MINNEAPOLIS, June 19, 2018 /PRNewswire/ -- The National
Center for Learning Disabilities (NCLD), an organization that
empowers the 1 in 5 individuals in the U.S. with learning and
attention issues to succeed in school, at work and in life, has
selected Carmichael Lynch Relate as its new communications agency
following a competitive search. The agency was selected based on
its experience creating strategic public education
and cause marketing programs that have
successfully shifted public opinion and positioned clients
as leaders.
Carmichael Lynch Relate will handle communications support
including strategic planning, media relations and public policy
support for NCLD and its award-winning program, Understood.org.
"We need a multidisciplinary communications agency that can
serve as a strategic partner in our journey to amplify NCLD's
mission to empower parents and young adults, transform schools and
advocate for equal rights and opportunities for the 1 in 5
individuals with learning and attention issues," said Mimi Corcoran, President and CEO of NCLD.
"Carmichael Lynch Relate will help us raise awareness of learning
and attention issues, like dyslexia and ADHD and reinforce NCLD's
position as the go-to resource for parents, educators, young adults
and policy makers."
"The '1 in 5' statistic is near and dear to us. Many of our team
members have personal experiences with learning disabilities,
either in themselves, a family member or a child," said Carmichael
Lynch Relate President Julie
Batliner. "The team and entire agency is passionate about
this organization and eager to help NCLD raise awareness and
position itself as the ultimate authority for those affected by
learning disabilities."
NCLD offers multiple programs to support individuals, including
Understood.org, which supports over 2 million visitors, monthly and
is setting a new standard in the field as a digital hub for
reaching and engaging parents.
Work between the agency and organization began in May 2018.
For more information, visit www.carmichaellynchrelate.com or
reach out to Rebecca Lunna at
rebecca.lunna@clynch.com.
About The National Center for Learning Disabilities
(NCLD)
The mission of NCLD is to improve the lives of the 1
in 5 children and adults nationwide with learning and attention
issues – by empowering parents and young adults, transforming
schools, and advocating for equal rights and opportunities. NCLD is
working to create a society in which every individual possesses the
academic, social and emotional skills needed to succeed in school,
at work and in life.
About Carmichael Lynch Relate
Carmichael Lynch Relate
is a full-service marketing communications firm rooted in public
relations. A Creative Agency of the Year honoree
and 2017 recipient of the PR Agency of the Year award by
national trade organizations PRWeek and The Holmes Report, the
firm builds powerful relationships between people and brands
through ideas that give clients the advantage. Carmichael Lynch
Relate has team members and offices in Minneapolis, New
York and Austin. Carmichael Lynch Relate is a division
of Carmichael Lynch Inc., which is owned by the Interpublic
Group of Companies Inc. (NYSE: IPG), New
York. Visit www.carmichaellynchrelate.com for more
information.
For more information:
Rebecca
Lunna
Carmichael Lynch
Rebecca.Lunna@clynch.com
(612) 375-8537
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