NEW YORK, June 9, 2021 /PRNewswire/ -- Broadridge
Financial Solutions, Inc. (NYSE:BR), a global Fintech leader,
today announced that it has acquired AdvisorStream, a leading
provider of digital engagement and marketing solutions for the
global wealth and insurance industries. The acquisition expands
Broadridge's front-to-back office wealth capabilities, positioning
Broadridge to serve growth-oriented advisors and firms looking to
attract and engage prospects and clients across key digital
channels.
AdvisorStream's leading advisor marketing platform enables
advisors to drive revenue and growth by providing personalized and
consistent client communications. The platform combines powerful
marketing automation with highly engaging content licensed from
global sources like Dow Jones Newswires (including The Wall Street
Journal and Barron's), The New York Times, Forbes, Bloomberg
Media, The Globe & Mail, and many others.
Broadridge's broad data foundation, combined with
AdvisorStream, will empower financial advisors to pinpoint what is
most relevant and engaging for individual prospects and clients at
each step of the investor lifecycle. Advisors can drive revenue and
growth by providing every investor with the right communication, at
the right time, in the manner that is most meaningful to them. In
addition, AdvisorStream's robust compliance capabilities provide
flexibility for advisors while still easily integrating into
existing head office marketing workflows.
"The events of 2020 have transformed the nature of advisor and
client collaboration and communications. They have also heightened
overall investor expectations for personalized and relevant
communications from their advisor," said Michael Alexander, President of Wealth
Management at Broadridge. "AdvisorStream's platform provides the
most effective means for advisors to engage, convert and nurture
relationships by leveraging highly credible content across digital
channels. The acquisition of AdvisorStream is the latest example of
Broadridge growing our wealth management business by expanding our
core offerings for clients."
"When we created AdvisorStream, we set out to help advisors grow
by solving the challenge of connecting with clients, building trust
and credibility by leveraging technology for better
communications," said Kevin Mulhern,
CEO of AdvisorStream. "Becoming part of Broadridge will allow us to
deliver our advisor solutions to a broader client set and enhance
the effectiveness of our platform as we bring a premium
omni-channel solution to wealth firms and advisors of all stripes
globally."
Alantra, a global mid-market investment banking specialist, was
AdvisorStream's sole financial advisor on the
transaction.
About Broadridge
Broadridge Financial Solutions (NYSE: BR), a global Fintech
leader with over $4.5 billion in
revenues, provides the critical infrastructure that powers
investing, corporate governance, and communications to enable
better financial lives. We deliver technology-driven solutions to
banks, broker-dealers, asset and wealth managers and public
companies. Broadridge's infrastructure serves as a global
communications hub enabling corporate governance by linking
thousands of public companies and mutual funds to tens of millions
of individual and institutional investors around the world. In
addition, Broadridge's technology and operations platforms underpin
the daily trading of on average more than U.S. $10 trillion of equities, fixed income and
other securities globally. A certified Great Place to Work®,
Broadridge is a part of the S&P 500® Index, employing over
12,000 associates in 21 countries.
For more information about us and what we can do for you, please
visit www.broadridge.com.
Investors:
W. Edings Thibault
Head of Investor Relations
Broadridge Financial Solutions
+1 516-472-5129
edings.thibault@broadridge.com
Media:
Tina
Wadhwa
Broadridge Financial Solutions
+1
212-973-6164
tina.wadhwa@broadridge.com
Ragul Chari
AdvisorStream
+1 718 362-3048
ragul.chari@advisorstream.com
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SOURCE Broadridge Financial Solutions, Inc.