SBC Medical Group Holdings and
MEDIROM Healthcare Technologies Announce Business Alliance
Leveraging the strengths of each
partner to create synergies and expand the customer base
Tokyo, November 7, 2024 -- InvestorsHub NewsWire -- SBC Medical
Group Holdings Incorporated (Nasdaq:
SBC) (“SBC Medical”, or the “Company”, or “SBC”), a global
owner, operator and provider of management services and products to
cosmetic treatment centers, today announced a business alliance
with MEDIROM Healthcare Technologies Inc. (Nasdaq: MRM)
("MEDIROM"), a rapidly growing company in the healthcare technology
field with over 300 relaxation studios in Japan.
SBC Medical and MEDIROM, two trusted beauty and wellness leaders
that excel in customer-centric experiences, together will create a
new way for beauty and wellness enthusiasts to discover exciting
and new health treatments. The alliance brings together MEDIROM’s
leading brand of relaxation salons and health-related product and
service offerings with SBC’s best-in-class cosmetic treatment
centers that today serve millions of customers who love the ease,
convenience, and value of SBC’s experience.
Together, the two leading healthcare service providers have more
than 4 millionmembers across their loyalty programs at SBC’s
“Shonan Beauty Clinic” and MEDIROM’s Re.Ra.Ku. In addition to
bringing customers enhanced offerings and expertise, the alliance
will seek to create compelling, integrated opportunities to harness
the power of these loyal customers and reward them when they
receive services at SBC Medical and MEDIROM.
Background of Alliance
Based on the concept of " Ultimate Win-Win for All " SBC Medical
Group provides management support services to a wide range of
medical institutions, including
comprehensive cosmetic medicine, dentistry, AGA treatment,
gynecology, infertility treatment, ophthalmology, plastic surgery,
and regenerative medicine. The Company’s network of clinics,
including “Shoan Beauty Clinic” , now numbers 224 worldwide.
MEDIROM, under the brand name “Re.Ra.Ku” , operates more than 300
relaxation studios in Japan based on the concept of "health, more,
and more innovative," and is developing a diversified business
centered on healthcare. The company also focuses on health
maintenance and preventive medicine, and continues to innovate in
this industry.
Reaching new customers and creation of
synergies
In this alliance, both companies have elevated expectations for
their different customer segments. Shonan Beauty Clinic is widely
supported mainly by women in their 20s and 30s, while MEDIROM’s
Re.Ra.Ku serves mainly male customers for relaxation and health
maintenance. This collaboration is expected to enable the two
companies to approach new markets, expand our total customer base,
and provide new value. As a first step, during the period from
November 15, 2024 to December 15, 2024 customers visiting Shonan
Beauty Clinic will receive special invitation tickets to experience
Re.Ra.Ku at a discounted price. The two companies plan to continue
to deepen their collaboration in stages, aiming to provide new
value- oriented experiences that offer total support for beauty and
health.
Initial Co-Marketing Campaign
Customers visiting Shonan Beauty Clinic and Re.Ra.Ku will
receive special invitation tickets for a limited time.
Participating Clinics and Stores
Shonan Beauty Clinic: 130 clinics
Re.Ra.Ku (directly managed stores): 230 stores
Distribution period
Shonan Beauty Clinic: Friday, November 15, 2024 - Sunday,
December 15, 2024
Re.Ra.Ku: Sunday, December 1, 2024 - Monday, January 13,
2025
About MEDIROM Healthcare Technologies Inc.
MEDIROM Healthcare Technologies Inc., together with its
subsidiaries, provides holistic health services in Japan. It
operates in three segments: Relaxation Salon, Digital Preventative
Healthcare, and Luxury Beauty. The Relaxation Salon segment owns,
develops, operates, franchises, and supports relaxation salons,
which provide finger pressure style bodywork therapy, stretch
therapy, and posture and joint alignment, as well as physical
therapy elements; and various individual services, including
anti-fatigue therapy, athletic support therapy, slim-down therapy,
and reflexology.
About SBC Medical
SBC Medical, through its subsidiaries, provides services to
support the operation of clinics that deliver highly specialized
medical services in the areas of cosmetic medicine, esthetic
dentistry, and Androgenetic Alopecia or AGA, primarily in Japan and
centered on the SBC Shonan Beauty Clinic Brand. SBC Medical and its
subsidiaries now provide management services to a total of 224
franchisees located worldwide. For Global, SBC Medical owns and
operates one treatment center in Vietnam and provides management
services to one treatment center in State of California in the
United States. For more information, visit https://sbc- holdings.com/
Contact:
SBC Medical Group Holdings Incorporated
Hikaru Fukui / Head of Investor Relations
e-mail: ir@sbc-holdings.com
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