SDL Sdl Plc

RNS Number:5361O
SDL PLC
27 July 2000

                    SDL plc launches new SDLX 3.2 product                     
                        and acquires Translation Craft                        

                                                                             
SDL plc ("SDL International"), the globalisation products and solutions
company, today announced the launch of a new version of its Computer Aided
Translation product, SDLX.  This upgrade includes major enhancements to SDLX
Translation Memory maintenance, a new Terminology management application and
enhancements to fuzzy matching functions.  Simultaneously, SDL International
today also announced the acquisition of Translation Craft, a Dublin-based
development company.  As part of the purchase, SDL International has acquired
intellectual property rights to the entire product inventory of registered
products. 

Launch of SDLX Version 3.2

SDLX Version 3.2 provides the cost-effective pathway for corporations to
benefit from the latest technology in the localization industry. The new
product, which is being launched this month, is a low cost software package
aimed at the SME market. Large global corporations through to individuals
translating the language of their origin to that of the target market will all
be able to make extensive use of SDLX. It is estimated the market size for
this activity is over $15bn according to Allied Business Intelligence. SDL
International's clients purchasing SDLX include Information Builders, FileNET
and Autodesk.

"SDLX 3.2 heralds a new era in the Computer Aided Translation product
marketplace," commented Mark Lancaster, CEO of SDL International. "In the
current marketplace, CAT tools are becoming ever more sophisticated and these
tools must be at the cutting edge of technology. SDLX is at this cutting edge
and enables all personnel engaged in localization activities to gain advantage
from it. Project Managers and software engineers are an expensive commodity
for the localization industry and more efficient use of their time is of
paramount importance in meeting delivery deadlines and reducing costs. SDLX
maximizes efficiency, not just for translation, but for the complete
localization process".

Acquisition of Translation Craft 

The acquisition of Translation Craft further strengthens SDL International's
position as a leading provider of globalisation products.  Translation Craft
had previously developed two of the industry's standard quality assurance
products for online multilingual content  material including Web HTML and
online help formats.  These products complement SDL International's existing
Computer Aided Translation (CAT) product SDLX and multilingual content
management (MCM) product  SDLWebFlow.

In addition to the HelpQA and HtmlQA products, SDL International has also
acquired Translation Craft's Html-CAT, an end-to-end localisation environment
for HTML projects suitable for both translators and project managers, and
LocSmith, a complete software localization environment for translating and
re-engineering software text resources.  The acquisition of this Translation
Craft technology adds additional quality assurance strength to SDL
International's existing product set and reaffirms the company's focus to
provide the most comprehensive suite of globalisation tools for the Internet
age.

"The products SDL International has acquired from Translation Craft are some
of the best of breed, industry standard globalization products on the market,"
commented Mark Lancaster, CEO of SDL International.  "SDL is committed to
embracing the need for global e-commerce and global product development
solutions and is continually improving and expanding its  product portfolio to
meet and exceed demand.  Simply stated, SDL International is committed to
being a leader in the globalisation space through a superlative range of
products. The integration of the above products into our portfolio get us
progressively closer to an end to end high quality automated solution".

For further information please contact:

Philippa Thomas                     Bobby Morse
SDL International                   Merlin Financial
Tel: +44 1628 410100                Tel: 020 7606 1244
Email: pthomas@sdlintl.com          Email: bmorse@merlinfinancial.com


Background Information

About SDL International

SDL International (http://www.sdlintl.com) floated on the London Stock
Exchange in December 1999, raising #13 million, and is widely recognised as
one of the world's leading globalization solutions providers. Since its
successful flotation, SDL International has launched SDLWebFlow in January
2000 (ahead of schedule), acquired ATR and Aslan, and raised #21 million for
the acquisition of ITP in Ireland in March 2000.  SDL International employs
over 500 staff and has offices throughout the USA, Asia and Europe. 

SDL International provides multilingual business-to-business solutions through
state-of-the-art technology such as SDLWebFlow and SDLX Translation Memory, as
well as in-house translation services in most of the world's languages.  SDL's
clients include companies such as Adobe, Corel, eBay, Oracle, Hewlett Packard,
Leisureplanet, Microsoft, Seagate and 3Com.

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