BEIJING, Sept. 5,
2023 /PRNewswire/ -- On Sep. 2, iQIYI, an
innovative market-leading online entertainment service in
China, launched Wuxia drama My
Journey To You, which has garnered immense popularity among
both domestic and global viewers. Specifically, the drama's
captivating utilization of distinctive Chinese aesthetics, ranging
from exquisite costumes to intricate hairdos, beautifully showcases
the richness and uniqueness of Chinese artistic elements, appealing
to audiences worldwide..
The drama, which chronicles the journey of a female spy in
ancient times as she navigates love, friendship, and
self-discovery, has achieved remarkable success. It has claimed top
spot on the list of dramas on iQIYI International in United States, Vietnam and South
Korea, while also ranking in top three across all other key
overseas markets.
In addition to its captivating plot, this drama is set apart
from the others with its meticulous production, elegant
presentation and skillful incorporation of diverse elements of
Chinese aesthetics from various dynasties.
The characters' makeup and hair are largely inspired by
terracotta figurines from the Qin and Han Dynasties. For example,
the female leading character's hairstyle is inspired by ancient
women's hair bundles, and similar hairstyle references can be found
in a number of figurines excavated in ancient tombs.
The costumes draw inspiration from a rich tapestry of sources,
encompassing not only multiple dynasties but also ethnic minorities
and intangible cultural heritage. For example, the heroine's
wedding dress takes its styling cues from a terracotta figurine
dating back to the Later Shu period, while another lady's costume
incorporates the geometrical graphics found in Song Dynasty's yarn
damask.
Meanwhile, the male characters' attire showcases a fusion of
feather embroidery, Suzhou embroidery, gold embroidery, bead
embroidery, and elements inspired by Miao embroidery design.
The play adheres to ancient etiquettes, for instance, the
depiction of female characters kneeling is reminiscent of the Han
Dynasty's portrayal of a female figurine, while the image of male
characters sitting is similar to the Qin Mausoleum. Notably, all
the characters in the play maintain an upright posture, a practice
known as "sitting in peace" or "kneeling," which has been a
longstanding and oldest tradition in formal occasions throughout
China's history.
CONTACT: iQIYI Press, press@qiyi.com
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SOURCE iQIYI