Marshall Field's Brings BCBG Max Azria to Additional Stores
February 24 2005 - 3:58PM
PR Newswire (US)
Marshall Field's Brings BCBG Max Azria to Additional Stores
MINNEAPOLIS, Feb. 24 /PRNewswire/ -- Based on the success of its
BCBG Max Azria shops in 2004, Marshall Field's has opened 10
additional BCBG Max Azria shops within its store locations this
month. BCBG Max Azria, one of the hottest names in the fashion
industry, is known for its successful combination of European
sophistication and American spirit, and redefines the designer
category by offering high-end designer clothing at contemporary
price points. The 700-1,100 square-foot shops feature a vibrant
assortment of the latest lifestyle silhouettes in women's
ready-to-wear from BCBG Max Azria at the following Marshall Field's
stores: -- Burnsville and Maplewood in Minnesota; -- Hawthorn
Center, Orland Park and Fox Valley in Illinois; -- Ann Arbor, Grand
Rapids and East Lansing in Michigan; -- Toledo in Ohio, and
Hilldale in Wisconsin. "BCBG Max Azria strengthens our women's
ready-to-wear assortment with fresh and sophisticated merchandise
for our modern, active and fashion savvy guests," said Karen Dodge,
senior vice president of merchandising, ready-to- wear, shoes and
accessories, Marshall Field's. "We're thrilled to extend greater
access to this hugely popular brand and providing one more exciting
reason to shop at Marshall Field's." The extension of BCBG Max
Azria reflects Marshall Field's commitment to bring new and
exciting merchandise offerings to its guests. Another recent
example includes the partnership with the renowned interior
designer Jennifer Post, who is designing a line of custom
contemporary rugs that will be offered first at Marshall Field's
new Tapis Gallery at its State Street store. Newness abounds at
Marshall Field's. Continuing the evolution of the company's State
Street store, Marshall Field's is transforming into a shopping
experience unlike anything else in retail. Expected and unexpected
merchandise in a fun shopping environment have taken Marshall
Field's to a new level and raised the bar in retail. About Marshall
Field's Marshall Field's full-service department stores have a
150-year legacy of fashion leadership and retail excellence.
Marshall Field's inspiration for unexpected merchandise originates
from its legendary State Street store in Chicago, which sets the
bar as the most exciting destination in retail. As a division of
The May Department Stores Company (NYSE:MAY), Marshall Field's
operates 62 stores in eight states and can be found at
fields.com(R). Marshall Field's has a rich history of contributing
to nonprofit organizations and civic causes, including support for
education, arts and culture, and health and welfare through
Marshall Field's Gives. EDITOR'S NOTE: Images are available upon
request. DATASOURCE: Marshall Field's CONTACT: Jennifer McNamara of
Marshall Field's, +1-612-375-4163 Web site: http://www.fields.com/
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