Film opens December 2nd in Scottsdale, Alhambra, Irvine, Foothill Ranch, Sacramento, Roseville, San Diego, Chula Vista, Emeryville, San Francisco, Lakewood (CO), Gainesville, Orlando, Tampa, Palm Beach, Lincolnshire (IL), Las Vegas, North Brunswick (NJ), Elyria (OH), Warrington (PA), Knoxville (TN), Austin, Fort Worth, Houston and San Antonio BEVERLY HILLS, Calif., Nov. 3 /PRNewswire-FirstCall/ -- From condoms on the red carpet at Cannes to chaining themselves to the doors of the theaters, members of the cast of Imperia Entertainment, Inc.'s (Pink Sheets: IPRE) first feature film, "All That I Need" (http://www.allthatineed.net/) have done some crazy things to promote the film, which opens December 2nd on multiple screens, as crazy as the antics portrayed in the film itself. Described by industry experts as "irritatingly compelling" and "annoyingly watchable," "All That I Need" captures the unfolding of a middle class pyramid scheme in "fly on the wall" cinema verite style, which leaves most viewers wondering, "Is it real or not?" The cast will not tell you. They can't. They are under contract with a $5 million penalty clause for revealing any secrets of the film. But that doesn't stop them from volunteering to promote the film in wild and unconventional ways, such as streaking across a sports field with "All That I Need, The Movie" written across their naked bodies. The grassroots promotion, supplemented by an estimated $1 million in print, television and radio advertising, begins this weekend. Photos: http://www.ereleases.com/pr/2005-imperia1.jpg http://www.ereleases.com/pr/2005-imperia2.jpg "We supported the condom handout at Cannes as a way to promote safe sex," said James Hergott, Director, "and even Roger Ebert got a condom. But, although we don't condone some of the wilder promotion ideas that have been brought up by the cast, we welcome the publicity," he added. The cast members of the film have volunteered their time and even offered to pay their own costs in a grassroots promotion of the release of the film in 11 states. "They are even calling theaters and theater chains to bid for more play for the movie," said Hergott. About "All That I Need" "All That I Need" has been critically acclaimed. Acension Pictures said, "It definitely has all the elements it needs to be a top-seller ... there is a strong possibility that it may be a first weekend sell-out." World Cinema Online said, "If you're interested in getting rich quick, this is a cautionary tale for you." The Latest Magazine said, "A powerful film with a powerful message." Northumberland Today said, "From wild sky-is-the-limit enthusiasm to suspicion and ruin, this cinema verite film is in the vein of the Blair Witch Project." Cobourg Local News said, "People are not sure if its fact or fiction." About Imperia Entertainment, Inc. Imperia Entertainment, Inc. (http://www.imperiaentertainment.com/) is a company which has emerged as a player in the area of independent film production and distribution, once monopolized by the major film studios. In conjunction with its distribution subsidiary, Imperia International Distribution, the company engages in producing and distributing full-length feature films. Along with its equity interest in the widely anticipated "All That I Need" and its feature film in pre-production, "Worlds Apart," written by Larry Gross (True Crime, 48 Hours, Another 48 Hours), directed by Jeff Celentano (Primary Suspect, Gunshy) and edited by David Rawlins (Saturday Night Fever), the Company has amassed an impressive media library, including "Brothers," by Executive Producer Tarquin Gotch (Home Alone), the award- winning "Autograph" television series (http://www.autograph.tv/), which airs on the Colours Television Network, and the newly acquired "Faces and Names" television series. This press release contains statements, which may constitute "forward- looking statements" within the meaning of the Securities Act of 1933 and the Securities Exchange Act of 1934, as amended by the Private Securities Litigation Reform Act of 1995. Those statements include statements regarding the intent, belief or current expectations of Imperia Entertainment, Inc., and members of its management as well as the assumptions on which such statements are based. Prospective investors are cautioned that any such forward-looking statements are not guarantees of future performance and involve risks and uncertainties, and that actual results may differ materially from those contemplated by such forward-looking statements. Important factors currently known to management that could cause actual results to differ materially from those in forward-statements include fluctuation of operating results, the ability to compete successfully and the ability to complete before-mentioned transactions. The company undertakes no obligation to update or revise forward-looking statements to reflect changed assumptions, the occurrence of unanticipated events or changes to future operating results. Contact: James Hergott Imperia Entertainment, Inc. 310-275-0089 This release was issued through eReleases(TM). For more information, visit http://www.ereleases.com/. DATASOURCE: Imperia Entertainment, Inc. CONTACT: James Hergott, Imperia Entertainment, Inc., +1-310-275-0089 Web site: http://www.imperiaentertainment.com/ http://www.allthatineed.net/

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