Troon® Names Web.com a Preferred Digital Marketing Partner
February 14 2018 - 8:30AM
Web.com Group, Inc. (Nasdaq:WEB), the marketing partner for
businesses wanting to connect with more customers and grow, today
announced its selection by Troon®, the world's largest golf
management company, as a preferred digital marketing partner for
its network of 270+ golf courses and 80 private clubs. The leader
in golf course management, development, and marketing tapped the
online marketing firm to provide pay-per-click (PPC), remarketing,
and geo-fencing advertising services to help prospective golfers
find Troon properties.
"We have transitioned all of our regional website campaigns to
Web.com and are quite pleased with the higher level of service,
more sophisticated reporting and most importantly strong results –
delivering rounds and revenues to Troon-managed locations," said
Kris Strauss, senior vice president of sales and marketing at
Troon. "Web.com is the right partner for us because they are adept
at reaching specific audiences with the right message."
"With our award-winning customer service and best-in-class
marketing technologies, nobody is better suited than Web.com to
help Troon's golf-course operators reach golfers of all ages when
they search for golf-destination information from their smartphone
or computer," said David L. Brown, chairman, chief executive
officer and president of Web.com. "We look forward to blending our
expertise in online marketing with our understanding of the sport
of golf to help Troon grow and succeed."
No stranger to golf, Web.com has been the umbrella sponsor of
the Web.com Tour and a proud sponsor of the PGA TOUR for the last
five years. Web.com also is a sponsor of Professional Golfer Jim
Furyk and builds websites and marketing campaigns for some of the
world's most successful professional golfers.
About Troon®Headquartered in Scottsdale, Ariz.,
Troon® is the world’s largest golf management company, with more
than 270 golf courses in its portfolio. Troon also specializes in
homeowner association management, private residence clubs, estate
management and associated hospitality venues. Troon’s award-winning
food and beverage division operates and manages more than 150
restaurants located at golf resorts, private clubs, daily fee golf
courses and recreational facilities around the world. The company
oversees operations at Troon Golf, Honours Golf, Troon Privé (the
private club operating division of Troon) and Troon International
with properties located in 36 states and 33 countries.
Additionally, there are 57 Troon affiliated properties featuring 79
courses that have been recipients of a “Top 100” ranking by
national and international publications. Troon properties include
Lake of Isles Golf Club in North Stonington, Connecticut; Kapalua
on Maui, Hawaii; Mauna Lani Resort on the Kohala Coast on Hawaii;
The Centurion Club in London, England; Tiburón Golf Club at The
Ritz-Carlton Golf Resort, Naples in Florida; Els Club Desaru Coast
in Malaysia; and Palmilla Golf Club in San Jose del Cabo, Mexico.
For additional news and information, visit www.Troon.com, or
connect with Troon on Facebook, Twitter, Instagram, Google+,
Blog, Press Room, or subscribe to Troon Golf & Travel.
About Web.comSince 1997 we at Web.com (Nasdaq:WEB)
have been the marketing partner for businesses wanting to connect
with more customers and grow. We listen, then apply our expertise
to deliver solutions that owners need to market and manage their
businesses, from building brands online to reaching more customers
or growing relationships with existing customers. For some, this
means a fast, reliable, attractive website; for others, it means
customized marketing plans that deliver local leads; and for
others, it means customer-scheduling or customer-relationship
marketing (CRM) tools that help businesses run more efficiently.
Owners from big to small and everything in between can focus on
running the companies they know while we handle the marketing they
need. To learn how this global company collaborates with customers
and employees to achieve their potential, explore Web.com or follow
on Twitter at @webdotcom and Facebook at facebook.com/web.com.
Contact:
Corporate Communications (904) 680-6633
CorporateCommunications@web.com
Source: Web.com
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