Sun Media Corporation Becomes an Official Media Partner of the Canadian Olympic Committee
November 29 2013 - 5:30AM
Marketwired
Sun Media Corporation Becomes an Official Media Partner of the
Canadian Olympic Committee
Agreement will see Sun Media cover the Sochi 2014 and Rio 2016
Olympic Games
MONTREAL, QUEBEC--(Marketwired - Nov 29, 2013) - Sun Media
Corporation, a subsidiary of Quebecor Media, is pleased to announce
that it has reached a partnership agreement with the Canadian
Olympic Committee (COC) as the COC's official national
French-language media partner and its regional French and
English-language media partner. The 3-year-plus agreement allows
Sun Media Corporation newspapers to provide their readers with
unprecedented coverage of the 2014 Winter Olympic Games in Sochi
and the 2016 Summer Olympic Games in Rio.
Nationwide coverage
This two-pronged partnership, at the national and regional levels,
bolsters Sun Media Corporation's position as the leading source of
sports news and information. "Canadians look forward to the Games
in Sochi and Rio and the great performances from our athletes,"
said Marcel Aubut, President of the Canadian Olympic Committee.
"Our objective is to deliver all the excitement of the Games to
Canadians by following their favourite athletes' every move. That's
why we're relying on the power of Sun Media Corporation's network.
We're confident that sports fans will be thrilled with its
extensive sports coverage."
Every day, thanks to Sun Media Corporation's multiple publications,
readers can enjoy exclusive editorial content and privileged access
to athletes from around Québec and Canada. In Québec, our extensive
coverage will be featured in Le Journal de Montréal, Le Journal de
Québec, the free urban daily 24 Heures, and our community weeklies.
In the rest of Canada, readers can follow exclusive and in-depth
English-language coverage in the Toronto Sun, Winnipeg Sun, Calgary
Sun, Edmonton Sun, Ottawa Sun, London Free Press, 24 Hours, and our
many community newspapers.
Our readers are front row centre at the Olympic Games
In an effort to provide readers with rich and compelling content,
Sun Media Corporation fields a team of experienced journalists and
special correspondents at the Olympic Games. Readers will be front
row centre thanks to comprehensive daily reports, in-depth
analysis, interviews, and an abundance of expert commentary
published in our newspapers and their respective websites. What's
more, readers can follow the updated medal count, find out about
forthcoming events in the competition, and follow our contributors'
blogs (which will also appear on the web sites of Quebecor Media's
newspapers).
"As you can see, professional and amateur sport is prominently
featured on all of Quebecor's media platforms," said Robert
Dépatie, President and CEO of Quebecor. "We are very proud of this
new partnership with the Canadian Olympic Committee. I can assure
you that we will be there to cover the performance of our Canadian
athletes. We wish them every success at the Sochi Winter Olympics
in 2014 and the Rio games in 2016."
"We're extremely proud to partner with the Canadian Olympic
Committee for the upcoming Olympic Games," said Mike Power,
Publisher, The Toronto Sun and Vice President, Advertising,
Ontario, Sun Media Corporation. "It's a natural partnership given
Sun Media Corporation's expertise and reputation in the field of
sports coverage and our readers' avid interest in sports."
Plenty of prizes to win
To celebrate this partnership agreement, several exclusive contests
will be held in conjunction with the various festivities
surrounding the Olympic Games.
Sun Media Corporation takes this opportunity to wish all the
athletes who proudly represent Canada the best of success as they
strive for excellence in the next Olympic Games!
About Sun Media Corporation
Sun Media Corporation, a subsidiary of Quebecor Media Inc., is
Canada's largest newspaper publisher, based on paid and free
circulation, publishing over 15.1 million copies each week. With 36
paid-circulation daily newspapers and 3 free dailies in 9 of the 10
largest urban markets in Canada, each with its own dedicated
website, and almost 200 community newspapers, shopping guides and
other specialty publications, Sun Media Corporation's English and
French language newspapers and websites make it a leading provider
of local news and information. Sun Media Corporation includes the
activities of Osprey Media and Canoe.ca, an integrated enterprise
offering e-commerce, information and communication services that
operates a network of Internet portals that attracts over 10.5
million unique visitors per month in Canada, including 5.7 million
in Québec. Sun Media Corporation also provides a range of
commercial printing and related services as well as distribution
services for newspapers, flyers and magazines.
About the Canadian Olympic Committee
The Canadian Olympic Committee leads the achievement of the
Canadian Olympic Team's podium success and advances Olympic values
in Canada. Independent and predominantly privately funded, the
Canadian Olympic Committee delivers resources that Canada's elite
athletes need to perform at their best and give their everything
every day. The backbone of Canada's Olympic movement, the Canadian
Olympic Committee works with National Sport Federations to prepare
the Team for the Olympic, Youth Olympic and Pan American Games. By
sharing our athletes' stories, we inspire all Canadians through the
power of sport: 24 hours a day, 7 days a week, 365 days a year.
Sun Media Corporation, Quebecor MediaMartin TremblayVice
President, Public
affairs514-380-1985martin.tremblay@quebecor.comCanadian Olympic
Committee Media Office:Luc Beaudin, Coordinator,Communications and
Media Relations514-206-6720lbeaudin@olympic.caJane AlmeidaManager,
Media Relations416-324-4120416-540-1788jalmeida@olympic.caDimitri
SoudasExecutive Director,
Communications416-324-4136289-388-6419dsoudas@olympic.ca
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