Football season is in full swing and the Kansas City Chiefs are
going the extra yard by scoring a major victory for the
environment. Thanks to a collaboration between BASF, Aramark and
Hampton Farms, Arrowhead Stadium will become the first-ever
professional sports venue to sell a pre-packed compostable peanut
bag.
The compostable peanut bag is part of the Chiefs’ environmental
initiative, “Extra Yard for the Environment,” which is designed to
devise and implement new green policies for the Chiefs, while also
raising awareness for sustainability efforts at Arrowhead Stadium.
Debuting at the November 26th game, the compostable peanut bag will
be sold throughout general concessions and in-seat vending, with
the goal of expanding to other areas of Arrowhead Stadium following
the pilot phase.
Why the need for a compostable peanut bag?
Snack food packaging comes in many different forms. With more
than 15,000 bags of peanuts sold in concessions at Arrowhead
Stadium each year, the Chiefs approached Aramark, the team’s
general concessionaire, about finding ways to further advance the
“Extra Yard for the Environment” program and Arrowhead’s
waste-diversion methods.
When it comes to selling peanuts, Aramark’s roots run deep. The
company’s founder began selling peanuts out of his car in 1932,
laying the foundation for what would eventually become snack
vending. Aramark now sells more than 1.1 million bags of peanuts
annually at sporting events and, once again, is playing a role in
transforming how peanuts are sold.
“With peanuts being among the best-selling snack foods at sports
events, the introduction of this compostable peanut bag is a
potential game-changer,” said Carl Mittleman, President of
Aramark’s Sports and Entertainment division. “As the Chiefs partner
and a food and beverage services industry leader, we’re proud to be
at the forefront of driving innovative solutions that decrease our
environmental impact and enhance the game day experience.”
The development process.
To tackle this challenge, Aramark asked BASF to draw up a game
plan to divert peanut bags from the landfill. Working with Hampton
Farms, they converted all parties of the supply chain, from the
packaging converter to composter, to deliver a compostable peanut
bag for Arrowhead Stadium.
As part of the 18-month developmental process, BASF worked with
Missouri Organic Recycling to test packaging prototypes to ensure
that the final product meets Missouri Organic’s stringent
composting guidelines for quality and safety. The end product is
the first-of-its-kind commercially available peanut bag to be made
from BASF’s certified compostable ecovio® biopolymer and Epotal®
adhesive.
“Over the past few years we have put an increased focus on our
sustainability program, Extra Yard for the Environment, and have
worked to find new, innovative ways to reduce our organization’s
carbon footprint,” said Chiefs Vice President of Stadium Operations
Brandon Hamilton. “We have received tremendous support from our
partners, such as Aramark, and have been fortunate to work with
people and organizations like BASF and Hampton Farms who are
dedicated to helping us meet our goals. We are excited to unveil
this product, as we believe it will have a positive impact on our
efforts in Arrowhead Stadium and will also spread to other venues
to make a positive change within the industry.”
“As the largest roaster of peanuts for the sports and
entertainment industry, our customers are interested in reducing
landfill waste,” said Rick McGee, Vice President of Sales, Hampton
Farms. “This bag represents an exciting future for us as well as
for our customers.”
“We welcome the opportunity to demonstrate to snack producers
and users of flexible packaging that compostable is a viable
waste-reduction strategy,” stated Paul Kearns, Business Development
Manager, BASF.
For a press photo, please click on the following link:
https://www.basf.com/press-photos/us/en/photos/2017/11/11-14-17_PeanutBag.jpg
Suggested photo caption: Arrowhead
Stadium vendors will begin selling compostable peanut bags to fans
in the Chiefs Kingdom on Nov 26.
About BASF
BASF Corporation, headquartered in Florham Park, New Jersey, is
the North American affiliate of BASF SE, Ludwigshafen, Germany.
BASF has more than 17,500 employees in North America, and had sales
of $16.2 billion in 2016. For more information about BASF’s North
American operations, visit www.basf.us.
At BASF, we create chemistry for a sustainable future. We
combine economic success with environmental protection and social
responsibility. The approximately 114,000 employees in the BASF
Group work on contributing to the success of our customers in
nearly all sectors and almost every country in the world. Our
portfolio is organized into five segments: Chemicals, Performance
Products, Functional Materials & Solutions, Agricultural
Solutions and Oil & Gas. BASF generated sales of about
€58 billion in 2016. BASF shares are traded on the stock
exchanges in Frankfurt (BAS), London (BFA) and Zurich (BAS).
Further information at www.basf.com.
About Aramark
Aramark (NYSE:ARMK) proudly serves Fortune 500 companies, world
champion sports teams, state-of-the-art healthcare providers, the
world’s leading educational institutions, iconic destinations and
cultural attractions, and numerous municipalities in 19 countries
around the world. Our 270,000 team members deliver experiences that
enrich and nourish millions of lives every day through innovative
services in food, facilities management and uniforms. We operate
our business with social responsibility, focusing on initiatives
that support our diverse workforce, advance consumer health and
wellness, protect our environment, and strengthen our communities.
Aramark is recognized as one of the World’s Most Admired Companies
by FORTUNE, as well as an employer of choice by the Human Rights
Campaign and DiversityInc. Learn more at www.aramark.com or connect
with us on Facebook and Twitter.
About Hampton Farms
Hampton Farms is the #1 brand of in-shell peanuts in the United
States. Headquartered in Severn, North Carolina, the company
has a true seed to shelf story, selling peanut seed to American
farmers and working with them throughout the growing season to
ensure the best quality peanuts. Products include in-shell Virginia
and Valencia peanuts, shelled peanuts and tree nuts, and nut
butters. The company also sells self-service nut butter mills for
freshly ground peanut butter, almond butter, and cashew
butter. Hampton Farms currently roasts and packages in
facilities in North Carolina, Virginia, Massachusetts, New Mexico
and Texas, producing peanut and tree nut based products for
retailers, stadiums and other food manufacturers. Look for
Hampton Farms in-shell peanuts at the stadium or in the Fresh
Produce Department of your local supermarket.
About Extra Yard for the Environment
Established in 2011, the Kansas City Chiefs Extra Yard for the
Environment program is designed to integrate environmentally
friendly principles with the sound management of a world-class
sports organization and facilities. The Chiefs are committed to
environmental sustainability at Arrowhead Stadium, The University
of Kansas Health System Training Complex, in the community, and
encourage Chiefs fans to actively participate in positively
impacting the environment. Over the last five years, Kansas City’s
Extra Yard for the Environment efforts have resulted in an average
annual diversion rate of 44%, keeping more than 600,000 pounds of
waste material generated at Arrowhead Stadium out of landfills each
year.
Kansas City Chiefs Media Contact:Luke
ShannoTel.: (816) 920-4351Email:
lshanno@chiefs.nfl.com
Aramark Media Contact:David
FreireichTel.: (215) 238-4078Email:
freireich-david@aramark.com
BASF Media Contact:Patricia PresswoodTel.:
(734) 324-6697Email: patricia.presswood@basf.com
Hampton Farms Media
Contact:Tom NolanTel.: (984) 222-0777Email:
tnolan@hamptonfarms.com
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