Midwest Airlines Genuine Chocolate Chip Cookie Dough to Be Available at Select Sendik's Food Markets
October 30 2007 - 5:15PM
PR Newswire (US)
Soon Passengers Can Bake Up a Batch of 'The best care in the air'
Between Travels MILWAUKEE, Oct. 30 /PRNewswire-FirstCall/ -- When
Midwest Airlines introduced fresh, baked-onboard chocolate chip
cookies in 1986, the mouth-watering snack became an immediate hit.
Since that time, Midwest has served tens of millions of
baked-onboard chocolate chip cookies to delighted passengers. And
starting tomorrow, cookie enthusiasts can enjoy this same delicious
treat at home by simply popping a batch of Midwest Airlines Genuine
Chocolate Chip Cookie Dough in the oven. The cookie dough is
available exclusively at Milwaukee-area, Balistreri-owned and
-operated Sendik's Food Markets. The cookie dough will be
officially launched at tomorrow's opening of Sendik's newest store
in Franklin located at the Fountains of Franklin retail center,
5200 West Rawson Avenue. The store, which opens at 10 a.m., will
serve Midwest chocolate chip cookie samples during the day.
"Through the years, passengers have repeatedly asked where they
could buy our fresh, baked-onboard chocolate chip cookies. As an
airline, we've have always listened to our customers and decided it
was time to meet their request to enjoy our cookies at home," said
Susan Kerwin-Hagen, Midwest Airlines Marketing programs specialist.
"And we are pleased to partner with one of the Milwaukee area's
finest grocers -- Sendik's Food Markets -- to make Midwest Airlines
Genuine Chocolate Chip Cookie Dough available to the public." "Both
Sendik's Food Markets and Midwest Airlines have a reputation for
quality and service, so it's a perfect match for our food market to
carry the airline's Genuine Chocolate Chip Cookie Dough," said Mike
Frederick, director of Retail Operations for Sendik's Food Markets.
"We look forward to offering the cookie dough not only at our
newest store in Franklin, but also at our stores in Elm Grove,
Grafton, Mequon, Wauwatosa and Whitefish Bay." Midwest timed the
launch of its Genuine Chocolate Chip Cookie Dough to coincide with
National Cookie Month. The cookie dough comes packaged as 32
individual ready-to-bake, one-ounce cookies and is based on the
same recipe as the cookies Midwest serves onboard. The cookie dough
can be found in Sendik's Food Markets' frozen food sections. More
information about Midwest Airlines and the airline's popular
baked-onboard chocolate chip cookies can be found at
http://www.midwestairlines.com/. More information about Sendik's
Food Markets can be found at http://www.sendiksmarket.com/. Readers
of Travel+Leisure named Midwest Airlines "Best Domestic Airline" in
the magazine's 2007 World's Best Awards competition. The airline
features jet service throughout the United States, including
Milwaukee's most daily nonstop flights and best schedule to major
destinations. Catering to business travelers and discerning leisure
travelers, the airline earned its reputation as "The best care in
the air" by providing passengers with impeccable service and
onboard amenities at competitive fares. Both Skyway Airlines, Inc.
-- a wholly owned subsidiary of Midwest Airlines -- and SkyWest
Airlines, Inc. operate as Midwest Connect and offer service to and
connections through Midwest Airlines' hubs. Together, the airlines
offer service to 52 cities. More information is available at
http://www.midwestairlines.com/. DATASOURCE: Midwest Airlines
CONTACT: Media Inquiries, Carol Skornicka, +1-414-570-3980, cell,
+1-414-303-6516, , or Analyst-Investor Inquiries, Dennis O'Reilly,
+1-414-570-3954, Dennis.O', both of Midwest Airlines Web site:
http://www.midwestairlines.com/
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