FORT LAUDERDALE, Fla.,
Dec. 3, 2019 /PRNewswire/ -- Chiquita
Brands International, the world's foremost banana company, is
thrilled to announce its partnership with Spanish illustrator and
fashion designer Ricardo Cavolo.
Throughout the month of December, the brand's Iconic Blue Sticker
will feature five playful and colorful designs created by Cavolo on
more than 200 million Chiquita bananas to celebrate the end of the
year and the beginning of the next. Cavolo created the unique
designs using the digital Google Tilt Brush, a virtual reality (VR)
app that generated the stickers in 3D. Discover more on
www.chiquita.com/ricardo-cavolo.
"To end the year with a bang, Chiquita is excited to bring a
burst of color to retailers and consumers with a special edition of
the iconic Blue Sticker," said Jamie
Postell, Director of Sales North America for Chiquita.
"Ricardo Cavolo's artwork is bright
and fun, making him the perfect artist to highlight the brand's
mission of bringing out the fun side of healthy snacking."
To generate even more excitement for the collaboration, Chiquita
is also giving fans the chance to win three exclusive giveaway
items, including two unique t-shirts and a Ricardo Cavolo book. To enter, fans can follow
the Chiquita Instagram account (@Chiquitabrands) throughout
December.
Ricardo Cavolo was excited to
team up with Chiquita to help provide a fun and colorful design for
the brand's Iconic Blue Sticker - known as a symbol for Chiquita's
tasty, bright yellow bananas since 1963.
"I often incorporate bright yellow colors into my work because
they're bold and powerful," said Ricardo
Cavolo. "I was thrilled to be given the opportunity to add
my own personal flare to Chiquita's Blue Sticker and hope this
collaboration brings joy to banana lovers ahead of the New
Year."
For more information about Chiquita and its iconic Blue Sticker,
visit www.chiquitabrands.com.
About Ricardo
Cavolo
Ricardo Cavolo
is an illustrator and fashion designer born in Salamanca Spain in 1982. Beginning in his
childhood, Cavolo wished to convey his personal stories using art
and became inspired by the naïf painting style. His work features
bright, intense colors and figures, bringing each character to
life. Cavolo's work extends from illustrations to mural painting,
pyrography and graphic design.
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SOURCE Chiquita Brands International