GNC Connecting with Consumers in Unique Ways with Experiential Store
December 04 2018 - 9:01AM
GNC Holdings, Inc. (NYSE: GNC), a leading global health and
wellness brand, today announced the grand opening of its
experiential store in South Hills Village Shopping Center in
Pittsburgh, Pa. The new store will incorporate several unique
offerings to allow consumers to customize their wellness regimen.
“This experiential store represents the continuous innovation
and consumer-focused mindset that is the foundation of GNC,” said
Joe Gorman, EVP of Operations at GNC. “We are focused on providing
a personalized approach to wellness and now GNC consumers have the
opportunity to experience this firsthand and connect with us in a
truly customized way.”
Becoming a one-stop shop for all health and wellness needs, the
store will offer several installations, including:
- GNC Smoothie Lab: Order delicious and healthy
drinks, grab-and-go snacks and other prepared meals made with
high-quality ingredients and top GNC products at the GNC Smoothie
Lab.
- Body Composition Analysis: Step onto the
InBody Body Composition Analyzer to gain insights on your health
and find the right solutions for your lifestyle.
- Registered Dietitian Consultations: The
in-house dietitian will be available to provide free consultations
to help you develop a customized plan tailored to your specific
health goals.
“This store gives us an opportunity to learn from our consumers
and get a better understanding of their engagement with specific
concepts,” said Ken Martindale, Chairman and CEO of GNC. “We hope
to leverage these insights to inform our retail strategy in other
locations.”
To learn more about the store and see upcoming events visit
www.GNC.com/SHV.
About GNC
GNC Holdings, Inc. (NYSE: GNC) - is a global health and
wellness brand that helps people live well. The company is known
and trusted for quality performance and nutritional supplements,
and its broad assortment features innovative private-label products
as well as national recognized third-party brands, many of which
are exclusive to GNC.
GNC’s diversified, multi-channel business model has global reach
and a well-recognized, trusted brand, and provides customers with
excellent service, product knowledge and solutions.
The company reaches consumers
worldwide through company-owned retail
locations, and domestic and international franchise
activities, and e-commerce. GNC also
has exceptional innovation and product development
capabilities, manufactures products for third parties and generates
revenue through corporate partnerships. As of September
30, 2018, GNC had approximately 8,500 locations, of which
approximately 6,400 retail locations are in the United States
(including approximately 2,200 Rite Aid franchise
store-within-a-store locations) and franchise operations in
approximately 50 countries.
Media Contact
GNC Media, GNCMedia@zenogroup.com, 212-284-0455
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