One A Day® Launches Science-Backed Cellular Aging Support Supplement
July 09 2024 - 8:02AM
Business Wire
- New One A Day® Age Factor™ Cell Defense supplement helps defend
against cellular aging from the inside out
- Age Factor™ portfolio includes free wellness app to get
insights on current habits and how to make incremental lifestyle
changes to support a healthy aging journey
One A Day®, the multivitamin and supplement brand rooted in 80+
years of nutritional science, announced today the launch of One A
Day® Age Factor™ Cell Defense, a dietary supplement that helps
defend against cellular aging from the inside – where aging
begins.
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Bayer launches new One A Day® Age Factor™
Cell Defense supplement, which helps defend against cellular aging
from the inside out (Graphic: Business Wire)
One A Day® Age Factor™ Cell Defense supports cell health and
resilience throughout the aging journey, as cells naturally become
less effective at managing everyday stressors. Cellular or
biological age – how old a person’s cells are – may not always
match one’s chronological age, with genetics (about 20%) and
lifestyle factors serving as core contributors to the cellular
aging process. One A Day® Age Factor™ Cell Defense is specially
designed with olive polyphenols, an antioxidant derived from olive
fruit extract that helps defend against the damaging effects of
daily stressors. Age Factor™ also includes Omega-3 fatty acids,
Resveratrol, Astaxanthin, Vitamin C, Vitamin D, and Niacin to help
support cell resilience throughout aging.
“Healthy aging has increasingly become a priority for consumers.
Bayer is excited to offer them a new, scientifically designed
supplement to proactively support their cell health as they age,”
said Lisa Perez, General Manager and VP Marketing, Nutritionals at
Bayer. “The anti-aging space is overwhelming, with lots of
information that can make it challenging for consumers to feel
confident about the choices they are making. One A Day wants to
help consumers cut through the noise and is committed to creating
products backed by science and in this case, one that targets
cellular aging from the inside – where aging begins.”
Designed to provide holistic support for a healthy aging
journey, the Age Factor™ portfolio includes a supplement and a free
wellness app to get valuable insights on current habits and how to
make incremental lifestyle changes to support a healthy aging
journey. The One A Day® Age Factor™ Cell Defense dietary supplement
is available for purchase online and at mass retail locations.
Consumers can download the wellness app from the Google or Apple
App store.
Earlier this year, Bayer launched the Bayer Precision Health
group, a business unit focused on developing new precision consumer
health products. The launch of the One A Day® Age Factor™ Cell
Defense line is the latest innovation, and underlines Bayer’s
commitment to empower consumers to take smarter health choices on
their aging journey. For more information on One A Day® please
visit oneaday.com or follow us on Instagram and X.
About One A Day
One A Day is a multivitamin and supplement brand offering
specially formulated products for many members of the family. From
prenatal to 65+, One A Day offers complete multivitamins for
different ages, genders, and health goals. The portfolio includes
tablet, soft gel, and gummy products. One A Day products are
available at most major drugstores and retailers nationwide.
About Bayer
Bayer is a global enterprise with core competencies in the life
science fields of health care and nutrition. Its products and
services are designed to benefit people by supporting efforts to
overcome the major challenges presented by a growing and aging
global population. At the same time, the Group aims to increase its
earning power and create value through innovation and growth. Bayer
is committed to the principles of sustainable development, and the
Bayer brand stands for trust, reliability, and quality throughout
the world. In fiscal 2019, the Group employed around 104,000 people
and had sales of 43.5 billion euros. Capital expenditures amounted
to 2.9 billion euros, R&D expenses to 5.3 billion euros. For
more information, go to www.bayer.com.
Forward-Looking Statements
This release may contain forward-looking statements based on
current assumptions and forecasts made by Bayer management. Various
known and unknown risks, uncertainties and other factors could lead
to material differences between the actual future results,
financial situation, development or performance of the company and
the estimates given here. These factors include those discussed in
Bayer’s public reports which are available on the Bayer website at
www.bayer.com. The company assumes no liability whatsoever to
update these forward-looking statements or to conform them to
future events or developments.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20240709348756/en/
Jan Schlegelmilch Director, Integrated Communications,
Bayer Consumer Health U.S. jan.schlegelmilch@bayer.com
Halle Foster Account Supervisor, Media & Engagement,
twelvenote agency hfoster@twelvenote.com