SDL PLC
11 January 2005


                    Gallup Hurdles Language Barrier with SDL
         Research and consulting to be localized into over 40 languages


Maidenhead, UK - 11th January 2004 - SDL International, the world's leading
provider of translation services and technology solutions, announced today that
The Gallup Organization has selected SDL to localize its market research and
management consulting content into over 40 languages.

With thousands of surveys and reports published each year through offices in 20
countries worldwide, Gallup recognized the value of SDL's investment in global
infrastructure and technology to optimize localization processes. SDL has more
offices in more countries than any other localization service provider.

SDL will deliver linguistic, cultural and technology leadership for the
management and deployment of Gallup's global content. The centralized business
relationship with a single point of contact is complemented by direct contact at
the local level with SDL's in-house translation resources. SDL will provide
desktop publishing and software engineering consulting for localized content and
will also provide audio translation and recording for Gallup's telephone-based
market research work.

"SDL is working with us in a global partnership that will streamline
communications, reduce costs and ensure process consistency throughout our
worldwide organization," said Amy Svoboda, Localization Manager at The Gallup
Organization. "With SDL's combination of market-leading technologies and global
services infrastructure we will achieve shorter time-to-market, increased
translation re-use and greater consistency in our multilingual communications."

"Our continuing investment in technology and worldwide infrastructure enables us
to better serve the business needs of global organizations such as Gallup,"
commented Cristina Lancaster, Chief Operations Officer at SDL International.
"Project management and translation costs will be reduced, with quality and
consistency improved. This is another resounding endorsement for our strategy
from a major international player."

About The Gallup Organization

The Gallup Organization has studied human nature and behavior for more than 70
years. Gallup employs many of the world's leading scientists in management,
economics, psychology, and sociology. Gallup performance management systems help
organizations increase customer engagement and maximize employee productivity
through measurement tools, coursework, and strategic advisory services. Gallup's
2,000 professionals deliver services at client organizations, through the Web,
at Gallup University's campuses, and in 40 offices around the world.

About SDL International

SDL International (London Stock Exchange: 'SDL') is the world's leading provider
of translation services and technology solutions. Employing over 1300 staff
worldwide, its comprehensive and integrated offerings include translation
memory, adaptive machine translation, a full range of localization services and
the world's first knowledge-based translation system.

Whether insourcing or outsourcing, organizations benefit from enhanced
translation productivity through SDL's commitment to continuous innovation in
software and service delivery. Its customers span consumer, SME and enterprise
markets, including global industry leaders Adobe, Bayer, Bosch, Canon, DAF,
Kodak, Microsoft, Morgan Stanley, Reuters and SAP. SDL International is
headquartered in the UK and has more than 40 offices across North America, Asia
and Europe. For more information, visit www.sdl.com.


For further enquiries please contact:

Financial Dynamics
Edward Bridges / Ben Way         020 7831 3113


                      This information is provided by RNS
            The company news service from the London Stock Exchange
END
NRAUROWRVRRAAAR