ST. LOUIS, Nov. 10, 2016 /PRNewswire/ -- 'Tis the
season for giving and giving back, and Build-A-Bear
Workshop, Inc. (NYSE: BBW), an interactive destination
where guests can create personalized furry friends, is kicking off
its annual Merry Mission charitable program this week
through a new partnership supporting Boys & Girls Clubs of
America. In the spirit of the brand's mission to "add a little
more heart to life," Build-A-Bear Workshop is providing
guests with a number of opportunities to give back in stores and
online throughout the holiday season.
WHAT:
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Build-A-Bear Workshop
invites guests to join the Merry Mission by making furry friends
and donating funds to support Boys & Girls Clubs of America,
which helps young people achieve great futures in safe places where
they can learn and grow. This is the first year Build-A-Bear
Workshop and the Build-A-Bear Foundation have teamed up with Boys
& Girls Clubs of America in a national partnership.
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Build-A-Bear Workshop
and the Build-A-Bear Foundation have also partnered with Boys and
Girls Clubs of Canada (BGCC), as well as Barnardo's in the United
Kingdom, for the 2016 holiday season.
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HOW /
WHEN:
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To encourage the
spirit of giving all season long, starting this week,
guests can participate in the following ways:
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- This weekend, Nov. 11 – 13: Visitors
to every U.S. Build-A-Bear Workshop location can help make bears at
no charge to donate to local Boys & Girls Clubs, up to 70 bears
per store.
- Now – Nov. 23: Help
Build-A-Bear Workshop make the merriest "nice list" holiday paper
chain for Boys & Girls Clubs of America. For each of the first
50,000 paper links created and signed with a guest's name in
Build-A-Bear Workshop stores, the Build-A-Bear Foundation will
donate $1 to Boys & Girls Clubs of America, up to $50,000. When
finished, the links will be sent to local Boys & Girls Clubs
for children to create holiday garlands.
- Now – Dec. 31: Throughout the
holidays, guests can make a donation to Boys & Girls Clubs of
America at checkout.
- Ongoing: Ten percent (10%) of the net
profits from the sale of Life is Good furry friend T-shirts,
up to $20,000, will be donated to Life is Good Kids Foundation to
support their work with Boys & Girls Clubs of America.
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Funds from the U.S.
holiday campaign will be split 50/50: 50 percent of funding will go
to the national Boys & Girls Clubs of America organization and
50 percent will go to local Boys & Girls
Clubs.
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WHERE:
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Build-A-Bear
Workshop stores
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For store locations,
please visit:
http://www.buildabear.com/shopping/storefinder/findAStore.jsp
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About Build-A-Bear
Founded in St. Louis in 1997, Build-A-Bear, a global
brand kids love and parents trust, seeks to add a little more heart
to life. Build-A-Bear Workshop has approximately 400 stores
worldwide where guests can create customizable furry friends,
including company-owned stores in the
United States, Canada,
Denmark, Ireland, Puerto
Rico, the United Kingdom
and China, and franchise stores in
Africa, Asia, Australia, Europe, Mexico and the Middle East. The company was named to the
FORTUNE 100 Best Companies to Work For® list for the
eighth year in a row in 2016. Build-A-Bear Workshop, Inc. (NYSE:
BBW) posted a total revenue of $377.7
million in fiscal 2015. For more information, visit
buildabear.com.
About Boys & Girls Clubs of America
For more than
150 years, Boys & Girls Clubs of America (www.bgca.org) has
enabled young people most in need to achieve great futures as
productive, caring, responsible citizens. Today, more than 4,200
Clubs serve nearly 4 million young people through Club membership
and community outreach. Clubs are located in cities, towns, public
housing and on Native lands throughout the country, and serve
military families in BGCA-affiliated Youth Centers on U.S. military
installations worldwide. They provide a safe place, caring adult
mentors, fun and friendship, and high-impact youth development
programs on a daily basis during critical non-school hours. Club
programs promote academic success, good character and citizenship,
and healthy lifestyles. In a Nielsen Survey of alumni, 54 percent
said the Club saved their lives. National headquarters are located
in Atlanta. Learn more at Facebook
and Twitter.
To view the original version on PR Newswire,
visit:http://www.prnewswire.com/news-releases/join-the-merry-mission-at-build-a-bear-workshop-to-support-boys--girls-clubs-of-america-300360411.html
SOURCE Build-A-Bear Workshop, Inc.