NEW
YORK, June 25, 2024 /PRNewswire/ -- The global
household water purifier filter market size is estimated to
grow by USD 1.84 billion from
2024-2028, according to Technavio. The market is estimated to grow
at a CAGR of over 6.27% during the forecast
period. Technological innovations for product
differentiation is driving market growth, with a trend
towards growth in online sales and omnichannel retailing.
However, availability of packaged drinking water poses a
challenge. Key market players include 3M Co., A. O. Smith Corp., Amway Corp., AQUAPHOR
International OU, Berkshire Hathaway Inc., BRITA SE, Eureka Forbes Ltd., General Electric
Co., Haier Smart Home Co. Ltd., Honeywell International Inc.,
ispring water system LLC, KENT RO Systems Ltd., Livpure Pvt. Ltd.,
Pall Corp., Panasonic Holdings Corp., Pentair Plc, PSI Water
Filters Australia, Tata Chemicals Ltd., Unilever PLC, and Whirlpool
Corp..
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Forecast
period
|
2024-2028
|
Base Year
|
2023
|
Historic
Data
|
2018 - 2022
|
Segment
Covered
|
Distribution Channel
(Offline and Online), Technology (RO purification filters,
Gravity-based purification filters, and UV purification filters),
and Geography (APAC, North America, Europe, South America, and
Middle East and Africa)
|
Region
Covered
|
APAC, North America,
Europe, South America, and Middle East and Africa
|
Key companies
profiled
|
3M Co., A. O. Smith
Corp., Amway Corp., AQUAPHOR International OU, Berkshire Hathaway
Inc., BRITA SE, Eureka Forbes Ltd., General Electric Co., Haier
Smart Home Co. Ltd., Honeywell International Inc., ispring water
system LLC, KENT RO Systems Ltd., Livpure Pvt. Ltd., Pall Corp.,
Panasonic Holdings Corp., Pentair Plc, PSI Water Filters Australia,
Tata Chemicals Ltd., Unilever PLC, and Whirlpool Corp.
|
Key Market Trends Fueling Growth
The global household water purifier filter market is
experiencing significant growth due to urbanization and increased
internet usage. Consumers research and compare filters online,
leading brands to focus on e-commerce sales. Investments in account
management, supply-chain, and product assortments have increased.
Customer reviews are valuable for manufacturers. Major players like
Amazon, Alibaba, Flipkart, and Jasper Infotech offer various
filters online. While offline sales dominate, e-commerce growth is
substantial, with approximately one-quarter of the world's
population purchasing filters online in 2019. Even traditional
retailers like Target and Walmart expand their online presence.
This presents opportunities for vendors to penetrate the market
through online sales and omnichannel retailing.
The household water purifier filter market is experiencing
significant growth due to increasing consumer awareness about the
importance of clean and safe water. Filtration technologies like
reverse osmosis, activated carbon, and UV treatment are popular
choices. Carbon filters remove impurities, while RO systems remove
dissolved salts and minerals. Pre-filters and post-filters ensure
longer filter life and better performance. Membrane technologies
like UF and NF are also gaining traction. Brands offer various
capacities and designs to cater to diverse consumer needs. The
market is expected to continue its upward trend in the coming
years.
Research report provides comprehensive data on
impact of trend. For more details- Download a Sample
Report
Market Challenges
- Packaged drinking water has emerged as a preferred choice for
consumers due to its convenience and affordability. Major players
like Bisleri, PepsiCo, and The Coca-Cola Company dominate this
market. The increasing adoption of packaged water is expected to
decrease the demand for household water purifier filters. Companies
offer packaged water in various sizes, including 5 liters and 20
liters. Effective marketing strategies highlighting the purity of
packaged water further boost sales, potentially restricting the
expansion of the global household water purifier filter market
during the forecast period.
- The household water purifier filter market faces several
challenges. Mechanisms for filtering contaminants like lead,
chlorine, and bacteria are essential. However, ensuring consistent
filtration and maintaining filters can be difficult. Costs for
replacement filters and frequent maintenance add to the challenge.
Additionally, filters may not effectively remove all contaminants,
such as pesticides and industrial chemicals. Furthermore, consumers
may find it difficult to understand which filters are best for
their specific water needs. These issues require innovative
solutions to ensure clean, safe water for households.
For more insights on driver and
challenges - Download a Sample Report
Segment Overview
This household water purifier filter market report extensively
covers market segmentation by
- Distribution Channel
- Technology
- 2.1 RO purification filters
- 2.2 Gravity-based purification filters
- 2.3 UV purification filters
- Geography
- 3.1 APAC
- 3.2 North America
- 3.3 Europe
- 3.4 South America
- 3.5 Middle East and
Africa
1.1 Offline- The household water purifier filter
market is thriving due to increasing consumer awareness about water
quality. Filters are essential for removing impurities and
contaminants, ensuring clean and safe drinking water. Companies are
innovating to provide filters with advanced technologies, making
them more effective and convenient for consumers. The market is
expected to grow significantly due to rising demand and
technological advancements.
For more information on market segmentation with
geographical analysis including forecast (2024-2028) and historic
data (2018 - 2022) - Download a Sample Report
Research Analysis
The Household Water Purifier Filter Market encompasses various
filtration methods, including Ion Exchange, Reverse Osmosis (RO),
and Activated Carbon, designed to eliminate unwanted contaminants
and impurities from potable water. These filters target taste,
odor, hardness, pathogens, pesticides, and other dissolved
inorganic solids, ensuring water safety for human consumption.
Reverse Osmosis (RO) Filtration Systems utilize a semipermeable
membrane and pressure differential mechanism to filter
contaminants, providing protection against water-borne diseases and
health risks such as diarrhea, skin diseases, and eye diseases,
including Trachoma, which can lead to visual impairment and
blindness. Activated Carbon filters, another essential component,
absorb organic contaminants, while Ion Exchange filters target
hardness ions like Magnesium and Calcium. These filters play a
crucial role in developing economies, where access to clean water
is a significant concern, and maintaining a proper mineral intake
is essential for overall health.
Market Research Overview
The Household Water Purifier Filter Market encompasses various
technologies and solutions designed to enhance the quality of water
for residential applications. Filtration techniques, such as
activated carbon, reverse osmosis, and UV light, are commonly used
to remove impurities and contaminants. These filters help mitigate
health risks associated with contaminated water, providing peace of
mind for consumers. Additionally, the market offers a range of
maintenance services and replacement filters to ensure optimal
performance. The market is driven by increasing awareness of water
quality and health concerns, as well as government regulations and
initiatives. The use of advanced technologies and consumer
preferences for convenient and cost-effective solutions continue to
shape the market landscape.
Table of Contents:
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation
- Distribution Channel
-
- Technology
-
- RO Purification Filters
- Gravity-based Purification Filters
- UV Purification Filters
- Geography
-
- APAC
- North America
- Europe
- South America
- Middle East And Africa
7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix
About Technavio
Technavio is a leading global technology research and advisory
company. Their research and analysis focuses on emerging market
trends and provides actionable insights to help businesses identify
market opportunities and develop effective strategies to optimize
their market positions.
With over 500 specialized analysts, Technavio's report library
consists of more than 17,000 reports and counting, covering 800
technologies, spanning across 50 countries. Their client base
consists of enterprises of all sizes, including more than 100
Fortune 500 companies. This growing client base relies on
Technavio's comprehensive coverage, extensive research, and
actionable market insights to identify opportunities in existing
and potential markets and assess their competitive positions within
changing market scenarios.
Contacts
Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/
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SOURCE Technavio