Imperia Entertainment Announces Promotion to Sell Theater Tickets to Theatrical Release of 'All That I Need'
November 03 2005 - 11:19AM
PR Newswire (US)
Film opens December 2nd in Scottsdale, Alhambra, Irvine, Foothill
Ranch, Sacramento, Roseville, San Diego, Chula Vista, Emeryville,
San Francisco, Lakewood (CO), Gainesville, Orlando, Tampa, Palm
Beach, Lincolnshire (IL), Las Vegas, North Brunswick (NJ), Elyria
(OH), Warrington (PA), Knoxville (TN), Austin, Fort Worth, Houston
and San Antonio BEVERLY HILLS, Calif., Nov. 3
/PRNewswire-FirstCall/ -- From condoms on the red carpet at Cannes
to chaining themselves to the doors of the theaters, members of the
cast of Imperia Entertainment, Inc.'s (Pink Sheets: IPRE) first
feature film, "All That I Need" (http://www.allthatineed.net/) have
done some crazy things to promote the film, which opens December
2nd on multiple screens, as crazy as the antics portrayed in the
film itself. Described by industry experts as "irritatingly
compelling" and "annoyingly watchable," "All That I Need" captures
the unfolding of a middle class pyramid scheme in "fly on the wall"
cinema verite style, which leaves most viewers wondering, "Is it
real or not?" The cast will not tell you. They can't. They are
under contract with a $5 million penalty clause for revealing any
secrets of the film. But that doesn't stop them from volunteering
to promote the film in wild and unconventional ways, such as
streaking across a sports field with "All That I Need, The Movie"
written across their naked bodies. The grassroots promotion,
supplemented by an estimated $1 million in print, television and
radio advertising, begins this weekend. Photos:
http://www.ereleases.com/pr/2005-imperia1.jpg
http://www.ereleases.com/pr/2005-imperia2.jpg "We supported the
condom handout at Cannes as a way to promote safe sex," said James
Hergott, Director, "and even Roger Ebert got a condom. But,
although we don't condone some of the wilder promotion ideas that
have been brought up by the cast, we welcome the publicity," he
added. The cast members of the film have volunteered their time and
even offered to pay their own costs in a grassroots promotion of
the release of the film in 11 states. "They are even calling
theaters and theater chains to bid for more play for the movie,"
said Hergott. About "All That I Need" "All That I Need" has been
critically acclaimed. Acension Pictures said, "It definitely has
all the elements it needs to be a top-seller ... there is a strong
possibility that it may be a first weekend sell-out." World Cinema
Online said, "If you're interested in getting rich quick, this is a
cautionary tale for you." The Latest Magazine said, "A powerful
film with a powerful message." Northumberland Today said, "From
wild sky-is-the-limit enthusiasm to suspicion and ruin, this cinema
verite film is in the vein of the Blair Witch Project." Cobourg
Local News said, "People are not sure if its fact or fiction."
About Imperia Entertainment, Inc. Imperia Entertainment, Inc.
(http://www.imperiaentertainment.com/) is a company which has
emerged as a player in the area of independent film production and
distribution, once monopolized by the major film studios. In
conjunction with its distribution subsidiary, Imperia International
Distribution, the company engages in producing and distributing
full-length feature films. Along with its equity interest in the
widely anticipated "All That I Need" and its feature film in
pre-production, "Worlds Apart," written by Larry Gross (True Crime,
48 Hours, Another 48 Hours), directed by Jeff Celentano (Primary
Suspect, Gunshy) and edited by David Rawlins (Saturday Night
Fever), the Company has amassed an impressive media library,
including "Brothers," by Executive Producer Tarquin Gotch (Home
Alone), the award- winning "Autograph" television series
(http://www.autograph.tv/), which airs on the Colours Television
Network, and the newly acquired "Faces and Names" television
series. This press release contains statements, which may
constitute "forward- looking statements" within the meaning of the
Securities Act of 1933 and the Securities Exchange Act of 1934, as
amended by the Private Securities Litigation Reform Act of 1995.
Those statements include statements regarding the intent, belief or
current expectations of Imperia Entertainment, Inc., and members of
its management as well as the assumptions on which such statements
are based. Prospective investors are cautioned that any such
forward-looking statements are not guarantees of future performance
and involve risks and uncertainties, and that actual results may
differ materially from those contemplated by such forward-looking
statements. Important factors currently known to management that
could cause actual results to differ materially from those in
forward-statements include fluctuation of operating results, the
ability to compete successfully and the ability to complete
before-mentioned transactions. The company undertakes no obligation
to update or revise forward-looking statements to reflect changed
assumptions, the occurrence of unanticipated events or changes to
future operating results. Contact: James Hergott Imperia
Entertainment, Inc. 310-275-0089 This release was issued through
eReleases(TM). For more information, visit
http://www.ereleases.com/. DATASOURCE: Imperia Entertainment, Inc.
CONTACT: James Hergott, Imperia Entertainment, Inc.,
+1-310-275-0089 Web site: http://www.imperiaentertainment.com/
http://www.allthatineed.net/
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