YP Dine teams up with Toronto's favourite culinary celebration for
three-year sponsorship
TORONTO, Jan. 10, 2017 /CNW Telbec/ - YP Dine, a Yellow
Pages (TSX: Y) digital marketing solution and accompanying mobile
application dedicated to the restaurant and dining sector, is the
new presenting sponsor of the Winterlicious and Summerlicious
festivals.
From Jan. 27 to Feb. 9, 2017, the
YP Dine app will be providing access to its platform for the
duration of the festival free of charge so that restaurants can
provide their customers with the convenience of booking online.
"We are pleased to be the new presenting sponsor of the
Winterlicious and Summerlicious festivals," said Paul Brousseau, Vice-President, Brand Communications at Yellow Pages. "YP Dine's
unique discovery, reservation and ordering features, all in one
single app, meet the needs of Canadian diners, from those in search
of a particular culinary experience, to those looking for a local
bite."
The YP Dine app is the one restaurant app that can do it all –
not only connecting food lovers with their favourite restaurants,
but also helping the restaurateur manage their reservations and
online ordering, grow a social fan base, manage email marketing,
and more.
Available on iOS and Android, the YP Dine app can help even the
most indecisive people choose where and what to eat. Users can
access curated lists, read restaurant and food reviews, book a
table or order-in directly from the app.
Now in its 14th year, Winterlicious and Summerlicious
festivals continue to be one of the most prestigious and popular
events in Toronto with more than
200 participating restaurants.
For more information, visit winterlicious.yp.ca and
ypdine.ca.
About Yellow Pages
Yellow Pages (TSX: Y) is a Canadian
digital media and marketing solutions company that supports
neighbourhood economies by helping local businesses reach new
customers and foster stronger relationships with existing clients
through its various media and products. Yellow Pages holds some of
Canada's leading local online
search properties including YP.caTM,
RedFlagDeals.comTM, Canada411.caTM, the
Comfree/DuProprio network and YP NextHome, as well as mobile
applications YP, YP Shopwise, YP Dine, Comfree, RedFlagDeals,
Canada411 and 411.ca, as well as the Yellow PagesTM
print directories. Through Mediative, Yellow Pages is a leader in
national advertising through its various channels and services
devoted to North American businesses. The Company also
owns JUICE Mobile, a mobile advertising technology company
whose proprietary programmatic platforms facilitate the automatic
buying and selling of mobile advertising between brands and
publishers. For more information
visit www.corporate.yp.ca.
SOURCE Yellow Pages