RNS Number:8546F
Cedar Group PLC
18 February 2000


            CEDAR GROUP PLC AND RECOGNITION SYSTEMS GROUP PLC
                       ANNOUNCE eCRM PARTNERSHIP

                      DEVELOPMENT OF US OPERATIONS

                   SUBSTANTIAL NEW CONTRACTS IN THE UK

Cedar Group Plc is delighted to announce a strategic partnership with
Recognition Systems Group plc ("Recognition Systems"), a leading global
supplier of Marketing Campaign Management Software (marketed as Protagona) to
financial services and other organisations.  This partnership enables Cedar to
license Recognition Systems' software alongside Cedar's "eContent" solutions
(knowledge systems for "eBusiness") into the recently deregulated United
States Financial Services industry. This deregulation will allow US insurers
and banks to cross-sell financial products and make greater use of the
Internet as a distribution mechanism.  Cedar's Board believes that "eContent"
is well-positioned to penetrate the vast US banking and insurance market,
where many organisations have not yet developed an adequate customer database
from which they can exploit customer relationships and run effective
"eMarketing" campaigns.

Cedar can now provide a total customer knowledge service for major US
enterprises by combining its existing "eContent" capabilities with Protagona's
campaign management tools and techniques.  This facilitates a fast track
process, with full implementation support, to develop working Customer
Relationship Management solutions.

In line with Cedar's strategy to expand and develop its presence in the US
market place, Cliff Hagler, previously Vice President of Customer services for
Computer Science Corporation (CSC) Financial Services has been appointed as
General Manager of Cedar US Knowledge Management Practice.  Mr Hagler will be
responsible for Cedar's US marketing push with particular emphasis on the
Insurance and Financial Services industry.  His appointment is followed by
recruitment to strengthen the specialist US marketing team.

This opportunity is supported by Cedars recent success in it's Data Management
division (formerly PMPL) underpinned by a number of substantial contract wins
in the last five months, totalling #5 million in value.

A summary of Cedar PMPL's recent contract wins follows:

*    Prudential has selected Cedar PMPL as its data migration partner to
     implement their new leading edge administration system.

*    Scottish Amicable has chosen Cedar PMPL to support a major business
     consolidation initiative which entails closing all the life and pensions
     systems at M&G in Chelmsford, by migrating the data to systems in        
     Craigforth, near Stirling, Scotland.

Tom Rump, CEO of Cedar Group US, commented:

"I am very excited about our venture with Recognition Systems.  Protagona will
enhance our product offering, particularly in the US banking and insurance
industry. The new world of deregulation, increased competition and the
Internet demands a new level of understanding of customers and their needs.
Survival in the 'eWorld' takes more than just a web site - it requires better
customer knowledge than your competitor - and the ability to use that
knowledge effectively.  Wherever you look, enterprises are struggling to
migrate or mine the data trapped inside old systems, and apply it to their new
'eBusiness' world."

Mike Harrison, Chief Executive of Cedar Group Plc, commented:

"I am absolutely delighted at Cedar PMPL's contract wins which prove our
ability to solve this problem, in a way which is having a significant impact
in the UK, and now in the US.

The other key factor which underlines the significance of these recent
successes is the escalating size of the contracts.  Three years ago the
largest knowledge management contract was #500k, we are now winning contracts
of more than #2m against established competition, and have two further
significant projects pending.

This financial services application architecture is a key step forward in the
development our enterprise business offerings.  The Board looks forward to
continued Cedar PMPL success and a greater presence in the important US
market.  These and other recent wins endorse our current strategies; and
support our trading performance which is in line with market expectations."

Bryan Black, Chief Executive of Recognition Systems Group Plc, commented:

"I am delighted that we are able to further leverage our US operations with
this new venture with Cedar Group.  We already have a significant presence
among leading US Financial Services enterprises, and we anticipate that this
new partnership will significantly enhance the value we are able to bring to
them and to both our prospective customers."

Contacts:

Mike Hosie, Finance Director, Cedar Group Plc                    01932 584 000
Shane Dolan, Biddick Associates                                  0207 377 6677
Martin Andrews, Finance Director, Recognition Systems Plc        0121 333 5701
Steve Liebmann, Buchanan Communications                          0207 466 5000

END
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