Incredimail Recreates the Email Experience, Racks Up 250K Installs In A Month
May 13 2013 - 5:00AM
Business Wire
Perion Network Ltd. (NASDAQ: PERI) (http://www.perion.com/),
developer of the leading email client Incredimail, announced today
that its recently released Incredimail for iPad has achieved
250,000 downloads worldwide in just one month on the app store. The
app has also seen strong growth in Europe and, due to heavy user
demand in both France and Germany, the app has been translated into
French and German.
“We are extremely happy with the user adoption we have seen so
far and we are really excited by the strong showing of the app in
European markets. We love email and believe it is, and will remain,
a vital form of communication for years to come. The new
Incredimail for iPad gives users a whole new way to experience
email,” said Josef Mandelbaum, CEO of Perion. “Because of the
incredible interest we have seen from our users in France and
Germany, we decided to accelerate our plans to localize the app for
those markets.”
Incredimail for the iPad is the first email application truly
adapted for the touch-screen, and is the first major redesign of
email in over 20 years. In its recent survey
[http://www.perion.com/presscenter], Perion found that consumers,
especially second wave adopters, now prefer the iPad for reading
and writing email, beating out PCs and smartphones by a wide
margin. But the survey also found that typically passionate iPad
users were not as pleased as they could be with their current email
choices. Previous email applications were designed for the PC era,
and until now, there has not been a major rethink of the email
experience for a multi-screen mobile world.
Incredimail's striking visual design provides innovative
functionality for users, to easily view and share email content,
including articles, photos and videos. Incredimail redesigns the
email experience bringing the elegance and ease-of-use consumers
love from the iPad to their inboxes.
Incredimail is available for free download in the App Store.
Highlights that users can enjoy with Incredimail for the iPad
include:
- Unified Inbox: Add as many email
accounts as you want and view them in a unified inbox, or view each
account separately. Incredimail currently supports Gmail, Yahoo!,
AOL, and any other IMAP account.
- Quick Peeks: See a quick preview
of emails directly from the inbox, without having to open
them.
- Photo Inbox: In addition to the
regular email inbox, enjoy a photo inbox that features photos from
friends and family, keeping you fully up to date with the people
that matter most (starting with Facebook photos, others will be
added soon).
- Link Previews (a.k.a. Snippets):
All links sent to you including photos, videos and articles, are
presented as a preview within the email for a pleasant and
uninterrupted email experience. Links you send are also viewed as
previews by the email recipient.
- Email Stationery: Enjoy a
specially designed email stationery collection to add a personal
style to emails you send. Additional stationery and rich content
coming soon.
- Built-In Web Browser: Search and
browse the web right inside your inbox, ensuring an uninterrupted
experience.
- Future features to include: POP3
email support, other social platforms like Facebook Twitter and
LinkedIn, and more photo integration with Picasa Web, Flickr and
Instagram.
For more information on Incredimail, please visit
ipad.incredimail.com or to download the app through the Apple App
Store, please use the following links:
France:
https://itunes.apple.com/fr/app/incredimail-email-app-for/id551945066?mt=8German:
https://itunes.apple.com/de/app/incredimail-email-app
for/id551945066?mt=8
About Perion Network Ltd.
Perion Network, Ltd. (NASDAQ: PERI) is a global consumer
internet company that develops applications to make the online
experience of its users simple, safe and enjoyable. Perion’s three
main consumer brands are: Incredimail, Smilebox and SweetIM.
Incredimail is a unified messaging application enabling
consumers to manage multiple email accounts and Facebook messages
in one place with an easy-to-use interface and extensive
personalization features, and is available in over 100 countries in
8 languages; Smilebox is a leading photo sharing and social
expression product and service that quickly turn life’s moments
into digital keepsakes for sharing and connecting with friends and
family, in a fun and personal way. SweetIM is an instant
messaging application that enables consumers to personalize their
everyday communications with free, fun and easy to use content.
Perion products have had over 300 million downloads to date with
more than 50 million monthly visitors across all of its brands.
Most of Perion’s applications are monetized through a freemium
model. Free versions of our applications are monetized primarily
through our toolbar which generates search revenue and display
advertising revenue, generated through impressions. A more advanced
feature-rich version of many of our products is available with a
premium upgrade. Perion also offers and develops a range of
products for mobile phones and tablets to answer its users
increasing mobile demands. For more information on Perion please
visit www.perion.com.
Forward Looking Statements
This press release contains historical information and
forward-looking statements within the meaning of The Private
Securities Litigation Reform Act of 1995 with respect to the
business, financial condition and results of operations of the
Company. The words “will”, “believe,” “expect,” “intend,” “plan,”
“should” and similar expressions are intended to identify
forward-looking statements. Such statements reflect the current
views, assumptions and expectations of the Company with respect to
future events and are subject to risks and uncertainties. Many
factors could cause the actual results, performance or achievements
of the Company to be materially different from any future results,
performance or achievements that may be expressed or implied by
such forward-looking statements, or financial information,
including, among others, risks that the Company’s acquisition
activities may disrupt current plans and operations and pose
difficulties in employee retention, risks entailed in integrating
acquired business, changes in the markets in which the Company
operates and in general economic and business conditions, loss of
key customers and unpredictable sales cycles, competitive
pressures, market acceptance of new products, inability to meet
efficiency and cost reduction objectives, changes in business
strategy and various other factors, whether referenced or not
referenced in this press release. Various other risks and
uncertainties may affect the Company and its results of operations,
as described in reports filed by the Company with the Securities
and Exchange Commission from time to time, including its annual
report on Form 20-F/A for the year ended December 31, 2012. The
Company does not assume any obligation to update these
forward-looking statements.
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