Brightcove Customers Enter 2016 on the New Apple TV®
December 15 2015 - 9:00AM
Business Wire
Leading Media companies and Brands such as
AccuWeather, Al Jazeera, EWTN, GoNoodle, MediaWorks, and Sotheby’s
develop video-powered Apps in time for the holidays
Brightcove Inc. (NASDAQ: BCOV), the leading provider of cloud
services for video, today announced customers delivering rich,
video experiences on the fourth-generation Apple TV in time for the
2015 holiday season. With the availability of the new Apple device,
both Media companies and brands are taking advantage of Brightcove
Once, Jump Start for Apple TV®, Video Cloud, and Brightcove’s new
tvOS SDK to quickly extend their content to Apple TV® to reach new
and existing audiences through the living room.
Reaching Apple TV Audiences in 2016
Through Brightcove’s modular cloud video services, Brightcove
customers have multiple options to deliver content to the Apple
ecosystem. With shipments of the new Apple TV® projected to reach
24 million in 2016, according to J.P. Morgan analyst Rod Hall,
Brightcove customers are quickly delivering content through Jump
Start for Apple TV®, Brightcove Once, Video Cloud, and the new
Brightcove Native tvOS SDK.
- Brightcove Jump Start for Apple
TVLaunched with limited time pricing, Brightcove Jump Start for
Apple TV® offers publishers a professional services package to
quickly build a video-centric Apple TV® App that enables content in
Video Cloud for the new Apple TV®. Sotheby’s, the world-renowned
auction house, was among the first companies to use the Jump Start
service to accelerate their entry to Apple TV®. The Sotheby’s App
is now available.
- Brightcove OnceBrightcove Once
enables content owners to monetize video streams through
server-side insertion of pre-roll, mid-roll, or post-roll ads to
deliver a seamless, TV-like ad-supported user experience.
Brightcove Once also supports FairPlay® Streaming (FPS), Apple’s
digital rights management (DRM) format, for delivery of premium
protected content. Brightcove is one of only six companies approved
to deliver FPS content. MediaWorks, New Zealand’s largest
independent broadcaster, powers video in their Apple TV® App
through Brightcove Once.
- Video Cloud and Brightcove Native
SDK for tvOSNotable customers who have already deployed their
own Apple TV® Apps powered by Video Cloud include AccuWeather, Al
Jazeera, Eternal Word Television Network (EWTN), and GoNoodle. The
newly released Brightcove Native SDK for tvOS enables companies to
easily build custom apps that leverage their content in Video Cloud
on Apple TV® with optimized video playback and video
analytics.
Pricing and Availability for Brightcove Jump Start for Apple
TV®
Promotional pricing for Jump Start packages of $10,000 USD is
available until December 31, 2015. To reserve a Jump Start package,
companies should contact their Brightcove account manager or click
for more information.
Supporting quotes:
“The Apple ecosystem - iOS and tvOS - is the dominant platform
for online video. By getting our content on the Apple TV, we open
ourselves up to the entire Apple ecosystem. The new Apple TV is an
incredible viewer and user experience, and based on our traffic
data, has already captured a solid install base in New Zealand.
Having migrated to Video Cloud earlier this year, we are now also
using Brightcove Once with FairPlay DRM to extend our reach to the
new Apple TV. That’s the upside of partnering with Brightcove: you
can reach new platforms quickly with less disturbance to existing
technology or content workflows.” - Tom Cotter, Chief Information
and Product Officer, MediaWorks
"When the Apple TV App store was first announced, we thought it
was a pivotal moment for OTT - and we wanted to be on the new
platform on Day One when it reached consumers. To build the App, we
took our classroom product and re-envisioned it for the living
room. Thanks to Video Cloud, the video implementation was extremely
easy and virtually turnkey. Overall, the experience was a win for
us and for Brightcove, and we are excited that kids and families
now have a fun and easy way to get active right in the living
room." - John Herbold, Chief Product Officer and Co-Founder,
GoNoodle
Supporting resources:
- Brightcove Jump Start for Apple TV
- Brightcove Once
- Brightcove Video Cloud
- FairPlay Streaming
Brightcove on social media:
- Twitter
- Facebook
- LinkedIn
- Brightcove Blog
About Brightcove
Brightcove Inc. (NASDAQ:BCOV) is the leading global provider of
powerful cloud solutions for delivering and monetizing video across
connected devices. The company offers a full suite of products and
services that reduce the cost and complexity associated with
publishing, distributing, measuring and monetizing video across
devices. Brightcove has more than 5,000 customers in over 70
countries that rely on the company’s cloud solutions to
successfully publish high-quality video experiences to audiences
everywhere. To learn more, visit www.brightcove.com.
This press release may include forward-looking statements
regarding anticipated objectives, growth and/or expected product
and service developments or enhancements. Such forward-looking
statements may be identified by the use of the following words
(among others): "believes," "expects," "may," "will," "plan,"
"should" or "anticipates," or comparable words and their negatives.
These forward-looking statements are not guarantees but are subject
to risks and uncertainties that could cause actual results to
differ materially from the expectations contained in these
statements. For a discussion of such risks and uncertainties, see
"Risk Factors" in the Company's filings with the Securities and
Exchange Commission, including its most recent annual report on
Form 10-K. Brightcove assumes no obligation to update any
forward-looking statements contained in this press release in the
event of changing circumstances or otherwise, and such statements
are current only as of the date they are made.
View source
version on businesswire.com: http://www.businesswire.com/news/home/20151215005939/en/
North America:Waggener Edstrom for BrightcoveVanessa Royle,
415-547-7059vroyle@waggeneredstrom.comorEurope:Waggener Edstrom for
BrightcoveLaura Gillen, +44 20 7632
3912lgillen@waggeneredstrom.com
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