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By Josh Beckerman
Microsoft Corp.'s (MSFT) LinkedIn business has agreed to acquire Drawbridge, an "identity resolution" company that uses artificial intelligence and machine learning technology for tasks including marketing and personalization.
Drawbridge's investors include Sequoia Capital, Kleiner Perkins and Northgate Capital.
LinkedIn said in a blog post that Drawbridge "will allow us to accelerate the capabilities of our Marketing Solutions platform, helping our customers better reach and understand their professional audiences."
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(END) Dow Jones Newswires
May 28, 2019 19:54 ET (23:54 GMT)
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