Aureus Inc. Continues to build investment banking team to fund expansion.
October 30 2019 - 9:54AM
InvestorsHub NewsWire
Aureus Inc.
Continues to build investment banking team
to fund expansion.
ATLANTA, GA
-- October 30,
2019 -- InvestorsHub NewsWire --
Aureus, Inc. (OTC
PINK: ARSN) ("Aureus" or the "Company") (www.AureusNOW.com)
an emerging leader in the food brand development industry which
owns the Yuengling's Ice Cream brand ("Yuengling's Ice Cream" or
"Yuengling's") (www.yuenglingsicecream.com) including all
intellectual property and its distribution at select retail
locations.
Recently completed an agreement with Waterside Capital Advisors,
Inc. This is the latest addition to the investment banking team to
work alongside, Hannover International, as
capital markets advisors.
The principal of
Waterside, Billy Hayde, is a veteran in the venture capital
markets, with strong ties to the food and beverage industry.
Mr.Hayde
will assist Aureus
in raising $5-$6mm in equity to expand the footprint of Yuengling's
and complete an acquisition that Aureus has been working on. Mr.
Hayde also has a long relationship with the principals of
Hanover.
In related news,
Aureus has engaged the services of Hanover International, Inc.
("Hanover") (http://www.hanoverintlinc.com/)
as capital markets advisors. The highly regarded firm, with offices
in California and New York, was founded in 1990 to help
companies with "defining and implementing effective capital
formation, new business development and institutional shareholder
relations strategies." Hanover offers a deep pool of capital
markets expertise from which to advise the company in fine tuning
its messaging platform to facilitate greater capital markets
access.
"These
are significant
developments
relating to our ability to expand the business and transition from
the Regulation A financing we are currently
employing"
said Everett Dickson, CEO of Aureus, Inc. "Institutional
funding
is a key
component
to real growth and stock support.
This will also help us move away from traditional funding avenues
which are more dilutive and even toxic.
Additionally,
we can continue to grow effectively
and bring maximum value to our
shareholders.
We are looking at the big picture and want to
compete
with the bigger players in the sector. Be on the lookout for an
8K/PR, as stated in our recent tweet."
About Aureus,
Inc.
Management and
ownership recently changed hands. The new focus is on acquiring
specific assets in and related to the food industry, with a focus
on ice cream. Aureus owns the assets and trademarks of the
Yuengling's Ice Cream brand, and the exclusive right to market and
sell the products of the brand. The goal of Aureus in the
operation to consolidate all factors that are positive for the
Yuengling brand into a synergistic success for Aureus shareholders
as well as the next generation of Yuengling consumers.
About
Yuengling's Ice Cream
Developed by
American businessman Frank D. Yuengling, as a dairy business to
help support the Yuengling family brewery during the 1920s
Prohibition period, Yuengling's Ice Cream has a strong tradition of
making exceptional gourmet ice cream products in central
Pennsylvania. The fan-favorite brand continues advancing its legacy
and its renowned dairy quality, by using locally sourced dairy
ingredients that contain no added hormones. Yuengling's Ice
Cream is a super-premium ice cream, which means it has a butterfat
content of 14% or greater. In addition to having high butterfat,
Yuengling's also has low overrun (or a lower amount of air). This
makes the ice cream less whipped and much more
dense. Yuengling's
also is constantly working to keep its product as "clean" as
possible, by using as few ingredients as necessary, and those that
are used are of a very high quality. The brands Yuengling's is
most similar
to are Häagen-Dazs and
Ben & Jerry's.
David Yuengling and Rob Bohorad
revived the brand in 2014 and an American classic was re-born. In
2018, positioned for the brands next stage of development,
Yuengling's Ice Cream forged a partnership with YIC - Online
Distributors, to distribute the iconic ice cream brand online, now
via Aureus. Today, Yuengling's Ice Cream is delivered directly to
the doorsteps of its consumers across the nation.
The Yuengling's Ice
Cream Corporation- as it has been since 1935- is stand alone, and
separately owned and run companies from D. G. Yuengling and Sons,
Inc Brewery
Safe Harbor
Statement
This communication
contains statements that may constitute "forward-looking
statements" within the meaning of the Securities Act of 1933 and
the Securities Exchange Act of 1934, as amended by the Private
Securities Litigation Reform Act of 1995. Those statements include
statements regarding the intent, belief or current expectations of
US Highland, Inc and members of its management as well as the
assumptions on which such statements are based.
Prospective
investors are cautioned that any such forward-looking statements
are not guarantees of future performance and involve risks and
uncertainties and that actual results may differ materially
from those contemplated by such forward-looking statements.
Important factors currently known to management that could cause
actual results to differ materially from those in
forward-statements include fluctuation of operating results, the
ability to compete successfully, and the ability to complete
before-mentioned transactions.
The Company
undertakes no obligation to update or revise forward-looking
statements to reflect changed assumptions, the occurrence of
unanticipated events or changes to future operating
results.
For More
Information
Contact & Media
Inquiries:
Aureus.now@gmail.com
404.885.6045
www.AureusNow.com
Twitter: www.twitter.com/AureusNow
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