- Can-Am reveals the Can-Am Origin, a dual-purpose
motorcycle as capable off-road as it is on-road, and the Can-Am
Pulse, the perfect motorcycle for rides in and out of the
city.
- Sea-Doo elevates the watersports industry with an
all-new electric hydrofoil board, the Sea-Doo
Rise.
VALCOURT, QC, Aug. 8, 2022 /PRNewswire/ -- BRP Inc. (TSX:DOO)
(NASDAQ:DOOO) is proud to announce that, in addition to working on
electrifying its existing product lines, it is seizing
opportunities to enter new markets with game-changing electric
products. Today, BRP unveils the first two models of its Can-Am
all-electric motorcycle lineup, the Can-Am Origin and Can-Am Pulse.
Building on its motorcycle legacy, BRP is changing the power
dynamic and opening the road to a new generation of riders and
electric vehicle enthusiasts. What's more, BRP is announcing a
completely new electric hydrofoil board bearing the Sea-Doo
signature – the Sea-Doo Rise. All three products will be available
in mid-2024.
"Today, our story of innovation reaches new heights with the
reveal of market-shaping electric products that will enhance
consumer experience on the road and on the water, " said José
Boisjoli, President and CEO of BRP. "Half a century ago, Can-Am
roared to victory on the track and the trail, and today, a new
legacy begins. With the Can-Am Origin and Can-Am Pulse, the first
two models of our electric 2-wheel family, we are gearing up to
reclaim our motorcycle heritage by crafting thrilling riding
experiences for a whole new generation."
Mr. Boisjoli added: "With the Sea-Doo Rise, BRP is leveraging
its expertise to address an untapped market category
and further position the company for future growth. We have
set out to be the key actor in growing and democratizing the
hydrofoiling watersport industry. In true BRP fashion, we designed
a product that is easy to use and adaptable for all skill levels,
making it accessible for all those seeking to rise above the
water."
Building on its Motorcycle
Legacy
The Can-Am Origin is a tribute to Can-Am's Track n' Trail
heritage. This dual-purpose model is designed to bring new
exhilaration to both the street and the trail for a more modern
multi-terrain experience. The Can-Am Pulse is a balanced and agile
motorcycle designed to immerse riders in the energy of the city and
transform their daily commute into an electric joyride. Both models
feature stunning, modern design, built to showcase state-of-the art
technology, like the high-performance LED headlamp, a unique visual
signature. Both models are also easier to use and to ride, for
novices and seasoned riders alike. Without any need for a standard
clutch and transmission, riders can just twist the throttle and go.
Consumers will also appreciate the near-silent and vibration-free
experience, as well as the smooth and precise power delivery even
in tight, low speed situations.
While each model has its own distinct design, ergonomics and
capabilities to satisfy different needs, both are powered by the
all-new Rotax E-POWER technology, yielding highway-worthy speeds
with plenty of horsepower and torque.
BRP plans on revealing full specs in August 2023, just in time to celebrate Can-Am's
50th anniversary. In the meantime, consumers can join
the community and be the first to know when the future of
motorcycle riding is ready to hit the road by visiting
canammotorcycle.com.
Elevating the Watersports
Industry
For over 50 years, Sea-Doo has been transforming the personal
watercraft industry, and more recently, the pontoon category.
Today, the iconic brand sets out to democratize hydrofoiling.
Offering different experiences and providing a variety of surfing
positions for all skill levels, this new electric hydrofoil board
is perfect for the entire family and for those seeking to rise
above the water and enjoy a more athletic Sea-Doo Life.
The Sea-Doo Rise is one of its kind, cleverly designed with
innovative and dynamic features that transform the board as riders
gain experience over time. Those who are new to hydrofoiling can
choose to ride on the water without foiling, or to partially or
fully deploy the wing when they are ready to foil above
water. Very accessible, simple to use and easy to charge, the
all-electric Sea-Doo Rise will provide peace of mind by minimizing
worries and maximizing fun on the water!
Full specs are expected to be revealed in August 2023. To stay informed on Sea-Doo Rise
news, visit the Sea-Doo website.
Caution concerning forward-looking
statements
Certain information included in this release, including, but not
limited to, statements relating to BRP's intention to launch new
product lines, to the dates of such products' introductions on the
market and availability of their respective specifications, to the
effect they will have on consumers' experience, to the impact they
will have on BRP's future growth, about the Company's current and
future business and strategic plans, and other statements that are
not historical facts, are "forward-looking statements" within the
meaning of Canadian and United
States securities laws. Forward-looking statements are
typically identified by the use of terminology such as "may",
"will", "would", "should", "could", "expects", "forecasts",
"plans", "intends", "trends", "indications", "anticipates",
"believes", "estimates", "outlook", "predicts", "projects",
"likely" or "potential" or the negative or other variations of
these words or other comparable words or phrases. Forward looking
statements, by their very nature, involve inherent risks and
uncertainties and are based on several assumptions, both general
and specific. BRP cautions that its assumptions may not materialize
and that current economic conditions render such assumptions,
although reasonable at the time they were made, subject to greater
uncertainty. Such forward-looking statements are not guarantees of
future performance and involve known and unknown risks,
uncertainties and other factors which may cause the actual results
or performance of BRP to be materially different from the outlook
or any future results or performance implied by such statements.
Further details and descriptions of these and other factors are
disclosed in BRP's annual information form dated March 24, 2022.
About BRP
We are a global leader in the world of powersports products,
propulsion systems and boats built on 80 years of ingenuity and
intensive consumer focus. Our portfolio of industry-leading and
distinctive products includes Ski-Doo and Lynx snowmobiles, Sea-Doo
watercraft and pontoons, Can-Am on and off-road vehicles,
Alumacraft and Quintrex boats, Manitou pontoons and Rotax marine propulsion
systems as well as Rotax engines for karts and recreational
aircraft. We complete our lines of products with a dedicated parts,
accessories and apparel portfolio to fully enhance the riding
experience. With annual sales of CA$7.6 billion from over 120
countries, our global workforce includes close to 20,000 driven,
resourceful people.
www.brp.com
@BRPNews
Ski-Doo, Lynx, Sea-Doo, Can-Am, Rotax, Alumacraft,
Manitou, Quintrex, and the BRP
logo are trademarks of Bombardier Recreational Products Inc. or its
affiliates. All other trademarks are the property of their
respective owners.
For media
enquiries:
|
For investor
relations:
|
Biliana
Necheva
|
Philippe
Deschênes
|
Media
Relations
|
Investor
Relations
|
media@brp.com
|
Tel.:
450.532.6462
|
|
philippe.deschenes@brp.com
|
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