizes a multifaceted approach to
help people support every aspect of their brain health.
“We are honored to welcome Dr. Amen as the newest member of our
team of health experts,” said Connie Hallquist, president of
Healthy Directions. “He is a highly respected, sought after
professional who has helped countless people regain or maintain
their brain health as a result of his decades of study, research
and clinical experience in this important area, which increasing
scientific research suggests may be maintained through a healthy
diet, including targeted brain health supplements.”
Founder of Amen Clinics, Dr. Amen is board-certified in both
general and child psychiatry. The Washington Post called him the
most popular psychiatrist in America, and he has been named the
internet’s most influential expert and advocate on mental health by
Sharecare. Dr. Amen has authored or coauthored 60 professional
articles and more than 30 books, including the #1 New York Times
bestsellers The Daniel Plan and Change Your Brain, Change Your
Life, as well as numerous nationally televised programs on brain
health.
“I am thrilled to be part of the Healthy Directions family,”
said Dr. Amen. “They are a trusted company for many who need
nutritional help and support."
Several of Dr. Amen’s top brain health supplements, including
Brain & Memory Power Boost, Serotonin Mood Support, and Focus
& Memory, are now available at HealthyDirections.com or by
calling toll free 1-866-599-9491.
About Healthy Directions
Healthy Directions is dedicated to helping people lead
healthier, happier lives by providing expert guidance and
superior-quality nutritional supplements and other products from
America’s most knowledgeable and highly respected integrative and
alternative health doctors.
About Helen of Troy Limited
Helen of Troy Limited is a leading global consumer products
company offering creative solutions for its customers through a
strong portfolio of well-recognized and widely-trusted brands,
including: Housewares: OXO®, Good Grips®, Soft Works®, OXO
tot® and OXO Steel®; Healthcare/Home Environment: Vicks®,
Braun®, Honeywell®, PUR®, Febreze®, Stinger®, Duracraft® and
SoftHeat®; and Beauty: Revlon®, Vidal Sassoon®, Dr. Scholl's®, Pro
Beauty Tools®, Sure®, Pert®, Infusium23®, Brut®, Ammens®, Hot
Tools®, Bed Head®, Karina®, Ogilvie® and Gold 'N Hot®. The
Nutritional Supplements segment was formed with the acquisition of
Healthy Directions, a U.S. market leader in premium doctor-branded
vitamins, minerals and supplements, as well as other health
products sold directly to consumers. The Honeywell® trademark
is used under license from Honeywell International Inc. The Vicks®,
Braun®, Febreze® and Vidal Sassoon® trademarks are used
under license from The Procter & Gamble Company. The
Revlon® trademark is used under license from Revlon Consumer
Products Corporation. The Bed Head® trademark is used under
license from Unilever PLC. The Dr. Scholl's® trademark is used
under license from MSD Consumer Care, Inc.
For in-depth information about Helen of Troy, please
visit www.hotus.com.
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version on businesswire.com: http://www.businesswire.com/news/home/20151105005410/en/
Healthy DirectionsDuncan Robinson,
240-744-1905drobinson@healthydirections.com
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