BURLINGTON, Mass., March 13, 2015 /PRNewswire/ -- Endurance
International Group (NASDAQ: EIGI) today unveiled Instant
AppMachine, its first product collaboration with Netherlands-based technology developer
AppMachine. Instant AppMachine enables users to create a
professional mobile application in minutes from a smartphone,
tablet or desktop, with no coding required. Designed around a
simple, easy-to-use interface, Instant AppMachine makes having a
unified mobile presence within reach for small businesses and
individuals who don't have the time, money, or resources to develop
their own mobile application. Endurance CEO Hari Ravichandran and AppMachine CEO
Siebrand Dijkstra together unveiled
Instant AppMachine at a lunch kicking off the start of SXSW
Interactive 2015 in Austin,
Texas.
Instant AppMachine is the next generation in DIY
("do-it-yourself") for small businesses looking to more
meaningfully engage with their customers by giving them one place
to learn, engage, and transact with their business. For small
businesses, Instant AppMachine can connect all aspects of a
business's current web presence into a unified HTML5 mobile site,
syncing up with their desktop presence as well as with social media
and other content published online. Instant AppMachine can also
seamlessly migrate that mobile site into a native mobile
application for both iOS and Android operating platforms. The
product is currently available in a limited beta version and will
be widely available to consumers in the summer of 2015. To see
Instant AppMachine in action, watch how The National Parks, a
Utah-based rock band, used it to
connect with and grow their fan base:
http://youtu.be/w3fM_-QLuPo.
"Small business owners are busy running the day-to-day of their
businesses. They need access to affordable, simple-to-use tools
that can get them online and mobile, without a lot of fuss," said
Endurance CEO Hari Ravichandran. "Instant AppMachine
provides exactly that: a simple way for small businesses to
'go-mobile' and connect with their customers without having to
spend a lot of money and time connecting all the technology dots.
We're really excited about this first collaboration with AppMachine
and look forward to partnering with them on future products."
On Tuesday, Endurance released Small Business Perspectives on
Mobile, the results of a 2015 survey of its U.S.-based small
business customers. The survey found that a majority of respondents
(68%) believe having a mobile app would help them sell more and
engage better with their customers. However, more than three
quarters of respondents (78%) said they do not currently have a
mobile solution or mobile app for their business.
The survey also found that a vast majority of small business
owners understand the mobile opportunity – more than 70% of survey
respondents feel having a mobile solution or app would positively
impact their business – but they are slow to act because of the
perceived barriers to entry. Half of the respondents cited lack of
skill and knowledge as the biggest barrier to having a mobile
solution or app and nearly a quarter (22%) cited concerns about
cost. The full survey results can be found here.
About AppMachine
AppMachine provides app
building products and capabilities to beginners and professionals
alike, enabling them to create web-based and native mobile
applications for iOS, Android and Windows Phone 8. Founded in 2011,
the company has more than 150,000 users in 140 countries and
employs 40 people in offices in San
Francisco, Brazil and
The Netherlands.
About Endurance International Group
Endurance
International Group (NASDAQ: EIGI) helps small and medium-sized
business owners establish, manage and grow their businesses by
harnessing the power and promise of the web. As a leading provider
of cloud-based platform solutions to help small and medium-sized
business owners succeed online, Endurance, through its family of
brands – including Bluehost, HostGator, iPage, Domain.com, A Small
Orange, MOJO Marketplace and ResellerClub – supports approximately
4.1 million subscribers and is able to tailor solutions for small
businesses at every stage and level of sophistication. Endurance is
headquartered in Burlington,
Massachusetts, has a presence in Asia and the Americas, and employs over 2,500
people. For more information, visit endurance.com.
Endurance International Group and the compass logo are
trademarks of The Endurance International Group, Inc. Other brand
names of Endurance International Group are trademarks of The
Endurance International Group, Inc. or its subsidiaries.
Press Contact:
Dani
LaSalvia
Endurance International Group
(781) 852-3212
press@endurance.com
Video - http://youtu.be/w3fM_-QLuPo
Photo -
http://photos.prnewswire.com/prnh/20150312/181341
Logo - http://photos.prnewswire.com/prnh/20141007/150784
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SOURCE Endurance International Group