Perion Ltd. Introduces Molto, the New iPhone Email App with a “Social Feel”
October 23 2013 - 11:10AM
Business Wire
Molto makes emailing an exciting experience
- by combining social design with innovative features.
Perion announced today the introduction of Molto – a new
mobile application specifically tailored for the iPhone.
Consumers want to communicate in a format similar to the
social-sphere: automatically updated newsfeeds, videos and visuals
and playful communication with friends. The email experience,
however, has barely evolved over the decades. Molto now
introduces the next era of email apps, erasing the boundaries
between digital social interacting, reading emails, and consuming
content.
Molto aims to redefine how consumers relate to their email. With
a beautiful “social feel” designed interface, Molto creates a
hugely enjoyable email experience with innovative and efficient
features – consumers no longer need to struggle through their
inbox, but can enjoy the experience of browsing through their
emails. Leveraging the power of touch devices, email content comes
to life with instantly available views of attachments and
links.
Designed for iOS7, the Molto interface has been tailored
for a more enjoyable experience, while incorporating the
functionality of email and extra productivity-oriented features:
smart content filters, smart All Stars contacts, and quick reply,
which is a chat-like experience on Molto.
Ron Harari, General Manager of Perion’s Communication Division,
said, “Email has been around a long time and remains central to
modern communication. Despite that, most people consider it a
chore. We designed Molto’s email app by joining beauty and
productivity with a rich, intuitive feature set developed
especially for mobile. With Molto, you can enjoy the process and
consume content the same way you would in a social feed.”
Molto has an array of exciting new features:
- Smart “All Stars” List – See
your important contacts, access them quickly, view threads of
conversation history with their social profile images, and more.
Over time, Molto learns who your All Stars are, updates the info
and makes it easier for you to communicate simply with the
important people in your life.
- Quick Reply – Enables a
chat-like experience when you want to answer on the go.
- Email Feed – Emails are
displayed in an automatically-updated feed - similar to the look
and feel of a social feed, harmonious with the experience you know
and love.
- Smart Filters – Sort your emails
quickly with filters like: Personal, Social, and Services.
- Simple Interface – Reply,
Delete, Star, and Mark Read/Unread options with one tap on our
intuitive menu roll.
- Unified Inbox – A unique master
inbox for all your email messaging. Don’t leap between accounts -
let Molto bring them all to you. Molto supports Gmail, Yahoo!, AOL,
Outlook.com/Hotmail*, POP3 and IMAP (*Microsoft provides limited
POP3 support for Hotmail/Outlook accounts).
Molto is now available for iPhone, iPad and Android tablet. The
Android smartphone is also coming soon.
Molto for iOS can be found here.
Molto for Android tablets can be found here.
About Perion Network Ltd.
Perion Network Ltd. (NASDAQ: PERI) is a global consumer
internet company that develops applications to make the online
experience of its users simple, safe and enjoyable. Perion's three
main consumer brands are: Incredimail, Smilebox and
SweetIM. Incredimail is a unified messaging
application enabling consumers to manage multiple email accounts
and Facebook messages in one place with an easy-to-use interface
and extensive personalization features, and is available in over
100 countries in 8 languages; Smilebox is a
leading photo sharing and social expression product and service
that quickly turns life's moments into digital keepsakes for
sharing and connecting with friends and family, in a fun and
personal way. SweetIM is an instant
messaging application that enables consumers to personalize their
everyday communications with free, fun and easy to use content.
Perion products have had over 300 million downloads to date with
more than 50 million monthly unique visitors across all of its
brands. Perion also offers and develops a range of products for
mobile phones and tablets to answer its users' increasing mobile
demands. For more information on Perion please
visit http://www.perion.com.
Forward Looking Statements
This press release contains historical information and
forward-looking statements within the meaning of The Private
Securities Litigation Reform Act of 1995 with respect to the
business, financial condition and results of operations of the
Company. The words "will," "believe," "expect," "intend," "plan,"
"should" and similar expressions are intended to identify
forward-looking statements. Such statements reflect the current
views, assumptions and expectations of the Company with respect to
future events and are subject to risks and uncertainties. Many
factors could cause the actual results, performance or achievements
of the Company to be materially different from any future results,
performance or achievements that may be expressed or implied by
such forward-looking statements, or financial information,
including, among others, potential litigation associated with the
transaction, risks that the Company's acquisition activities may
disrupt current plans and operations and pose difficulties in
employee retention, risks entailed in integrating acquired
businesses, changes in the markets in which the Company operates
and in general economic and business conditions, loss of key
customers and unpredictable sales cycles, competitive pressures,
market acceptance of new products, inability to meet efficiency and
cost reduction objectives, changes in business strategy and various
other factors, whether referenced or not referenced in this press
release. Various other risks and uncertainties may affect the
Company and its results of operations, as described in reports
filed by the Company with the Securities and Exchange
Commission from time to time, including its annual report on
Form 20-F/A for the year ended December 31, 2012. The Company
does not assume any obligation to update these forward-looking
statements.
Source: Perion Network Ltd.
Perion Network Ltd.Sofia
DeMello-Barreto+972-3-7696100media@moltoapp.com
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