TORONTO, June 20, 2017 /CNW/ - Absolut Vodka is proud to
announce that its acclaimed limited edition Absolut Mix
bottle, which was designed in celebration of diversity and
acceptance, will be returning to Canada this summer in honour of Pride month.
Inspired by the six colours of the Pride flag, the bottle's
colourful label features overlapping semi-transparent triangles
that symbolize the connection that is created when diverse
individuals mix together.
"Absolut believes in creating unique experiences that support
self-expression through art and creativity," says Vanessa Clarke, Senior Brand Manager, Corby
Spirit and Wine. "Absolut Mix represents the idea of bringing
different minds together, creating a world where people are free to
be true to themselves without judgement or prejudice."
Since 1981, Absolut has been proud to stand with the LGBTQ
community by supporting their message of love and acceptance. In
collaboration with local artists Diana
Lynne VanderMeulen and Sarah
Cannon, the dazzled Absolut Unicorns are returning to
Toronto's 37th annual
Pride Festival weekend, celebrating the history, courage and
diversity of the community. Ride with Pride at the Buddies in Bad
Times Theatre (12 Alexander St.) from June
23-25th, and tag #AbsolutUnicorns to share.
Wherever and however you celebrate, stir things up with
Alana Nogueda's Absolut Mix Pride
cocktail recipe: We're Here, We're Clear, Get Used to
It.
Ingredients:
2 oz. Absolut Mix
½ oz. Cointreau
1 oz. Clarified Lime Juice
½ oz. Peach Orgeat Syrup
Fill a shaker with ice cubes. Add all ingredients. Shake and
strain into a chilled cocktail glass. Garnish with mint sprig and
lime slice. Please enjoy responsibly.
About Absolut Vodka
Launched in the US in 1979,
Absolut Vodka completely redefined the premium vodka landscape,
becoming synonymous with art, culture and nightlife. Every drop of
Absolut Vodka is manufactured using ingredients from Åhus, a tiny
village in southern Sweden. They
call this process One Source: from the hard winter wheat grown in
local fields, to the pristine water and the glass bottle itself,
everything comes from One Source, making every Absolut bottle in
the world the same distinctive character and taste.
For more information on how to experience Absolut Mix,
visit www.absolut.com/ca or follow @AbsolutCanada
on Facebook, Instagram and Twitter.
About Corby Spirit and Wine
Corby Spirit and Wine
Limited is a leading Canadian marketer and distributor of spirits
and imported wines. Corby's portfolio of owned-brands includes some
of the most renowned brands in Canada, including J.P.
Wiser's®, Lot No. 40®, Pike Creek®, and Gooderham &
Worts® Canadian whiskies as well as Lamb's® rum, Polar
Ice® vodka, McGuinness® liqueurs, and the recently
acquired Ungava® gin. Through its affiliation with Pernod
Ricard S.A., a global leader in the spirits and wine industry,
Corby also represents leading international brands such as
ABSOLUT® vodka, Chivas Regal® and The
Glenlivet® Scotch whiskies, Jameson® Irish whiskey,
Beefeater® gin, Malibu® rum, Kahlúa® liqueur,
Mumm® champagne, and Jacob's Creek®, Stoneleigh®, Campo
Viejo®, and Kenwood® wines. In 2017, Corby was named one of
the 50 Best Workplaces in Canada by The Great Place to
Work® Institute Canada for the sixth consecutive
year, and was also listed among Greater Toronto's Top 100
Employers for the third time. Corby is a publicly traded company
based in Toronto, Ontario, and listed on the Toronto
Stock Exchange under the trading symbols CSW.A and CSW.B. For
further information, please visit our website or
follow us on LinkedIn, Twitter (@CorbySW),
and Instagram (@CorbySW).
SOURCE Corby Spirit and Wine Communications