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Paddy Power plc

26 August 2015

26 August 2015

NOT FOR RELEASE, PUBLICATION OR DISTRIBUTION, DIRECTLY OR INDIRECTLY (IN WHOLE OR IN PART) IN, INTO OR FROM ANY JURISDICTION WHERE TO DO SO WOULD CONSTITUTE A VIOLATION OF THE RELEVANT LAWS OF SUCH JURISDICTION

THIS ANNOUNCEMENT IS NOT AN ANNOUNCEMENT OF A FIRM INTENTION TO MAKE AN OFFER UNDER RULE 2.7 OF THE CITY CODE ON TAKEOVERS AND MERGERS (THE "CODE") OR RULE 2.5 OF THE IRISH TAKEOVER RULES AND THERE CAN BE NO CERTAINTY THAT AN OFFER WILL BE MADE.

FOR IMMEDIATE RELEASE

Paddy Power plc and Betfair Group plc

Possible Merger of Paddy Power plc ("Paddy Power") and

Betfair Group plc ("Betfair") (the "Possible Merger")

The Boards of Paddy Power and Betfair are pleased to announce that they have reached an agreement in principle on the key terms of a Possible Merger of Paddy Power and Betfair to create Paddy Power Betfair plc (the "Combined Group").

The Possible Merger would create one of the world's largest public online betting and gaming companies by revenue with enlarged scale, capability and distinctive and complementary brands. The combination has compelling strategic logic and represents an attractive opportunity for both companies to enhance their position in online betting and gaming and to deliver synergies, customer benefits and shareholder value.

Key Terms

n Paddy Power shareholders would own 52 per cent. and Betfair shareholders would own 48 per cent. of the issued and to be issued share capital of the Combined Group;

n Immediately prior to completion, Paddy Power shareholders would receive a special dividend of EUR80 million;

n Gary McGann, Chairman of Paddy Power, would become Chairman of the Board of the Combined Group;

n Breon Corcoran, CEO of Betfair, would become CEO of the Combined Group. Andy McCue, CEO of Paddy Power would become COO and an Executive Director of the Combined Group. Alex Gersh, CFO of Betfair, would become CFO and an Executive Director of the Combined Group;

n The Board of Directors of the Combined Group would also comprise other non-executive directors nominated equally from each of Paddy Power and Betfair; and

n The structure of the Possible Merger is being finalised with a view to maximising benefits to shareholders and other stakeholders, and it is expected that the Combined Group will maintain a significant presence in Ireland and in the UK.

Compelling Strategic Rationale

n Creation of one of the world's largest public online betting and gaming companies with revenues of over GBP1.1 billion (EUR1.5 billion(1) ) in their last financial years;

n The Combined Group's scale and capabilities would leave it better placed to compete in existing and new markets;

n Dual brand strategy in Europe utilising the distinctive and complementary brands of Betfair and Paddy Power;

n Complementary online business and geographic mix;

n Diversified group with strong platforms across online and retail in the UK and Ireland, and attractive international growth opportunities in Continental Europe, the US and Australia; and

n Cost and revenue synergies from efficiencies which reflect the complementary nature of the businesses and through leveraging of the Combined Group's enlarged scale.

_________________________________

(1) Based on GBP/EUR exchange rate of 0.7378

Next Steps

Discussions remain ongoing regarding the other terms of the Possible Merger. The terms of the Possible Merger remain conditional on, inter alia, completion of due diligence and the parties reserve the right to waive these conditions and, with the agreement of the other party, to vary the form of consideration and/or make an offer on different terms. While there can be no certainty that any transaction will occur, Paddy Power and Betfair expect to provide a further update over the coming weeks.

The structure of the Possible Merger remains under consideration. Accordingly until further notice, both the Code and the Irish Takeover Rules apply including the disclosure rules under Rule 8 of the Code and Rule 8 of the Irish Takeover Rules. For the purposes of the Code, Paddy Power is the offeror and Betfair is the offeree. For the purposes of the Irish Takeover Rules, Betfair is the offeror and Paddy Power is the offeree.

In accordance with Rule 2.6(a) of the Code, Paddy Power has until 5.00pm on 23 September 2015 (or such later time and/or date to which this date may be extended by the UK Takeover Panel in accordance with Rule 2.6(c) of the Code and Note 1 on Rule 2.6) to announce either a firm intention to make an offer for Betfair in accordance with Rule 2.7 of the Code or announce that it does not intend to make an offer, in which case the announcement will be treated as a statement to which Rule 2.8 of the Code applies. If the Possible Merger is structured with Betfair as the offeror, this deadline will not apply.

This announcement has been made with the consent of Paddy Power and Betfair.

Enquiries

Paddy Power plc

   Cormac McCarthy                                                          +353 (0) 1905 1013 

Morgan Stanley (Financial adviser to Paddy Power)

   Colm Donlon                                                                  +44 (0) 20 7425 8000 

Laurence Hopkins

David Kitterick

IBI Corporate Finance (Financial adviser to Paddy Power)

   Tom Godfrey                                                                  +353 (0) 7 6623 4800 

Ger Heffernan

Laurence O'Shaughnessy

Betfair Group plc

   Paul Rushton, Investor Relations                                     +44 (0) 20 8834 6139 
   James Midmer, Corporate Communications                      +44 (0) 20 8834 6843 

Goldman Sachs International (Financial adviser to Betfair)

   Anthony Gutman                                                            +44 (0) 20 7774 1000 

Nick Harper

Stephen Little

A copy of this announcement will be available at both www.paddypowerplc.com and http://corporate.betfair.com. The content of the websites referred to in this announcement are not incorporated into and do not form part of this announcement.

The directors of Paddy Power accept responsibility for the information contained in this announcement relating to Paddy Power, the Paddy Power Group, the directors of Paddy Power and members of their immediate families, related trusts and persons connected with them. To the best of the knowledge and belief of the directors of Paddy Power (who have taken all reasonable care to ensure that such is the case) the information contained in this announcement is in accordance with the facts and does not omit anything likely to affect the import of such information.

The directors of Betfair accept responsibility for the information contained in this announcement relating to Betfair, the Betfair Group, the directors of Betfair and members of their immediate families, related trusts and persons connected with them. To the best of the knowledge and belief of the directors of Betfair (who have taken all reasonable care to ensure that such is the case) the information contained in this announcement is in accordance with the facts and does not omit anything likely to affect the import of such information.

The release, publication or distribution of this announcement in or into certain jurisdictions may be restricted by the laws of those jurisdictions. Accordingly, copies of this announcement and all other announcements relating to the combination are not being, and must not be, released, published, mailed or otherwise forwarded, distributed or sent in, into or from any restricted jurisdiction. Persons receiving such announcements (including, without limitation, nominees, trustees and custodians) should observe these restrictions. Failure to do so may constitute a violation of the securities laws of any such jurisdiction. To the fullest extent permitted by applicable law, the companies involved in the combination disclaim any responsibility or liability for the violations of any such restrictions by any person.

Morgan Stanley & Co. International plc ("Morgan Stanley") which is authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority in the UK is acting as financial adviser to Paddy Power and no one else in connection with the Possible Merger. In connection with such matters, Morgan Stanley, its affiliates and their respective directors, officers, employees and agents will not regard any other person as their client, nor will they be responsible to any other person for providing the protections afforded to their clients or for providing advice in relation to the Possible Merger, the contents of this announcement or any other matter referred to herein.

IBI Corporate Finance Limited, which is regulated in Ireland by the Central Bank of Ireland, is acting exclusively for Paddy Power and for no one else in connection with the Possible Merger and will not be responsible to anyone other than Paddy Power for providing the protections afforded to customers of IBI Corporate Finance Limited or for providing advice in relation to the Possible Merger, the contents of this announcement or any transaction or arrangement referred to herein.

Goldman Sachs International, which is authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority in the United Kingdom, is acting exclusively for Betfair and no one else in connection with the matters referred to in this announcement and will not be responsible to anyone other than Betfair for providing the protections afforded to clients of Goldman Sachs International, or for providing advice in connection with the matters referred to in this announcement.

Rule 2.10

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August 26, 2015 02:01 ET (06:01 GMT)