TORONTO, June 15,
2022 /CNW/ - On June
16th, all Corby Spirit and Wine and Hiram Walker
& Sons employees will dedicate a whole day to learning,
sharing, and having a positive and meaningful impact in their
communities. First launched in 2011, Responsib'All Day is when
employees act as frontline ambassadors to the 2030 Sustainability
& Responsibility roadmap 'Good Times from a Good Times' and
achieve real impact. The focus this year is helping to protect and
restore nature and biodiversity, in line with the companies'
commitment to nurturing the land.
![Corby Spirit and Wine (CNW Group/Corby Spirit and Wine Communications) Corby Spirit and Wine (CNW Group/Corby Spirit and Wine Communications)](https://mma.prnewswire.com/media/1840836/Corby_Spirit_and_Wine_Communications_Corby_Spirit_and_Wine_and_H.jpg)
"Our company mission is to unlock the magic of human connection
by bringing good times from a good place. Responsib'All Day is a
perfect demonstration of how we bring this to life with our
employees around the world," said Nicolas
Krantz, President, Chief Executive Officer of Corby. "After
two years of not being able to host Responsib'All Day, we are
delighted to be able to roll up our sleeves and get back into our
communities, to play our part in a true spirit of convivialité. As
Créateurs de Convivialité, we all have a role to play in building a
more sustainable and responsible world."
The teams will be joined by 18,500 global employees of its
majority shareholder, Pernod Ricard, in various community projects
like planting trees in natural conservation areas, renovating green
urban spaces, and collecting waste from beaches and rivers.
"Throughout the pandemic, we have continued to accelerate our
S&R roadmap to nurture the land and its biodiversity.
Responsib'All Day is a way of ensuring our employees understand the
importance of preserving nature for our business and for the
communities around them," adds Craig
Dryburgh, Vice President, North America Manufacturing at
Hiram Walker.
All Corby and Hiram Walker
products come from nature and rely on well-functioning ecosystems
to continue to produce the iconic brands now and for generations to
come. However, the losses in the bee industry are expected to
surpass the billion-dollar mark this year in Canada – a severe impact to the whole
agriculture industry. In response, employees are building beehives
to provide a safe space for bees to store food reserves and keep
colonies healthy and strong.
In total, 66 hives will be built and donated to local
beneficiaries where they will host colonies of bees, which serve an
important role in biodiversity. Each colony can range from 10,000
bees in the spring to up to 80,000 in the summer, and are essential
for the pollination of flowers, fruits and vegetables.
Beneficiaries include:
- Niagara College
- Essex County Beekeepers Group
- Dare to include! / Pleins Rayons
- City of Kingsville
- Calgary Beekeepers Association
- University of British Columbia /
BCB Honey Farm
- Feeder Flower Farm
Beehive building and other Responsib'All Day activities will be
taking place across Canada in
Halifax, NS; St. John's, NL; Cowansville, QC; Windsor, ON; Niagara, ON; Winnipeg, MB; Regina, SK; Edmonton, AB; Calgary, AB; Richmond, BC; Kelowna, BC; and Victoria, BC. Employees across the country
will take part in initiatives to raise awareness of the importance
of restoring nature and promoting biodiversity.
About Corby Spirit and
Wine
Corby Spirit and Wine Limited is a leading Canadian
manufacturer, marketer and distributor of spirits and wines.
Corby's portfolio of owned-brands includes some of the most
renowned brands in Canada,
including J.P. Wiser's®, Lot 40®, and Pike
Creek® Canadian whiskies, Lamb's® rum, Polar
Ice® vodka, McGuinness® liqueurs,
Ungava® gin, Cabot Trail® maple-based
liqueurs and Chic Choc® Spiced rum, and Foreign
Affair® wines. Through its affiliation with Pernod
Ricard S.A., a global leader in the spirits and wine industry,
Corby also represents leading international brands such as
ABSOLUT® vodka, Chivas
Regal®, The Glenlivet® and
Ballantine's® Scotch whiskies, Jameson® Irish
whiskey, Beefeater® gin, Malibu® rum,
Kahlúa® liqueur, Mumm® champagne, and Jacob's
Creek®, Wyndham Estate®,
Stoneleigh®, Campo
Viejo®, and Kenwood® wines. Corby is a
publicly traded company based in Toronto,
Ontario, and listed on the Toronto Stock Exchange under the
trading symbols CSW.A and CSW.B. For further information, please
visit our website or follow us on LinkedIn, Instagram, or
Twitter.
About Hiram Walker & Sons
Limited
Established nearly 160 years ago, Hiram Walker & Sons
Limited's tradition of blending quality ingredients, processes and
highly skilled people continues at the Windsor, Ontario based production facility.
Hiram Walker produces brands such as J.P. Wiser's®, Lot
No. 40®, Pike Creek®, Gooderham &
Worts® and Royal Reserve® Canadian whiskies,
Polar Ice® vodka, Malibu® and
Lamb's® rums, and McGuinness® liqueurs for
Canadian distribution by its affiliate, Corby Spirit and Wine
Limited. Hiram Walker is a subsidiary of Pernod Ricard S.A., a
leading global spirits and wine company with premium international
brands such as ABSOLUT® vodka, Chivas®, The
Glenlivet® and Ballantine's® Scotch whiskies,
Jameson® Irish whiskey, Beefeater® gin,
Kahlúa® liqueur, Mumm® champagne, and Jacob's
Creek®, Wyndham Estate®,
Stoneleigh®, Campo
Viejo®, and Kenwood® wines. For
further information, please visit our website and follow us on
LinkedIn, Instagram, or Facebook.
SOURCE Corby Spirit and Wine Communications